Project vs.
Program
Project
• A project is a single, specific task done to produce a clear result.
• A project manager makes sure it is finished on time, within budget, and meets its
goal.
Program
• A program is a group of related projects managed together.
• A program manager oversees all these projects to ensure they work together and
achieve the overall outcome.
Reference:
APMG International. (2019). The Difference Between a Project and a Programme.
[Link]
Management vs. Development
Management focuses on carrying out and coordinating existing plans, resources, and
people to achieve goals. It emphasizes efficiency, control, and making sure things run
smoothly in the present (e.g., project management).
Development focuses on creating, improving, and innovating products, systems, or skills.
It emphasizes growth, long-term improvement, and adding new value through hands-on
work or planning (e.g., software or career development).
Program and Project Development in Community
Step 1: Defining the Professional’s Role
At the outset, the community worker clarifies their professional role, which may include
acting as an organizer, educator, coach, facilitator, advocate, negotiator, manager,
researcher, and communicator. These roles are flexible and context-based, allowing the
worker to respond effectively to community needs and dynamics while supporting
collective action and empowerment (Brown & Hannis, 2012).
Step 2: Researching the Community
In this step, the community worker develops an in-depth understanding of the community
by gathering information from both secondary and primary sources. Secondary sources
include statistics, government and non-government agency reports, and existing studies,
while primary sources involve direct interaction with community members to gain firsthand
insights into their lived experiences.
Step 3: Entering the Community
Entering the community is a critical process that requires sensitivity and respect, as the
community worker seeks to understand local dynamics, history, culture, social capital,
and power relations. This stage often involves gradually building trust and, in some cases,
securing formal permission from local authorities or leaders, such as village heads,
especially when working with Indigenous or marginalized communities.
Step 4: Consciousness-Raising
During the initial engagement phase, community workers facilitate discussions with
residents about socio-economic issues by encouraging dialogue and critical reflection.
Adult education methods are often used to promote learning, participation, and
awareness, helping community members recognize shared concerns, challenge
oppression, and strengthen their sense of belonging (Brown & Hannis, 2012).
Step 5: Assessment of Needs and Assets
This step involves systematically identifying community needs and assets through public
forums, surveys, interviews, and focus group discussions. Needs are defined as gaps
between current conditions and desired outcomes, while assets are existing resources
that can help address these gaps. The process includes identifying affected populations,
community issues, capacities, and key stakeholders such as local leaders, agencies, and
funders to inform planning (Brown & Hannis, 2012).
Step 6: Setting Goals
Goal setting translates assessment findings into clear and realistic statements of what the
community aims to achieve. These goals are developed collaboratively through
brainstorming sessions with community members and local agencies and serve as a
guiding framework for collective action, such as forming a neighborhood youth council
(Brown & Hannis, 2012).
Step 7: Organization Building
Community development efforts are strengthened through organization building, where
community members form or formalize groups to coordinate activities and access
resources. Establishing a registered organization or non-profit structure is often
necessary to secure funding, as most funders support legally recognized entities.
Step 8: Strategizing
In this phase, the community worker assists in developing a strategic plan that reflects
community priorities through a shared vision, mission, objectives, and strategies.
Objectives are specific, measurable, and time-bound, while strategies outline how these
objectives will be achieved. Action steps clarify responsibilities and timelines, and
resource mobilization plans identify local in-kind and financial resources needed for
implementation (Brown & Hannis, 2012).
Step 9: Taking Action
Taking action involves implementing the agreed-upon strategies through shared
leadership, collaboration, and active community participation. The community worker
supports engagement, monitors progress, addresses resistance or challenges, and
continuously gathers feedback to ensure that interventions remain responsive and
effective.
Step 10: Evaluation
Evaluation assesses whether the program’s goals and objectives have been achieved by
examining its impact on participants and the broader community. Community members
are actively involved through interviews, focus group discussions, and case studies, and
findings are used to celebrate successes, share lessons learned, or revise plans
collaboratively when outcomes are not achieved.
Reference:
Hasan, M. (2022). Community Development Practice: From Canadian and Global
Perspectives. Centennial College.
[Link]
Simplification
Step 1: Role Clarification and Community Research
The community worker defines their professional role and gains an in-depth
understanding of the community. This includes reviewing existing data and reports and
engaging directly with community members to learn about their needs, culture, history,
and power structures.
Step 2: Community Entry and Relationship Building
The worker enters the community respectfully, builds trust, and establishes rapport with
residents and leaders. This step may involve securing permission from local authorities
and developing an understanding of local dynamics through active participation and
observation.
Step 3: Awareness Building and Community Assessment
Through dialogue and participatory learning, community members are encouraged to
reflect on shared issues and concerns. At the same time, the worker and community
identify needs, assets, stakeholders, and capacities using tools such as meetings,
surveys, and group discussions.
Step 4: Planning and Organization Development
Community members collaboratively set goals, form or strengthen organizations, and
develop strategies and action plans. This includes defining objectives, assigning roles,
mobilizing resources, and creating a shared vision for action.
Step 5: Action, Monitoring, and Evaluation
Plans are implemented through collective action and shared leadership. Progress is
monitored, challenges are addressed, and outcomes are evaluated with community
participation to improve future efforts and sustain positive change.