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Standard Advertising Rates in Singapore

This document provides information on advertising rates for a monthly Singapore magazine with a circulation of 48,000 and estimated readership of 51,000. It details the readership demographics which is predominantly male, married, ages 31-40, and in engineering or management roles. Advertising rates and sizes are listed for full page, double page, and cover placements along with frequency discounts. Technical specifications on image formats and a free design offer are also included.

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johnsolarpanels
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7 views1 page

Standard Advertising Rates in Singapore

This document provides information on advertising rates for a monthly Singapore magazine with a circulation of 48,000 and estimated readership of 51,000. It details the readership demographics which is predominantly male, married, ages 31-40, and in engineering or management roles. Advertising rates and sizes are listed for full page, double page, and cover placements along with frequency discounts. Technical specifications on image formats and a free design offer are also included.

Uploaded by

johnsolarpanels
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.

Standard Advertising Rates

One of The Best Channels To Reach High-End


Customers in Singapore.

Contact: GINA
[Link]

Readership Profile
Circulation: 48,000
Est. Readership: 51,000
Frequency: Monthly
Gender
Male
Female

78.9%
21.1%

Age
20-25

2.0%

26-30

12.9%

31-35

23.3%

36-40

20.9%

41-45

14.7%

46-50

10.4%

> 51

15.8%

Marital Status

Advertising Rates

Frequency Discount

Single

24.0%

Married

73.1%

Divorced/Widowed

2.9%

Occupation
Engineer

26.1%

Manager

25.8%

Teacher

12.4%

Director

11.9%

Retiree

6.9%

Consultant

4.2%

Accountant

3.8%

Doctor

3.3%

Technical Specifications

Admin

2.1%

Size
Full Page
2/3 Page Vertical
Page Vertical
1/3 Page Vertical
Page Horizontal

Vice President

1.9%

Lawyer

1.7%

ROB Full Page

S$ 795

Double Page Spread

S$ 1,400

Outside Back Cover

S$ 850

Inside Front Cover

S$ 935

Trimmed Size (mm)


297 x 210
297 x 140
297 x 105
297 x 70
145 x 215

3 Insertions 5%
6 Insertions 10%
12 or more Insertions 15%
* Ads must be placed within 12-mth period

Bleed Size (mm)


281 x 214
281 x 144
281 x 109
281 x 74
149 x 219

Text Size (mm)


292 x 205
292 x 135
292 x 100
292 x 65
140 x 210

For other ad positions or configurations, pls call +65-6492-2280 or email request to


advertise@[Link]

Car Ownership
Honda

19.1%

Toyota

17.6%

Hyundai

8.9%

Mitsubishi

8.6%

Nissan

7.5%

Kia

5.4%

All images must be uncompressed, minimum 300dpi. Accepted formats: JPG, GIF, PNG. No restriction on
colors.

Mazda

5.2%

Subaru

4.6%

Design & Literature

Suzuki

3.7%

BMW

2.5%

Volkswagen

2.3%

Mercedes

1.8%

Audi

1.1%

Others

11.7%

Format, Resolution & Colour

All ad design & literature must be free from sexually explicit content, racism or vulgarities.

For New Advertisers

Free designing work (up to 1 revision) for new advertisers, worth $800

Standard Advertising Rates

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