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DATA ANALYSIS &
INTERPRETATION
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DATA ANALYSIS & INTERPRETATION
4.1 Market Survey
Category of life insurance:-
Fig.4.1 Category of life insurance
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Essentiality of life insurance :-
Fig.4.2 Essentiality of life insurance
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Qualification for life insurance:-
Fig.4.3 Qualification for life insurance
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Age qualification for life insurance :-
Fig.4.4 Age qualification for life insurance
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Causes of dissatisfaction :-
Fig.4.5 Causes of dissatisfaction
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Career in life insurance :-
Fig.4.6 Career in life insurance
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Life insurance is noble service or not? :-
Fig.4.7 Life insurance is noble service or not?
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Life insurance as a career :-
Fig.4.8 Life insurance as a career
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Growth of life insurance :-
Fig.4.9 Growth of life insurance
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Life insurance: public or private :-
Fig.4.10 Life insurance: public or private
4.2 Role of the Development Agency
Due to the nature of the groups covered, SBI Life will be passing certain
administrative tasks onto the Development Agency. By passing on these tasks the
premium charged can be lower. These tasks would include:
Submission of member data in a specified computer format
Collection of premiums from group members
Recording changes in the details of group members
Disbursement of claim payments and the mortality rebate (if any) to group
members
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These tasks would be in addition to the usual duties of a policyholder such as:
Payment of premiums
Reporting of claims
Keeping policy holder information up to date
Analyzing of collected data- The data collected through market survey and
published sources are then processed to obtained necessary inferences and findings
for the purpose of achieving the objective as well as to derive necessary conclusion. A
considerable skill and knowledge is involved in analyzing the data for the purpose of
interpreting thereof.
Interpreting of data- It is the significant step where the data collected and analyzed
is interpreted in the forms of graphs and figures is depicted in the report called project
report.
Summarizing of data- Thereby necessary summary is prepared which is essential in
the project report of the summer training being done under an organization.
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5.1 Market Survey Report
Category of life insurance
Protection of human asset value against uncertainty 51
Tax benefit device 38
Both 16
From the survey it was drawn that life insurance is more a protection of human
asset value against uncertainty (conferred by 51 respondents) where it is a tax saving
option (being accepted by 38 respondents).
Life insurance is a service involving both these prerequisites as depicted by
remaining 16 respondents.
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Essentiality of life insurance
Yes 78
No 27
It has been observed and applied as a Life insurance is an essential service and
should be applicable to every one, as favored by considerable 78 respondents where it is
not essential to an extent by 27 respondents from the summer training project survey by
putting forth the set questionnaire.
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Qualification for life insurance
Post graduate 35
Graduate 59
Senior secondary 11
When further enquired about the qualification of respondents, it was found that
57% of the respondents were graduates, 33% were post graduates and remaining 10%
were of higher secondary out of total 105 respondents.
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Age qualification for life insurance
18-25 age group 41
25 – 35 age group 37
35 – 45 age group 21
Above 45 age group 6
Further, the age qualification for agency recruitment, it was found that 39%
respondents were belonging to 18 – 25 age group, 35% were belonging to 25 – 35 age
group where as 20% to 35 - 45 age group and remaining 6% to above 45 age group.
Causes of dissatisfaction
Respondents had different views about the dissatisfaction from the present
status of working or occupation. Dissatisfaction has been depicted in a table
below and graphically above-
Low employment 24 Low earning 36 Huge capital investment 17
Low status 18 All of the above 10
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Career in life insurance?
Yes 59
No 46
When asked about whether they would like to know about a glorified career in life
insurance agency where they can fulfill any and every desire of their life, 59 respondents
agreed while 46 respondents said No and will see later sometime in future. It has been
depicted that life insurance sector should be promoted at the wide extent as it contribute
to the economy as a useful source beneficial for both nation as well as its citizens.
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Life insurance is noble service or not?
Yes 86
No 19
Indeed Life insurance is a noble business as it provides a needful financial support
in the situation of fatal calamity where the family is deprived by the fact to live in future
and sustains their living. When surveyed about life insurance as a noble service. 86
respondents agreed and believe that insurance is a bettering service to human life and
society as a whole where as 19 respondents show disagreement.
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Life insurance as a career?
Yes 18
No 41
From the 59 respondents who agreed to know about the life insurance as a career,
18 of them agreed to join HDFC Standard life insurance for agency and come to the
company fore more information whereas 41 still took time to think and postponed to
some future date. People are highly dissatisfied from the earning, status and living
standard they are sustaining at present and would definitely like to make some additional
source of earning and for this agency for life insurance would prove a boon.
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Is Life insurance industry growing?
Yes 92
No 13
From all 105 respondents, 92 agreed that life insurance sector is a growing
concern and will grow at a rapid pace in future where as 13 took as a mere stagnant
industry. Financial services are growing at a tremendous pace as people are urging to
make their investment in lucrative opportunities and therefore life insurance sector is
playing a vital role in educating the people to make their investment which could secure
their future, needs and living despite some fatal calamity that might or might not occur.
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Agree with privatization of life insurance?
Yes 74
No 31
Among 74 respondents from 105 respondents favored the privatization of the life
insurance and perceive that the people of India will know be more aware and
knowledgeable with respect to life insurance than that in the past 50 years with the
working of LIC.
5.2 Policy Product Queries
1. What are the basic elements of Life Insurance?
The two basic elements to all individuals are
a. Risk coverage (i.e. Term Insurance)
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b. Savings for future (i.e. Pure Endowment)
2. What is Term Insurance?
Term Insurance covers “Risk” and Risk means “Death”. Here a lump sum amount is
payable only if death occurs during a selected period. If the insured survives till the end
of the selected period, nothing becomes payable.
3. What is Endowment product?
The insurer will receive a lump sum amount either at death during the term or at
maturity of the term.
4. What is a Whole Life insurance product?
Whole life insurance risk covers the death of the insured, whenever it may happen. It
means that there is no fixed term under whole life insurance. Most policies provide a
dividend to the policy holder which helps with retirement.
There are two variations in the whole life insurance products-
a. Pure Whole Life Insurance: - where premiums are payable continuously
throughout the life of the insured till death. Risk coverage is for the entire
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duration of life and the life insured amount is paid on the happening of the death
of the insured at any time.
b. Limited Payment Whole life Insurance: - where premiums are paid for a limited
and shorter period and the option of the insured or till death if earlier. Risk
coverage is however throughout the life of the insured.
5. What is a Guaranteed Surrender Value?
The policy can be surrendered for cash only after the premiums have been paid for at
least three years. The minimum surrender value allowed is equal to a certain percentage
of the total amount of premiums paid excluding the premiums for the first year and all
extra premiums or additional premiums for accident benefits that may have been paid.
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CONCLUSION
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CONCLUSION
Summer training is a best example for a trainee to learn about the company
working, corporate culture under which is operating the functions. SBI life insurance
company under which I gained a significant knowledge with respect to life insurance, its
importance and applicability as well as undertook the task to recruit capable life
insurance advisors which is conducive for the company to grow with more prosperity.
What I taught in the management institute utilized them fruitfully leading to the best
advantage to the company and to the best experience for mine.
In all Public Service jurisdictions, new approaches to recruitment are being used.
In many territories, the strategies are manual but, as automated methods become more
pervasive, those mechanisms that support its use will assume greater popularity.
Whatever the strategies selected for use, the objective is to recruit the most
qualified, committed individuals into the organizations and ensure that the provision of
government services to the public is timely and effective, that the goods are of consistent
high quality and that the organizations achieve the objectives for which they have been
established.
Life insurance is a noble service which is very important for every citizen to learn
and realize its importance because this is the only source which can remain the status
where one is with the family bread earner and ever when he is not.
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With the growing financial sector I would like to opt this industry for my future career
advancement and as an opportunity to service this industry.
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LIMITATION
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LIMITATION
The research area was restricted only within the Sikar city. This may not reflect
the exact position of the total market.
Sample size was also so less, limitation of time means and resource forced for
small size.
Questionnaire includes 16 questions, which affects the mentality of respondents
that is time consuming.
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RECOMMENDATION
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RECOMMENDATION AND SUGGESTIONS
Recommendations-
Following are suggestions made for the benefits and augmentation of the sound
working of the company –SBI life insurance
1. Need to train and develop life insurance agents with more comprehensive
knowledge and skills to counter every queries of the customer.
2. It is suggested that company should not left any stone unturned towards
sound advertisement and promotional measures on every section whether
it is printed, media or air via radio.
3. It is also suggested that skilled management graduates need to be places
on sales and marketing of financial services that can render their best ideas
for the accomplishment of the company goals and objectives to the best
extent.
4. Also, care need to be taken that every customer’s grievance should be met
with delight whether before purchase or after sales.
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5. There should be an expansion measure for more offices and location of
more centers for offices of the company is established sop that company
may grow its network.
6. Life insurance Products should be made flexible so as to suit every section
of society.
Suggestions-
Following are suggestions made for the benefits and augmentation of the
sound working of the company –SBI life insurance:
1. Need to train and develop life insurance agents with more comprehensive
knowledge and skills to counter every queries of the customer.
2. It is suggested that company should not left any stone unturned towards
sound advertisement and promotional measures on every section whether
it is printed, media or air via radio.
3. The advisors should be made aware and educated so that they can extend
their services not only in terms of collection of premium checks from the
customer but also to educate them about the insurance and the latest
nontraditional plans.
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4. All the company should come out of a unit link product that should aid
every selection of the society.
5. It is also suggested that skilled management graduates need to be places
on sales and marketing of financial services who can render their best
ideas for the accomplishment of the company goals and objectives to the
best extent.
6. Also, care need to be taken that every customer’s grievance should be met
with delight whether before purchase or after sales.
7. There should be an expansion measure for more offices and location of
more centers for offices of the company be established sop that company
may grow its network.
8. Life insurance Products should be made flexible so as to suit every
section of society.
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APPENDIX
Questionnaire:
Q.1. What do you mean by life insurance?
a) Protection of human asset value against uncertainty
b) A sum received after death
c) Both
Q.2. Do you think life insurance is essential for every one?
a) Yes
b) No
Q.3. What is your qualification?
a) Post graduate
b) Graduate
c) Senior secondary
Q.4. Do you come under:
a) 18-25 age group
b) 25 – 35 age group
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c) 35 – 45 age group
d) Above 45 age group
Q.5. Would you like to know about a career in life insurance advisor ship where you
can fulfill every desire of your life?
a) Yes
b) No
Q.6. Do you perceive that life insurance business is a noble service oriented
business?
a) Yes
b) No
Q.7. Would you like to become or opt for life insurance advisor under esteemed and
prospering organization SBI Life insurance?
a) Yes
b) No
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Q.8. Do you agree that the life insurance business is a growing industry and will
grow and rapid pace in future?
a) Yes
b) No
Q.9. Do you favor the privatization of life insurance by the Government where a
significant number of companies now in the market for life insurance to the
customers with the alliance of multinationals?
a) Yes
b) No
SUGGESTION:
1. ……………………………………………………………
2. ……………………………………………………………
3. ……………………………………………………………
PERSONAL INFORMATION:
Name: - ………………………………………………………………
Location: - ……………………………………………………………
Occupation: - …………………………………………………………
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Glossary:
1. Application for insurance: This is the form on where you state information and
answer questions from the insurance company about yourself and your history. This
application along with information from a medical examination, if taken, from your
physicians, any hospitals you may have visited and investigation are what's used by
the insurance company to decide whether or not to offer you life insurance and at
what rate.
2. Accident Benefit: A rider or an add-on with a life policy. It compensates a
policyholder in the event of death or injury by accident.
3. Annuity: An investment option that makes a series of regular payments to an
individual in exchange for a premium or a series of premier.
4. Appreciate: To grow in value
5. Asset: Everything owned or due to a person
6. Asset allocation: How your investments are spread across various asset classes
7. Beneficiary: The person(s) named in the policy to receive the life insurance proceeds
upon the death of the insured.
8. Bond: It is like an IOU. By buying a bond you loan money to a company, a
municipality, state or the Central Government.
9. Bonus: The amount paid as return in a ‘with-profit’ policy. The bonus, expressed as a
percentage of the sum assured, is generally declared every year. The amount is linked
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to the profits earned by the insurer. Depending on the time of withdrawal, there are
two kinds of bonuses – reversionary and cash. A reversionary bonus can be encashed
only on maturity of the policy; a cash bonus can be withdrawn when declared.
10. Budget: It is a tool used to monitor and control expenditures and purchases.
BIBLIOGRAPHY
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BIBLIOGRAPHY
Following are sources which helped me during my summer training-
BOOKS:
KOTHARI C.R.: Research Methodology Management, 3rd Edition
KOTLER PHILIP: Marketing Management” 11th Revised edition, 2002
GUPTA S.P.: Statistical Methods “Thirteen revised edition, 2001
Kotler Philip : Marketing Management, Prentice Hall of India, New Delhi
Mathew M.J. : Insurance, RBSA Publishers Jaipur
Handa Sunil : Insurance, Sheel Write Well (P) Ltd., Jaipur
K. Aswattappa : Human Resource Management
MAGAZINES:
India Today
Business World
Business Economics
LSE’s Magazine
REFERENCES:
Websites-
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NEWSPAPER:
The Economics times
The Hindu
Times of India
Business line
D.N.A
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OTHERS:
IRDA annual report, 2006-07and 2007-08
Manual of Insurance by Bharat Law House
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