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The Impact of Packaging on Sales

Packaging can increase sales by attracting customers through appealing designs, informative labels, and protective materials that keep products fresh. However, unattractive or misleading packaging can turn customers away. For example, food packaging uses materials like plastic and cardboard to protect contents and communicate ingredients to consumers, which builds trust and drives repeat purchases.

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lifeis1enjoy
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7 views1 page

The Impact of Packaging on Sales

Packaging can increase sales by attracting customers through appealing designs, informative labels, and protective materials that keep products fresh. However, unattractive or misleading packaging can turn customers away. For example, food packaging uses materials like plastic and cardboard to protect contents and communicate ingredients to consumers, which builds trust and drives repeat purchases.

Uploaded by

lifeis1enjoy
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Assignment:

Packaging can increase the sales of products but it can act vice versa as well. Explain
it with examples.

Hint :
Explain packaging and its functions
Take example of any product and explain the importance of its packaging.

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