DAVP provides 15% discount (equivalent to agency commission ) to
Ministries/Departments /other client organizations for AV/Radio Spots released through
DAVP.
Final approved Rates of C&S channels for the year 2009-10
[Link] Channel
1
Rate/10
sec(Rs.)
Star Plus
[Link] Channel
2
11
13
Sony
Entertainment
India
7-9 am
1950
7-9 am
624
9-12 noon
7956
9-12 noon
4494
12-7 pm
15319
12-7 pm
5493
7-8 pm
21019
7-8 pm
6742
8-11 pm
54390
8-11 pm
16730
Sun TV
7-9 am
Rate/10
sec(Rs.)
Star Gold
7-9 am
1997
9-12 noon
10800
9-12 noon
2652
12-7 pm
17400
12-7 pm
6003
7-8 pm
24600
7-8 pm
6887
8-11 pm
27600
8-11 pm
6887
Zee TV
Sahara One
7-9 am
831
7-9 am
499
9-12 noon
5581
9-12 noon
1997
12-7 pm
9856
12-7 pm
3000
7-8 pm
28976
7-8 pm
3495
8-11 pm
36814
8-11 pm
6000
MAX
Enadu TV
7-9 am
7362
7-9 am
1623
9-12 noon
7500
9-12 noon
5368
12-7 pm
10000
12-7 pm
3495
7-8 pm
11519
7-8 pm
6367
8-11 pm
19001
8-11 pm
7616
Gemini TV
10
Zee Marathi
7-9 am
2018
7-9 am
1498
9-12 noon
4037
9-12 noon
1997
12-7 pm
10094
12-7 pm
4120
7-8 pm
18407
7-8 pm
16480
8-11 pm
16507
8-11 pm
15232
Zee Cinema
12
ETV Bangla
7-9 am
2612
7-9 am
998
9-12 noon
6000
9-12 noon
499
12-7 pm
9975
12-7 pm
4369
7-8 pm
15675
7-8 pm
7616
8-11 pm
20901
8-11 pm
6242
Colors
14
Aaj Tak
7-9 am
2000
7-9 am
3350
9-12 noon
7600
9-12 noon
2996
12-7 pm
10569
12-7 pm
2746
7-8 pm
20069
7-8 pm
4744
8-11 pm
10487
8-11 pm
10362
15
17
19
21
23
25
27
29
31
ETV Marathi
16
Zee Bangla
7-9 am
1248
7-9 am
249
9-12 noon
749
9-12 noon
499
12-7 pm
2247
12-7 pm
2746
7-8 pm
5368
7-8 pm
10113
8-11 pm
10487
8-11 pm
10362
9X
18
Star One
7-9 am
877
7-9 am
873
9-12 noon
1755
9-12 noon
2497
12-7 pm
2535
12-7 pm
4494
7-8 pm
3608
7-8 pm
5243
8-11 pm
4096
8-11 pm
12235
9 XM
20
Teja TV
7-9 am
1657
7-9 am
2500
9-12 noon
2730
9-12 noon
2500
12-7 pm
2048
12-7 pm
2500
7-8 pm
3023
7-8 pm
5000
8-11 pm
2048
8-11 pm
5000
Zee Cafe
22
Cartoon
Network
7-9 am
100
7-9 am
1997
9-12 noon
100
9-12 noon
2996
12-7 pm
100
12-7 pm
3745
7-8 pm
495
7-8 pm
6866
8-11 pm
495
8-11 pm
3121
Discovery
24
Zee Telugu
7-9 am
780
7-9 am
2372
9-12 noon
877
9-12 noon
1747
12-7 pm
1267
12-7 pm
2996
7-8 pm
2438
7-8 pm
4245
8-11 pm
2243
8-11 pm
8989
ETV Kannada
26
KTV
7-9 am
780
7-9 am
3000
9-12 noon
780
9-12 noon
3000
12-7 pm
1852
12-7 pm
3500
7-8 pm
3510
7-8 pm
6600
8-11 pm
4096
8-11 pm
6600
Filmy
28
NDTV Imagine
7-9 am
675
7-9 am
1747
9-12 noon
875
9-12 noon
3371
12-7 pm
1250
12-7 pm
3745
7-8 pm
1267
7-8 pm
5493
8-11 pm
2250
8-11 pm
IBN 7
30
TV
9
News
13733
Telugu
7-9 am
1072
7-9 am
1560
9-12 noon
975
9-12 noon
1365
12-7 pm
975
12-7 pm
1072
7-8 pm
1657
7-8 pm
1560
8-11 pm
2145
8-11 pm
1755
India TV
32
Star Vijay
33
35
37
39
41
43
45
47
7-9 am
2340
7-9 am
390
9-12 noon
1657
9-12 noon
682
12-7 pm
1755
12-7 pm
1560
7-8 pm
3023
7-8 pm
2145
8-11 pm
3705
8-11 pm
4193
MTV
34
UTV Movies
7-9 am
780
7-9 am
585
9-12 noon
2145
9-12 noon
1267
12-7 pm
1072
12-7 pm
1950
7-8 pm
2438
7-8 pm
1755
8-11 pm
1267
8-11 pm
3510
Nickelodon
36
Zoom
7-9 am
585
7-9 am
1170
9-12 noon
1170
9-12 noon
2048
12-7 pm
1365
12-7 pm
975
7-8 pm
1755
7-8 pm
1365
8-11 pm
1462
8-11 pm
1170
Pogo
38
Zee News
7-9 am
1365
7-9 am
1657
9-12 noon
2048
9-12 noon
1267
12-7 pm
2535
12-7 pm
1072
7-8 pm
3023
7-8 pm
1852
8-11 pm
2340
8-11 pm
2145
Sab TV
40
Zee Kananda
7-9 am
390
7-9 am
780
9-12 noon
1365
9-12 noon
1072
12-7 pm
1852
12-7 pm
1365
7-8 pm
2340
7-8 pm
1755
8-11 pm
5851
8-11 pm
2633
World Movies
42
24 Ghanta TV
7-9 am
100
7-9 am
743
9-12 noon
100
9-12 noon
495
12-7 pm
495
12-7 pm
1735
7-8 pm
495
7-8 pm
2727
8-11 pm
495
8-11 pm
2727
Star News
44
AAkash Bangla
7-9 am
2048
7-9 am
100
9-12 noon
1755
9-12 noon
495
12-7 pm
1657
12-7 pm
2231
7-8 pm
2633
7-8 pm
2727
8-11 pm
3218
8-11 pm
3718
Sun Music
46
Aastha
7-9 am
1462
7-9 am
1955
9-12 noon
1000
9-12 noon
991
12-7 pm
975
12-7 pm
1025
7-8 pm
1400
7-8 pm
1025
8-11 pm
2000
8-11 pm
1955
Zee Business
48
Animal Planet
7-9 am
495
7-9 am
495
9-12 noon
743
9-12 noon
743
12-7 pm
495
12-7 pm
1239
49
51
53
55
57
59
61
63
7-8 pm
495
8-11 pm
743
Star Utsav
50
7-8 pm
1487
8-11 pm
1735
Asianet News
7-9 am
100
7-9 am
100
9-12 noon
682
9-12 noon
247
12-7 pm
1950
12-7 pm
495
7-8 pm
3236
7-8 pm
495
8-11 pm
1755
8-11 pm
743
TV
Karnataka
52
Asianet Plus
7-9 am
1171
7-9 am
991
9-12 noon
975
9-12 noon
743
12-7 pm
877
12-7 pm
991
7-8 pm
1267
7-8 pm
1983
8-11 pm
2243
8-11 pm
2727
AXN
54
Makkal TV
7-9 am
247
7-9 am
495
9-12 noon
495
9-12 noon
100
12-7 pm
495
12-7 pm
495
7-8 pm
495
7-8 pm
495
8-11 pm
1239
8-11 pm
743
B4U Movies
56
Manorama
News
7-9 am
100
7-9 am
100
9-12 noon
495
9-12 noon
247
12-7 pm
495
12-7 pm
495
7-8 pm
247
7-8 pm
495
8-11 pm
495
8-11 pm
495
B4U Music
58
Manoranjan TV
7-9 am
495
7-9 am
100
9-12 noon
495
9-12 noon
495
12-7 pm
495
12-7 pm
743
7-8 pm
495
7-8 pm
1743
8-11 pm
495
8-11 pm
2231
Bhakti TV
60
MH 1
7-9 am
247
7-9 am
1487
9-12 noon
100
9-12 noon
495
12-7 pm
100
12-7 pm
495
7-8 pm
495
7-8 pm
991
8-11 pm
100
8-11 pm
743
Bindass
62
MH 1 News
7-9 am
495
7-9 am
743
9-12 noon
1487
9-12 noon
100
12-7 pm
1735
12-7 pm
100
7-8 pm
1983
7-8 pm
247
8-11 pm
2727
8-11 pm
495
Bindass
Movies
64
MH 1 Shradha
7-9 am
495
7-9 am
1239
9-12 noon
1239
9-12 noon
100
12-7 pm
2231
12-7 pm
100
7-8 pm
2727
7-8 pm
991
8-11 pm
65
67
69
71
73
75
77
79
3470
Channel 8
8-11 pm
66
495
Mi Marathi
7-9 am
247
7-9 am
991
9-12 noon
100
9-12 noon
495
12-7 pm
991
12-7 pm
495
7-8 pm
1239
7-8 pm
495
8-11 pm
1487
8-11 pm
1487
Channel V
68
Music India
7-9 am
910
7-9 am
743
9-12 noon
910
9-12 noon
1080
12-7 pm
910
12-7 pm
900
7-8 pm
991
7-8 pm
1080
8-11 pm
991
8-11 pm
1080
Chardikla
Time TV
70
National
Geographic
7-9 am
495
7-9 am
991
9-12 noon
100
9-12 noon
991
12-7 pm
100
12-7 pm
1487
7-8 pm
247
7-8 pm
2479
8-11 pm
100
8-11 pm
2479
Chutti TV
72
NDTV 24X7
7-9 am
1487
7-9 am
743
9-12 noon
1487
9-12 noon
743
12-7 pm
2231
12-7 pm
743
7-8 pm
1487
7-8 pm
1239
8-11 pm
1487
8-11 pm
1735
CNBC TV 18
74
NDTV India
7-9 am
743
7-9 am
1300
9-12 noon
1239
9-12 noon
1300
12-7 pm
991
12-7 pm
1200
7-8 pm
743
7-8 pm
3223
8-11 pm
1239
8-11 pm
3290
Awaaj
76
NDTV Profit
7-9 am
743
7-9 am
247
9-12 noon
1239
9-12 noon
495
12-7 pm
743
12-7 pm
495
7-8 pm
1239
7-8 pm
495
8-11 pm
1487
8-11 pm
743
CNN IBN
78
NDTV
Goodtimes
7-9 am
743
7-9 am
100
9-12 noon
743
9-12 noon
495
12-7 pm
743
12-7 pm
495
7-8 pm
1487
7-8 pm
495
8-11 pm
1735
8-11 pm
495
Delhi Aaj Tak
80
NE Bangla
7-9 am
495
7-9 am
100
9-12 noon
495
9-12 noon
100
12-7 pm
450
12-7 pm
618
7-8 pm
495
7-8 pm
618
8-11 pm
495
8-11 pm
927
81
83
85
87
89
91
93
95
97
Discovery
Travel
Living
&
82
News 24
7-9 am
100
7-9 am
1560
9-12 noon
100
9-12 noon
1487
12-7 pm
495
12-7 pm
1487
7-8 pm
495
7-8 pm
2076
8-11 pm
495
8-11 pm
2600
Divya
84
News X
7-9 am
495
7-9 am
247
9-12 noon
247
9-12 noon
247
12-7 pm
247
12-7 pm
247
7-8 pm
247
7-8 pm
743
8-11 pm
247
8-11 pm
495
E-24
86
N TV News
7-9 am
991
7-9 am
606
9-12 noon
1487
9-12 noon
606
12-7 pm
991
12-7 pm
1211
7-8 pm
991
7-8 pm
1211
8-11 pm
520
8-11 pm
1817
ETC
88
O TV
7-9 am
495
7-9 am
495
9-12 noon
495
9-12 noon
100
12-7 pm
247
12-7 pm
743
7-8 pm
495
7-8 pm
3223
8-11 pm
495
8-11 pm
1735
ETC Punjabi
90
PIX
7-9 am
1239
7-9 am
100
9-12 noon
495
9-12 noon
495
12-7 pm
495
12-7 pm
495
7-8 pm
991
7-8 pm
495
8-11 pm
495
8-11 pm
991
ETV Oriya
92
PTC Punjabi
7-9 am
495
7-9 am
4462
9-12 noon
100
9-12 noon
991
12-7 pm
100
12-7 pm
1239
7-8 pm
991
7-8 pm
1735
8-11 pm
1239
8-11 pm
1239
ETV Gujarati
94
Raj TV
7-9 am
495
7-9 am
1487
9-12 noon
991
9-12 noon
1239
12-7 pm
991
12-7 pm
2231
7-8 pm
2231
7-8 pm
2479
8-11 pm
1487
8-11 pm
1735
ETV
Rajasthan
96
Raj Musix
7-9 am
100
7-9 am
495
9-12 noon
100
9-12 noon
247
12-7 pm
100
12-7 pm
247
7-8 pm
495
7-8 pm
495
8-11 pm
495
8-11 pm
ETV urdu
98
Raj
DIGITAL
495
Plus
99
101
103
105
107
109
111
113
7-9 am
247
7-9 am
100
9-12 noon
247
9-12 noon
743
12-7 pm
100
12-7 pm
743
7-8 pm
495
7-8 pm
743
8-11 pm
495
8-11 pm
1239
ETV UP
100
R Plus
7-9 am
100
7-9 am
100
9-12 noon
100
9-12 noon
100
12-7 pm
100
12-7 pm
495
7-8 pm
495
7-8 pm
100
8-11 pm
247
8-11 pm
247
ETV 2
102
Sanskar
7-9 am
1600
7-9 am
1487
9-12 noon
1239
9-12 noon
743
12-7 pm
1487
12-7 pm
1239
7-8 pm
2231
7-8 pm
1100
8-11 pm
2231
8-11 pm
991
Firangi
104
Samay
7-9 am
100
7-9 am
1239
9-12 noon
100
9-12 noon
1239
12-7 pm
100
12-7 pm
1450
7-8 pm
100
7-8 pm
1983
8-11 pm
247
8-11 pm
2175
Fox History
106
Sangeet Bangla
7-9 am
100
7-9 am
495
9-12 noon
247
9-12 noon
495
12-7 pm
247
12-7 pm
495
7-8 pm
495
7-8 pm
495
8-11 pm
495
8-11 pm
495
HBO
108
SS UP
7-9 am
743
7-9 am
9-12 noon
991
9-12 noon
12-7 pm
1487
12-7 pm
7-8 pm
1983
7-8 pm
495
8-11 pm
3470
8-11 pm
495
Headlines
Today
110
650
SS NCR
7-9 am
495
7-9 am
9-12 noon
495
9-12 noon
12-7 pm
495
12-7 pm
7-8 pm
495
7-8 pm
495
8-11 pm
495
8-11 pm
495
IBN Lokmat
112
SS Mumbai
7-9 am
495
7-9 am
247
9-12 noon
495
9-12 noon
495
12-7 pm
495
12-7 pm
495
7-8 pm
991
7-8 pm
628
8-11 pm
1200
8-11 pm
906
India News
7-9 am
114
495
Times Now
7-9 am
495
115
117
119
121
123
125
127
129
9-12 noon
495
9-12 noon
743
12-7 pm
495
12-7 pm
991
7-8 pm
991
7-8 pm
1239
8-11 pm
991
8-11 pm
1983
Indiavision
116
TV
5
News
Telugu
7-9 am
247
7-9 am
1487
9-12 noon
247
9-12 noon
1983
12-7 pm
495
12-7 pm
1487
7-8 pm
495
7-8 pm
1487
8-11 pm
195
8-11 pm
1983
Isai Aruvi
118
Tv 9 Gujarati
7-9 am
1200
7-9 am
247
9-12 noon
700
9-12 noon
100
12-7 pm
700
12-7 pm
495
7-8 pm
1200
7-8 pm
495
8-11 pm
1200
8-11 pm
495
Imagine
Showbiz
120
Vissa
7-9 am
495
7-9 am
100
9-12 noon
991
9-12 noon
100
12-7 pm
743
12-7 pm
100
7-8 pm
991
7-8 pm
100
8-11 pm
743
8-11 pm
100
Kiran
122
Zee 24 Taas
7-9 am
520
7-9 am
991
9-12 noon
520
9-12 noon
991
12-7 pm
495
12-7 pm
991
7-8 pm
805
7-8 pm
1735
8-11 pm
3450
8-11 pm
1735
Kolkatta TV
124
Voice of India
7-9 am
495
7-9 am
247
9-12 noon
495
9-12 noon
247
12-7 pm
247
12-7 pm
247
7-8 pm
743
7-8 pm
247
8-11 pm
950
8-11 pm
247
Live India
126
Vasant TV
7-9 am
100
7-9 am
247
9-12 noon
495
9-12 noon
247
12-7 pm
495
12-7 pm
247
7-8 pm
743
7-8 pm
743
8-11 pm
991
8-11 pm
495
Mahu
128
UTV i
7-9 am
100
7-9 am
100
9-12 noon
495
9-12 noon
100
12-7 pm
1239
12-7 pm
100
7-8 pm
743
7-8 pm
247
8-11 pm
1487
8-11 pm
495
Sri
Venkatwara
130
Zee Talkies
7-9 am
495
7-9 am
100
9-12 noon
495
9-12 noon
1487
131
133
135
137
139
141
143
145
12-7 pm
495
12-7 pm
2700
7-8 pm
495
7-8 pm
2700
8-11 pm
495
8-11 pm
4200
Star Ananda
132
Zee Studio
7-9 am
700
7-9 am
100
9-12 noon
700
9-12 noon
495
12-7 pm
600
12-7 pm
495
7-8 pm
1487
7-8 pm
495
8-11 pm
1983
8-11 pm
495
Star Majha
134
Zee Smile
7-9 am
550
7-9 am
100
9-12 noon
550
9-12 noon
100
12-7 pm
500
12-7 pm
495
7-8 pm
600
7-8 pm
1487
8-11 pm
600
8-11 pm
1735
Star Movies
136
Zee Punjabi
7-9 am
991
7-9 am
743
9-12 noon
1487
9-12 noon
100
12-7 pm
1983
12-7 pm
100
7-8 pm
2231
7-8 pm
247
8-11 pm
3718
8-11 pm
100
Star World
138
Zee Preimer
7-9 am
100
7-9 am
495
9-12 noon
247
9-12 noon
495
12-7 pm
495
12-7 pm
743
7-8 pm
495
7-8 pm
1487
8-11 pm
495
8-11 pm
1239
Suvarna
140
Zee Jagran
7-9 am
10000
7-9 am
100
9-12 noon
10000
9-12 noon
100
12-7 pm
2231
12-7 pm
100
7-8 pm
2975
7-8 pm
100
8-11 pm
3500
8-11 pm
100
Suvarna
News
142
Zee Action
7-9 am
100
7-9 am
495
9-12 noon
100
9-12 noon
495
12-7 pm
100
12-7 pm
991
7-8 pm
100
7-8 pm
1487
8-11 pm
495
8-11 pm
1735
Tara Music
144
Zee Classic
7-9 am
495
7-9 am
743
9-12 noon
100
9-12 noon
495
12-7 pm
100
12-7 pm
1239
7-8 pm
100
7-8 pm
1735
8-11 pm
247
8-11 pm
2231
Tez
146
ETV Bihar
7-9 am
800
7-9 am
750
9-12 noon
800
9-12 noon
750
12-7 pm
700
12-7 pm
750
7-8 pm
1983
7-8 pm
750
8-11 pm
147
149
1983
NE Hi Fi
8-11 pm
148
750
SS Bihar
7-9 am
100
7-9 am
300
9-12 noon
100
9-12 noon
250
12-7 pm
100
12-7 pm
250
7-8 pm
100
7-8 pm
400
8-11 pm
100
8-11 pm
400
News Live
150
NE TV
7-9 am
500
7-9 am
500
9-12 noon
500
9-12 noon
500
12-7 pm
500
12-7 pm
500
7-8 pm
500
7-8 pm
500
8-11 pm
500
8-11 pm
500
151
ESPN
152
Star Cricket
153
Zee Sports
154
Star Sports
155
Ten Sports
156
LOK SABHA TV
7-10 am
800
10am-7pm
600
7 pm-11 pm
800