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Event Development Feasibility Guide

The document outlines a feasibility guide for planning an event. It includes questions to consider when collecting data on demand, supply, competition and school rules. It also provides questions for a financial analysis of estimated costs and revenues, required resources, and a SWOT analysis. The guide concludes with recommending whether the event is feasible based on the collected information.

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Mae Distal
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21 views2 pages

Event Development Feasibility Guide

The document outlines a feasibility guide for planning an event. It includes questions to consider when collecting data on demand, supply, competition and school rules. It also provides questions for a financial analysis of estimated costs and revenues, required resources, and a SWOT analysis. The guide concludes with recommending whether the event is feasible based on the collected information.

Uploaded by

Mae Distal
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Feasibility Guide

1. Data Collection
1.1. Demand Information
Guide Questions:
Is the event needed or attractive?
By or to whom?
Why?
Who are potential sponsors, supporters, and participants?
1.2. Supply Information
Guide Questions:
If we will stage the event, who will provide us with our logistical requirements?
Will there be support from school, friends in the industry, and others?
Are suitable venues available?
1.3. Competition Information
Guide Questions:
Are there similar events which have been staged in the past and/or happening
soon?
Is there indirect competition?
Are there alternative activities?
How will these affect or enhance your event?
1.4. School Rules
Guide Questions:
What types of activities are allowed or not allowed in school?
What forms need to be submitted?
What is the procedure to process all the requirements?
2. Financial Analysis with Rough Estimates of Cost and Revenue:
2.1. Financial Resources
Guide Questions:
How much money is needed to stage the event?
What are the expense items and costs?
Where will the funds come from? Ticket sales? Sponsorships?
2.2. Other Resources
Guide Questions:
Will the class have access to a free or sponsored sound system, venue, printer,
and other event requirements?
What other resources and equipment are needed?
3. SWOT Analysis
3.1. Strengths positive (+) factors within our control
3.2. Weaknesses negative (-) factors within our control
3.3. Opportunities positive (+) factors beyond our control
3.4. Threats negative (-) factors beyond our control
4. Conclusion and Recommendation
Answer the question: Is the event feasible or not?
Notes:

The Feasibility study does not need to be long. It just needs to contain all the
information necessary to make a sound decision.
The feasibility study helps in supporting your claims when you present the
project idea to approving authorities: the Dean, the clients, and the
management.

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