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Insight Analyst Role at Marketing Agency

This job posting summarizes an opening for an Insight Analyst at a marketing agency in Bath, England. The role involves using SAS or SPSS to analyze client data and develop segmentation, profiling, and modeling to provide insights that influence marketing decisions. Strong experience with SAS/SPSS is required along with client-facing, communication, and teamwork skills. The salary ranges from £25,000 to £50,000.

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0% found this document useful (0 votes)
11 views6 pages

Insight Analyst Role at Marketing Agency

This job posting summarizes an opening for an Insight Analyst at a marketing agency in Bath, England. The role involves using SAS or SPSS to analyze client data and develop segmentation, profiling, and modeling to provide insights that influence marketing decisions. Strong experience with SAS/SPSS is required along with client-facing, communication, and teamwork skills. The salary ranges from £25,000 to £50,000.

Uploaded by

khilari.kishor
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Insight Analyst - SAS / SPSS - Marketing Agency

Location: Bath Salary: 25000 to 50000 per annum Date posted: 02/02/13 07:00 Job type: Permanent Company: Henry Nicholas Associates Contact: Tony Allen Ref: Totaljobs/01312-TA Job ID: 55690640

Insight Analyst needed for one of the leading Direct Marketing and Data Intelligence agencies in the south west. Understanding data is critical to helping drive value for the agency`s clients. Everything they do - from analysis through to consultancy starts with the data and it is critical that they get it right. This is where you come in! The role of Insight Analyst is key and one that works closely with the agency`s marketing strategists and their clients ensuring that data and the insight you develop plays a key role in influencing marketing decisions. You will be responsible for providing analysis and insight solutions and reporting across a range of blue chip clients and sectors. Typical projects include segmentation activity, profiling, propensity modeling and reporting - though there are also ample opportunities to get involved in the development of new ideas and products that the agency can take out to their base of over 100 clients. This is a role for an Insight Analyst who is able to grasp a particular issue or opportunity and apply their knowledge, experience and intuition to deliver a great end product for the client. The salary on offer is extremely competitive. The top end of the salary is on offer to candidates with either specialist knowledge of warm data in the charity sector or an Analyst with DM agency experience. You will need to be able to work in a fast paced agency culture (prior marketing agency experience would be beneficial) and be able to respond positively to change. Key attributes we look for are a passion for exceeding client expectations, a can-do attitude and a flair for finding creative solutions to complex problems. We look for self-motivated, hard-working ambitious individuals who are able to work both autonomously and as part of a friendly, but focused, team. The Role: - SAS or SPSS Analyst reporting in to or working alongside (depending on experience) an experienced Lead Analyst

- Working with the Lead Analyst and Client Leads to scope out and deliver analysis projects - Liaising with the database management team to develop written briefs specifying data requirements for analytical projects - Developing presentations to summarise analytical approach, output and implications - Interpreting analytical output and developing recommendations to feed back to the client - Developing relationships internally and working to identify ideas and projects that could use `insight` across our internal teams and our external client base - Working with the Lead Analyst and Client Leads to present back findings to clients - Documentation of key findings and learnings Required Skills and Experience - Strong and demonstrable experience of working with SAS or SPSS (Ideally SAS - Previous experience of using SAS (2+years). SAS Base/Stat are preferable but will consider Enterprise Guide) - An understanding of segmentations and modelling applied to marketing data - A practical approach - not too theoretical but able to apply creative thinking to deliver an actionable end product - A willingness to work around problems / less than perfect data - Able to view projects within the commercial context - able to identify the best solution for our clients but also a solution that will drive profit for the agency - A focus on the end product - with responsibility for many of the deliverables to the client, you will need to be confident everything produced meets our strict quality standards - A good communicator both written and verbal - Good client facing skills - Able to work individually or as part of a team - Able to work on multiple projects simultaneously

To apply for the role of Insight Analyst please send your CV to [Link]@[Link] and call Tony on 0117 3178103.

Assistant Sales and Marketing Manager Mumbai, Maharashtra


From Phonethics Mobile Media Pvt Ltd.
Last updated:

01/02/2013 Salary range: 4,00,000 - 6,00,000 / Yearly (Gross) (Gross Pay) Job type: Full time Position type: Permanent Contract duration: 25-02-2013 Vacancies: 1 Minimum experience: Two years Minimum education: MBA/PGDM Category: Jobs in Sales / Business Development

Job Description
Job title: Assistant Sales & Marketing Manager

Job location: Andheri West,Mumbai,Maharashtra

Company Profile: Phonethics Mobile Media Pvt [Link] an award winning Digital Services Company which is located in Mumbai and Delhi with a great experience in Creative, Media and [Link] are engaged in production of digital content, iOS and Android App development, media buying, Web development (E-commerce, product websites and Web Apps) and social media Object that helps go beyond a brand awareness and helps bridge the gap between consumers and the brand by developing a connection.

Job description: We are seeking a dynamic individual who can be a stakeholder in our growth story contributing positively to the organization. The individual is expected to showcase gamification, Creative and Media strategies, Social media case studies as well as Mobile and Web apps developed by the team in previous campaigns to potential clients. Identify and build rapport with key clients, increase profitability, devise marketing strategies and identify marketing opportunities

Preferred Skills: Relationship builder Design solution, Able to understand client`s business and manage client expectations effectively Should have Excellent Communication skills

Attending team meetings and sharing best practice with colleagues.

Person Specification: The individual should be from an IT-Software sales background/Software B2B/Internet/Information Systems/Advertising/Media/Digital Services Industry. Should have excellent communication, analytical, problem solving and negotiation skills. Should be having a good number of sales meet every month. Should be able to provide references of previous employers and clients.

Experience: Minimum 2 years of experience in an ad agency(digital or traditional) with a focus on new business [Link] are also open to individuals who have had client facing roles in Creative Industries,Direct Media Selling and Concept Sales.

CTC: 4,00,000-6,00,000 Lakhs p.a.

Requirements
Preferably an individual with MBA/Engineering/Communication`s Degree/Advertising Degree. Should be flexible enough to switch between Sales and tech department Should have creative bent of mind Industry connections and ability to present themself in front of key decision makers is very important. Good Powerpoint and Presentation Skills Ability to connect mobile technologies,digital media sales and application management Apply

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