ISSUE
FROM THE GENERATIONS
BABY BOOMERS—DONNA
TH E
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“I remember going to watch tv
programs through the window of
the electrical shop… It was a big
attraction because we didn’t have
THE TECHNOLOGY EDITION
it at home”
“When I was a child, we had a
phone, it was in the kitchen. You
had to pick it up, you couldn’t walk
GENERATION X—DANIELLE
around with it. If you were out, you
were out, people couldn’t talk to
you… (Nowadays), everybody can
get in touch with you… I find it a
bit intrusive”
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BABY BOOMERS
GENERATION Y—HUSSAIN
GENERATION X
“Using my smartphone, I can do almost GENERATION Y
anything in my life”
GENERATION Z
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GENERATION Z—MEG
No. 24
“It’s easier to talk to my friends
and catch up with people. Makes
getting information for studying
way easier”
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BABY BOOM- GENERATION X
1946 - 1964 1965-1979
1
Evolved from 8 inches ->
Floppy Disc 5.2 inches -> 3.5 inches
1
Following World War II, many technologies were rapidly over 13 years. The floppy
developed in a time of economic growth and innovation such diskettes are named ‘floppy’
Generation X defined as those born be-
Camera
as the transistor, allowing computer units to shrink from a whole due to their flexible packag-
room to filling around half a room. However, warfare and espio- tween 1965- 1980 (SAGE journals). This
generation is nicknamed the Latchkey ing which encases the
Instant
nage continued to motivate larger technologies such as the
mass testing and production of nuclear weapons and the space kids as it was the first generation of chil- tracks, however this was
race to the moon. The generation of this time are known as the dren which families were dual income improved in the 3.5inch
Baby Boomers. The term identifies the generation known for its therefore were allowed to do as pleased discs. Floppy discs read
influx of birth rates during the economic boom post World War II. after school. This generation also had information instantly once
Born between 1946 and 1964, this generation saw an increase high rates of divorce and single parents.
loaded onto a computer,
in marriages, fertility, immigration and a large number of women Working towards a balanced lifestyle be-
tween career and family life. Major events this can also be erased and
entering the workforce and receiving tertiary education. Unfortu- new information can be
nately, WWII would not be the last war Australians fought in with which occurred through Generation X in-
troops sent to fight rising communist parties in Korea and Vi- clude the following stored. The three sizes car-
etnam. For the first time, technology allowed accurate broadcast- ry varying amounts of kilo-
Polaroid Land Camera, Model 95. Released ing of conflict and sparked a generation of social warriors. Baby Indigenous Australians are counted in the byte storage.
1948 by American scientist Edwin Land. Boomers were more informed than ever, motivating themes of federal population count
prosperity, equality and optimism. Australian youths may now be
The Land Camera was the first breakaway the most informed and tech savvy but Baby Boomers have con- • Sydney opera house is opened by
from film cameras. Traditionally, photos
were recorded on a small film strip and
processed over a few days in a lab using a
tinued to adapt and are reaping the benefits of today's inno-
vations.
Queen Elizabeth II
• Vietnam war ends
• White Australia Policy dismantled
Arcade Games
Commercial TV
chemical wet bed. Edwin Land managed to
Commercial Arcade began not
condense this process into a few seconds This generation currently are the most intentionally as Alan Alcorn de-
after capturing an image. educated with more than 29% holding signed Pong as a part of training
bachelor degrees, this shows their grow- exercises for his company Atari,
ing maturity as they commit to a partner
Audio Cassette
Compact Cassette, Released in 1963 (Europe), 1964 (US the game was later developed
and other nations) by Philips. and starting a family. High level of caution rather than licensing it to other
is taken as growing up without dual par- companies as intended. After
An improved adaption on the Reel-to-Reel tape, the audio enting is important to this generation com- 35,000 machines were sold the
cassette was developed out of a need for compact and ing from a history of broken families. game was converted into a per-
2
convenient music. This technology gave birth to a new wave sonal computer version and a
of music that could be with you anywhere, anytime, through further 150,000 units were sold.
a cassette player . The game is said to be the ‘start
of video game industry’.
2 Technology rapidly improving over the
decade, personal computers became
Computer
more common when they became
marked as affordable and accessible in
Personal
the 1980’s to individuals who were not
First commercial television broadcast in Australia, as savy with the devices. The Kenbak 1
Bruce Gyngell. 1956 produced by Channel 9. was the first to date Personal Computer
followed by the MITS ALTAIR 8800 and
September 16, 1956, Bruce Gyngel began with the the IMSAI 8080. Then personal comput-
words “Good evening, and welcome to television”. This ers began to be redesigned by Apple
would be the first of many words to be said over commercial Inc, which is a major brand for innova-
TV in Australia. Whilst only Sydney and Melbourne began tive technologies such as personal com-
with a broadcast, soon the whole of Australia was enjoying puters, desktops, tablets and smart
various channels and in 1975, colourised shows. phones still to this day.
GENERATION Y GENERATION Z
1980 - 1994 1995 - 2012
1 CD Player 1
Apple iPhone, 1st
Generation. Released
Generation Y, also known as Millennial and iGen - people aged 25 2007 by Steve Jobs. Generation Z have access to more
to 34 , is the first to come of age with computers, the internet and information than any other generation
cell phones. Essentially, technology is written into this generation’s The iPhone was
DNA. So they tend to keep their technology devices up to date. This revolutionary as it took at their age. As soon as baby’s are
the mobile phone to a
iPhone
generation prefers to communication through email or text than new level with a multi- born in Gen Z, iPhone’s are out and
actually talk to the person. touch screen, built in pictures of their lives are shared on a
Gen Y's want to be a part of a team and are great at working iPod, GPS, Google
collaboratively in a team environment, they excel at multitasking Maps and WIFI. range of social media platforms
and have a thirst for new experiences and information. They also including Instagram, Facebook,
crave feedback, praise for a job well done and also want to be in
Snapchat. As a result majority of this generation
the spotlight, whilst tending to resist the structured work On October 1, 1982, Sony released the
environment in favour of increased flexibility and a more dynamic, first ever CD player in Japan. Seven has been living life through a
relaxed work space because they are more family-oriented and
willing to give up career achievements. Unfortunately, they
are holding a shrinking portion of Australia’s private wealth, as
months later, it finally arrived in the US,
complete with a vast library of 16
available albums. It’s priced around
Social Media & Apps screen for their entire
lives causing social media to
2
rising property and share prices boost the nest eggs of $US900.
Facebook was invented in be just an extension of their
Game Boy
retirees. 2004 followed by YouTube, lives. As a result of less face to
Some key events of this generation in Australia include: Twitter, Tumblr, Pinterest,
Messenger and the Instagram face and in person contact this
• 1984 Introduction of Medicare in 2010. generation is believed to have
• 1985 First broadcast of TV soap opera Neighbours Social Media and Apps on a higher chance of depression
smart phones changed the than prior generations. Due
• 1991 Cold War Ends way people communicated and
allowed businesses and to internet and online
individuals to connect in a way 'connectedness' growing up
• 1992 High Court decision in Mabo case recognises
we have never seen before
Indigenous native title with global awareness, Gen Z
World Wide Web
2
can be praised for being more
The original Game Boy was the brainchild of tolerant of different cultures,
3
PayPass was introduced in 2007.
Nintendo’s Gunpei Yokoi, who had previously
sexual orientation and races than
3
produced the innovative Metroid action- It is a revolutionary form on
platformer for the Nintendo Entertainment contactless payment where any other generation before them
System. consumers can tap or hover their as they know no difference.
credit/debit card up to 4 cm from
The Game Boy was an 8-bit handheld console terminal and transaction is Growing up hearing of terrorism
that supported interchangeable cartridges, processed without a pin or signature and events such as 9/11
PayPass
although its screen could only display games in required under $100.
In 1989, the World Wide Web was four colours of grey. 59% of Australians have used this have instilled an element of fear in
invented by Sir Tim Berners-Lee. He form of payment the world they live in, a threat
was trying to find a new way for
scientists to easily share the data from The new next generation (Gen Z, born since 1995) is well their parents didn't grow up with.
their experiments. regarded by Gen Y with most Y’s (53%) believing that the next
Hypertext and the internet already generation will positively transform the workplace. They also
existed at this point but no one had believe that Gen Z are well equipped and “futureproofed” in the
thought of a way to use the internet to workplace because of their creativity, flexibility and engaging
link one document directly to another.
leadership style.