Music Magazine Research
BAUER: Bella, Take a Break, that’s life, Total TV Guide, TV Choice, TV
Quick, Eat In, Take a Break’s: Fate & Fortune..., Spirit & Destiny,
Arrowwords, Big Value Code Breakers, Code Breakers, Criss Cross, Hide ‘n’
Seek Word search, Hitoshii Monthly, Puzzle Selection, Su-Doku, Quick-X-
Words.
Not Very expensive, costs vary, average under £2.00.
With the recent addition of the former Emap Consumer Media titles, Bauer
is now the largest consumer magazine publishing company in the UK,
playing a primary role in the Women’s Weeklies, Women’s Interest,
Women’s Lifestyle, TV Listings, Puzzles, Men’s Lifestyle, Music & Film and
Specialist magazine markets. – Mainstream WOMENS audience.
Bella- Women’s Weeklies
This magazine relates the to the target audience of women. It is more of a
gossip magazine than anything else. (Tabloid) (Bottom Left) a typical
women’s magazine story. About losing weight, this is always appealing
the female audience. Colours, Yellow, Pink, Lilac all feminine. Katie Price
on the cover clearly shows that the content is about gossip with
celebrities and not world news.
Circulation: 253,001
Adult Readership: 713,000
Female Readership: 638,000
Weekly Magazine
Aimed at Women 25-44 with Children.
Total TV Guide- TV Listings
This magazine uses synergy at the top across the banner, advertising
Virgin, Sky.
This magazine is for a mass audience of men and women. It is a mass
audience because now almost everyone with a T.V. has multi channels.
This magazine clearly shows what is on and more information about it.
Circulation: 110,748
Adult Readership: 355,000
Female Readership: 222,000
All users of multi-channel TV with a core readership of men and women aged 25-
44.
Eat In – Women’s Interests
Eat In is the new monthly food magazine packed with delicious, practical recipes.
As we continue to be inspired by top chefs and TV personalities, Eat In captures
this enthusiasm by showing how to create fantastic meals using quality,
affordable and easily accessible ingredients.
The majority of people that do the cooking for families is and always has been
women, not as much as it used to be but it still is so this cooking magazine would
appeal to women more.
ABC: 22,173
Target Audience: 25-54 75%Female.
IPC MEDIA
IPC Media produces over 85 iconic media brands, with our print brands alone
reaching almost two thirds of UK women and 44% of UK men –almost 27 million
UK adults – while our online brands collectively reach 20 million users every
month.
IPC's diverse print and digital portfolio offers something for everyone, with a
focus on three core audiences: men, mass market women and upmarket women.
• NME Website: [Link]
• Frequency: Weekly
• Circulation: 38,486 (ABC Jul-Dec 09)
• Readership: 388,000 (NRS Jul08-Jun09)
• Target Market: Men aged 17-30
• The NME is the longest published and most respected music weekly in the
world. Every week it gives its readers the most exciting, most
authoritative coverage of the very best in contemporary music. The
award-winning [Link], launched in 1996, has grown to be the
biggest commercial music news site in Europe.
Look:
• Frequency: Weekly
• Circulation: 313,013 (ABC Jul-Dec 09)
• Readership: 494,000 (NRS Jul08-Jun09)
• Target Market: Women aged 18-30
• Look is the fast-paced, glamorous, glossy high street fashion and celebrity
weekly for young women. It has a unique mix of up-to the-minute
affordable fashion, high street shopping advice, celebrity style and news,
coupled with thought provoking real life. Look is the accessible, must-have
glossy weekly high street fashion bible
Nuts:
• Website: [Link]
• Frequency: Weekly
• Circulation: 176,835 (ABC Jul-Dec 09)
• Readership: 883,000 (NRS Jan-Jun 09)
• Target Market: BC1C2 men aged 16-30
• Nuts is the number one selling men's lifestyle magazine in the UK,
accounting for two out of every five men's lifestyle mags purchased. Nuts
have established itself as the biggest brand in men's media and was
recently named the PPA Awards Consumer Brand of the Year 2009.
Launched in October 2005, [Link] is the fastest growing men's
lifestyle website in the UK. Nuts TV has revolutionised the site, allowing
users to view girls and movie trailers on demand.
READER OF MY MAGAZINE
AGE: 14-35
SEX: 75% Male
WEALTH: Part time Jobs/will cost around
£3.99 Max
INTERESTS: New music, Upcoming
Music, Competitions, Facebook, T.V,
Cinema(Movies).
APPEARANCE / HAIR DO etc: Rock/Indie
look. Longish hair.
CLOTHES: Jeans, shirts, belts.
MUSIC THEY LIKE: Rock, Rock/Indie
TECHNOLOGY THEY USE: Mobile,
Facebook, and Twitter.