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Web vs Traditional Marketing Survey

This document contains a questionnaire about traditional marketing versus web marketing. The questionnaire asks for personal details and collects information about customer preferences and perceptions of both traditional and web-based marketing. Respondents are asked about how often they shop in traditional stores versus online, the important factors they consider in each context, and their views on the advantages and disadvantages of each approach. The goal is to understand customer attitudes toward and experiences with traditional versus web-based marketing.

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Saurav Chaube
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296 views3 pages

Web vs Traditional Marketing Survey

This document contains a questionnaire about traditional marketing versus web marketing. The questionnaire asks for personal details and collects information about customer preferences and perceptions of both traditional and web-based marketing. Respondents are asked about how often they shop in traditional stores versus online, the important factors they consider in each context, and their views on the advantages and disadvantages of each approach. The goal is to understand customer attitudes toward and experiences with traditional versus web-based marketing.

Uploaded by

Saurav Chaube
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

QUESTIONNAIRE

Topic: Web Marketing v/s Traditional Marketing


A. PERSONAL DETAILS
1. Name: __________________________________________
2. Age : a) 21-40
3. Gender:

a) Male

4. Education: a) up to SSC
5. Occupation: a) Service

b) 41-60
b) Female
b) Graduate c) PG

d) Others

b) Business

6. Family Income: a) up to Rs.50000 p.m. b) above Rs.50000 p.m.

B. CUSTOMER CHOICES
1. Do you trust traditional marketing?
a) Yes b) No
2. How often do you buy stuff for your home from shops/stores?
a) Daily b) Once a week c) Once a month d) Twice a month
3. According to you, what are the most important criterions when you buy in a
traditional shop?
1

a) Salesman advice b) Product presentation c) Price d) Quality e) Payment


facility f) Any others.
4. What do you think are the advantages as well as disadvantages of traditional
marketing? __________________________________________________
5. Do you trust in Web Marketing?
a) Yes b) No
6. Have you ever made any purchases online?
a) Yes b) No
7. If yes, how was the experience? _________________________________
8. How often do you buy products/services online?
a) Once a month b) once in 3 months c) once in 6 months d) Annually
9. According to you what are the most important criterions when you buy
products through web?
a) Delivery b) Payment security c) Possibility to get back in touch with the
seller d) Price e) Quality
[Link] do you think are the advantages as well as disadvantages of buying
products/services through web?
_____________________________________

______________

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