PROJECT GREENFORGE
Risk Management & Survival Strategy
Purpose
This document identifies major business risks and defines measures to prevent financial losses.
Risk 1: No Buyers
Problem: Factory produces products but no customers purchase them.
Impact: Inventory buildup Cash flow crisis Business failure
Solution:
• Secure at least 3–5 potential customers before setup
• Obtain trial purchase commitments
• Produce samples before full-scale manufacturing
• Validate demand before expansion
Rule: No major machinery purchase without customer validation.
Risk 2: Wrong Product Selection
Problem: Manufactured product has low market demand.
Impact: Poor sales Low utilization
Solution:
• Conduct market research
• Meet 50+ potential customers
• Start with multiple product prototypes
• Focus on highest-demand product
Rule: Market decides product, not founder assumptions.
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Risk 3: Insufficient Waste Supply
Problem: Factory cannot obtain enough raw material.
Impact: Production stops
Solution:
• Multiple scrap supplier agreements
• Municipal partnerships
• Industrial waste contracts
Rule: Never depend on a single supplier.
Risk 4: Excessive Fixed Costs
Problem: High salary and electricity expenses.
Impact: Cash burn
Solution:
• Small team initially
• Rented facility
• Gradual hiring
• Outsource non-essential tasks
Rule: Keep fixed costs low until demand is proven.
Risk 5: Machinery Failure
Problem: Production interruptions.
Solution:
• AMC contracts
• Spare parts inventory
• Backup suppliers
Rule: Downtime must be minimized.
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Risk 6: Working Capital Shortage
Problem: Customers delay payments.
Solution:
• Advance payments where possible
• Maintain reserve funds
• Diversify customer base
Rule: Maintain minimum 6 months operating expenses in reserve.
Risk 7: Regulatory Delays
Problem: Pollution or compliance approvals delayed.
Solution:
• Complete approvals before equipment purchase
• Engage compliance consultants
Rule: Compliance first, investment second.
Risk 8: Market Competition
Problem: Larger companies enter market.
Solution:
• Build local supply network
• Focus on quality
• Develop strong customer relationships
Rule: Compete on reliability, not only price.
Safe Launch Strategy
Stage 1: Research and customer interviews
Stage 2: Trading and distribution model
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Stage 3: Pilot production
Stage 4: Factory setup
Stage 5: Expansion
Capital Protection Strategy
Total Capital Available: ₹50 lakh+
Allocation:
Research & Validation: 10%
Working Capital Reserve: 30%
Machinery: 40%
Operations: 20%
This ensures survival even if sales are slower than expected.
Final Principle
The company will not scale based on assumptions.
Every major investment decision must be supported by customer demand, supply certainty, and financial
sustainability.