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Cooking Oil Consumer Questionnaire

This document appears to be a questionnaire collecting demographic information and cooking/consumption habits related to oils and ghee. It asks about area of residence, age, education level, occupation, monthly income, number of family members, TV watching habits, recalled cooking oil commercials, brand and amount of oil/ghee purchased monthly, factors influencing purchase decisions, price sensitivity, and health conditions in the household. It also asks about awareness of different types of oils.

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Daniyal Shahid Arain
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12 views5 pages

Cooking Oil Consumer Questionnaire

This document appears to be a questionnaire collecting demographic information and cooking/consumption habits related to oils and ghee. It asks about area of residence, age, education level, occupation, monthly income, number of family members, TV watching habits, recalled cooking oil commercials, brand and amount of oil/ghee purchased monthly, factors influencing purchase decisions, price sensitivity, and health conditions in the household. It also asks about awareness of different types of oils.

Uploaded by

Daniyal Shahid Arain
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOC, PDF, TXT or read online on Scribd

Questionnaire

Name: ZOYA AMEEN


1. Area of residence:
Clifton
Defence
Malir
Gulshan
North Nazimabad
Others
2. Your age
202!
25-29
"0"!
"#"$
!0!!
!#!$
#0#!
###$
". Your education le%el
&rimar'
(econdar'
)igh (chool
University
&ostgraduate
!. 'our occu*ation
Executive/Managerial
(tudent
&rofessional+doctor, la-'[Link].
Academic/0ducator
0ngineering
(er%ice/Customer (u**ort
Clerical/Administrati%e
(ales/mar1eting
(elf0m*lo'ed/o-n com*an'
2n em*lo'ed/)ouse-ife
3etired
#. 4onthl' 5ncome
6elo- 17 8
1-!" #
"0!#8
Abo%e !#
7. )o- man' 9amil' 4embers are there in 'our house:
2!
5-$
$;
<. =hat 8ind of *rograms do 'ou -atch:
4orning (ho-s
%oo#ing &'o(s
Ne-s &rograms
)ra*as
>. An' Coo1ing Oil/Ghee Ad 'ou can recall:
+A,-, %oo#ing oil co**ercial in ('ic' .il*star /ee*a
'a0 1een caste02
$. Does that moti%ate 'ou to bu' the brand:
Yes
No
10. Do 'ou actuall' bu' that:+to add list of reason.
Yes
No
11. Are 'ou the onl' *erson coo1 food:
Yes 3Mostly4
No
12. 5f no, then =ho else hel* 'ou in doing that:
4ention???????????
1". =ho usuall' goes to *urchase groceries:
Mysel5
)usband
Other
1!. =hat is the coo1ing medium 'ou use:
Oil
Ghee
6oth Oil and Ghee
Others
1#. =hat is an a**ro@imate amount of the abo%e consumed on a
monthl' basis:
1 to " 1g/Aitre
6 to 7g/8itre
4ore

17. =hat 1ind of *roduct 'ou use:
,ran0e0
O*en A%ailable
1<. 5f branded, -hich brand:
Sufi oil
Dalda
Habib super Oil
Kashmir
Victoria
Sundrop
Pure
Noor
Kisan
Other
1>. A**ro@imatel', ho- much amount 'ou s*end on bu'ing the
monthl' Oil/Ghee:
6elo- 1000
2000"000
"000;
)on9t 7no(
1$. On the basis of -hich factor 'ou or an' other famil'
member *urchase Ghee/Oil B 3ate 1 to #, -hereas 1 -ould be
of high im*ortance and # -ould be of lo- im*ortance :
(mell??? 6
Caste ??? 2
&rice ??? !
Aess (tic1'??? 5
)'giene D )ealth???? 1
20. 5f the com*anies reduce the *rice then -ill 'ou bu' the
branded Ghee/Oil:
Yes
No
21. 5s there an'one in 'our house -ho has an'
chronological/h'*ertensi%e disease:
Yes
No
22. 5f 'es, -hat is/are the gender+s. and age+s.:
Gender????????????
Age?????????
2". Ghee/Oil can cause chronological/h'*ertensi%e disease:
Yes
No
2!. Cic1 the names 'ou 1no-
&oya1een Oil
Olive Oil
%anola Oil
:al* Oil
%ocunut Oil
2#. Cic1 the names 'ou ha%e heard
O*ega!
Unsaturate0 .at
&aturate0 .at
DonEt 8no-
27. 9rom -here:
:rint A0
;v A0
3adio
Other

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