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Design

The School of Design at Graphic Era University offers Bachelor of Design (B.Des.) and Master of Design (M.Des.) programs that emphasize human-centered design and the integration of emerging technologies like AI. The curriculum prepares students for diverse career opportunities across various industries by fostering creativity, ethical practices, and innovative problem-solving skills. The university is recognized for its academic excellence and industry partnerships, providing a dynamic environment for entrepreneurship and innovation.

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0% found this document useful (0 votes)
2 views24 pages

Design

The School of Design at Graphic Era University offers Bachelor of Design (B.Des.) and Master of Design (M.Des.) programs that emphasize human-centered design and the integration of emerging technologies like AI. The curriculum prepares students for diverse career opportunities across various industries by fostering creativity, ethical practices, and innovative problem-solving skills. The university is recognized for its academic excellence and industry partnerships, providing a dynamic environment for entrepreneurship and innovation.

Uploaded by

atiwari
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

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BROCHURE 2026-27

SCHOOL OF

DESIGN
Programs Offered —
Bachelor of Design ([Link].)
Master of Design ([Link].)
About Welcome to
the School of Design
the University
A Legacy of
The School of Design at Graphic Era University
cultivates the next generation of creative leaders. It

Excellence
empowers students with enhanced Human
Intelligence (HI) for impactful problem-solving, while
integrating emerging technologies such as Artificial
Intelligence (AI)'s transformative role. The program’s
holistic pedagogy meticulously builds core
Founded by Prof. (Dr.) Kamal Ghanshala
competencies: progressing from a foundational
with a vision to transform youth through
mindset, through essential skills, systematic
quality education, Graphic Era began its
methodologies, and personal resilience, to advanced
journey in 1993 and evolved into Graphic
collaboration and cultural sensitivity.
Era Institute of Technology (GEIT) in
1997. In 2008, it was granted Deemed to The program offers specialized streams with
be University status by the Government of in-depth coursework, hands-on learning, and
India. industry engagement. This dynamic curriculum
prepares graduates to deliver proven, real-world
Today, Graphic Era stands as a NAAC ‘A+’
solutions to complex challenges, contributing
accredited university, ranked 52nd in
meaningfully to both societal needs and business
Engineering, 52nd in Management, and
goals. The school provides a dynamic environment
48th in the University Category by NIRF,
for entrepreneurship and innovation, ensuring its
Ministry of Education. With 6
graduates are versatile, ethical, and ready to design
NBA-accredited programs, the university
the future.
fosters an industry-academia partnership
through collaborations with Tata
Technologies and IBM and hosts a
DST-sponsored Technology Business Vision
Incubator for startups. To be a globally recognized hub for design
education, fostering innovation and leadership in
With global academic partnerships and
shaping a human-centered future through design,
student exchange programs across US,
research, and responsible technological integration.
Europe, Australia, and Asia, Graphic Era
provides a world-class learning
experience. Its alumni shine at Apple,
Mission
Google, Microsoft, HSBC, TCS, Wipro, • Inspire creative, innovative, and empathetic design
Infosys, and the Indian Armed Forces, professionals, nurturing their holistic competence
and enhancing their Human Intelligence (HI) for
shaping the future with innovation and
impactful problem-solving.
excellence.
• Drive innovation and societal impact by fostering
Be a part of this legacy! transdisciplinary, context-driven, ecologically
conscious, and people-centered design methods
across product, service, interaction, and visual
communication. We focus on delivering proven
solutions and enabling global collaboration to resolve
societal issues.
• Integrate advanced technologies, including Artificial
Intelligence (AI), into the curriculum, equipping
students with proficiency in evolving design tools and
practices.
• Foster hands-on learning through diverse courses,
workshops, and industry engagement, providing an
innovation-driven ecosystem for entrepreneurship.
Key Facts & Achievements
RANKINGS ACCREDITATIONS ACADEMIC
University SNAPSHOT
#48 Category
NAAC A+
Grade Accredited Distinguised
Engineering 900+ Faculty Members
#52
Source: National
Category Assessment & Accreditation
Council (NAAC)

Management
14K+ Students

#52 Category
UGC, AICTE, 22
Departments
(8 Engineering & 14 Non-
Engineering)
Source:
NIRF 2025 Ranking
Ministry of Education,
BCI, NMC, INC 100+ Programmes
Govt. of India Programs approved by
University Grants Commission
(UGC), All India Council for
Technical Education (AICTE),
in India for
#02 Research Quality Bar Council of India (BCI),
National Medical Commission RESEARCH &
(NMC), and Indian Nursing
in India for INNOVATION
#03 Engineering Council (INC)

in India for
Top 2%
#04 Life Sciences 34 faculty members of
Graphic Era University
in India for Business 06 NBA included in
#04 & Economics Courses Accredited Stanford–Elsevier–list.
The only University in
in India for ₹2648.99 Lac
#16 Computer Science
the region to have
[Link] (CSE, ECE, ME, CE, Research Project Funding
Biotechnology) and MBA from leading government
#645 accredited by NBA
agencies including DST,
World University Ranking Source: National Board DBT, SERB, CSIR,
of Accreditation (NBA) UCOST, MoEF&CC and
ISRO.

₹3472.17 Lac
STARTUPS Consultancy Project
Funding
Sustainability
#41 Rank in India
₹500+ Cr Valuation of
Startup’s

Southern
15500+
#138 Asia 2026 100+ Incubated
Startups Research Publications

Diamond 90+ Startups


Recognised 240+
I-Gauge Rating Patents Granted
8000+ Beneficiaries
in 2025
2100+
1000+ Interns
Enrolled Patents Published
Design
Transdisciplinary Design Program Integrated with Artificial Intelligence (AI)
and Emerging Technologies to Empower Human Intelligence (HI)

The Bachelor of Design ([Link].) and Master of conventional design to address complex,
Design ([Link].) programs cultivate innovative, systemic challenges, disruptive technologies,
ethical, and user-centered designers, and long-term consequences.
empowering them with enhanced Human
Intelligence (HI) for creative problem-solving in The [Link]. program equips students to
a technologically advanced world. The [Link]. navigate uncertainty and strategically shape
program builds a comprehensive foundation, preferred societal, technological, and
guiding students from design fundamentals to environmental futures through advanced
specialized skills. streams. This advanced program is dedicated
to training leaders not just to be right about
The program emphasizes a human-centered what's next, but to be ready for whatever
approach, preparing graduates to be versatile comes next, preparing them for high-impact
and adaptable designers. Building on this roles guiding organizations toward positive,
foundation, the [Link]. program is designed for resilient, and sustainable outcomes.
advanced thinkers and leaders, moving beyond
Graduates from design programs
find opportunities in established
fields where shaping human
experiences and creating meaningful
solutions are paramount in the
industry domains such as —

Technology Consulting
Healthcare Smart Home &
Banking & Finance IoT
Fashion Robotics
E-Commerce Food & Beverage
Education Technology
Entertainment Sports Tech.
Media & Publishing Sustainable
Development
Automotive
Travel &
Telecommunication
Hospitality
Aviation
Urban Planning
Agriculture
User Research
Logistics & Supply Agencies
Chain
Nonprofit
Manufacturing Organizations
Clean Energy / Design Studio /
Greentech Entrepreneurship
Government

Our Approach
The design pedagogy is aimed at empowering
future designers with building-in enhanced
human intelligence (HI) for creative problem-
solving with AI assisted holistic curriculum that
cultivates intelligence, capacity, skills, tools,
method, technique, and crucial additional
factors in a developmental sequence, fostering
well-rounded creative minds.

Design education embraces the synergy of AI


and HI, forging a ‘hyper-transdisciplinary’
approach. This empowers learners to tackle
complex challenges through deep integration of
knowledge, AI-augmented creativity, and
ethically guided innovation. Cultivating both AI
literacy and enhanced human intelligence will be
central to shaping impactful design solutions for
tomorrow’s world.
Building-in Areas of Expertise
in Innovation
Design Tools & Technologies Business Design Management
Equips students with the practical skills to Integrates design thinking with business
translate concepts into tangible outputs using principles for strategic decision-making and
relevant software and methods. value creation.
Design Thinking Business tools for Design
CAD Software Leadership & change maker
Human Intelligence & Artificial Intelligence Design management
Ergonomics Professional communication
Prog. Languages Promotion & awareness
XR Lab (AR+VR+MR) Business strategy
Emerging Technologies Project management

Design Innovation Experience Design


Fosters creative problem-solving and the Focuses on understanding and shaping
development of novel and impactful design meaningful and user-centric interactions across
solutions. touchpoints.
Design Process Multi-Sensory Design
HCI - Human Factors Human Interface
Inclusive Design Nature & Sustainability
Systems Thinking Design Futures
Managing Uncertainty Product Lifestyle
Value Realization & Creation Holistic User Experience

Design Strategy
Defines the overarching vision and framework
for design decisions to achieve specific goals.
User Research
Design Direction
Culture & Context
Design Impact
Socio-Business Design
Strategic Design
Program Infrastructure
Outcomes Drawing Studios
Illustration and Graphic Design
Studios
PO1 (Analyzing): Identify and analyze complex
Photography Studio
design challenges by applying critical thinking
and contextual awareness across cultural, Sound Mixing and Recording Studio
societal, and technological domains. Cinematography Studio
PO2 (Understanding): Understand user needs, CAD Studio
behaviors, and values through empathy-driven Visual Merchandising Studio
approaches to create inclusive,
Prototyping Workshops (such as
human-centered design outcomes.
Wood, Metal, Plastic, Paint shop,
PO3 (Applying): Apply design thinking Assembly workshop)
methodologies and creative problem-solving Ergonomics Lab
processes to address real-world design
Fabrication Lab
problems effectively.
Mechatronics lab
PO4 (Evaluating): Conduct and evaluate
design research using appropriate qualitative CNC Lab and Laser Cutting Shop
Floor
and quantitative methods to generate informed
insights. 3D Printing Facility

PO5 (Synthesizing): Integrate diverse Material Testing lab


inputs-technical, emotional, and aesthetic-into IoT Lab
cohesive and impactful design solutions. AR/VR Lab & Usability Lab
PO6 (Reflecting): Demonstrate professional Creative Display Studio
ethics, self-awareness, and reflective practice
in individual and collaborative design work.
PO7 (Creating): Conceptualize and develop
original, adaptive, and future-oriented design
ideas using imagination, iteration, and
prototyping.
PO8 (Sustaining): Evaluate the social,
environmental, and ethical implications of
design choices, promoting sustainability and
responsible innovation.
PO9 (Collaborating): Function effectively in
interdisciplinary teams, managing roles and
responsibilities across the design and
development process.
PO10 (Communicating): Express design ideas,
processes, and outcomes clearly through
visual, verbal, and written communication
tailored to varied audiences and contexts.
Bachelor of Design
([Link].)
The seamless integration of human and artificial cognition leveraged
through Emerging Technologies is the core of our practice. This dynamic,
transdisciplinary method builds a foundation for leading innovation in user-
environment-centered problem-solving and creative product development.

The Bachelor of Design ([Link].) program is a visual domains, while fostering awareness of
comprehensive undergraduate program that AI’s role in the future of design.
cultivates innovative, ethical, and
user-centered designers equipped with The program emphasizes a human-centered
enhanced Human Intelligence (HI) for creative approach, encouraging students to conduct
problem-solving in a rapidly evolving, user research, analyze complex social and
technology-driven world. cultural challenges, and create sustainable,
accessible, and effective solutions for users
Students embark on a structured learning and businesses alike. Whether designing
journey, progressing from foundational design tangible products, digital experiences, or visual
learning to specialized skill development stories, learners apply human-centered
across the following streams: methodologies, engage with diverse tools and
emerging technologies (including AI), and
Animation and Game Design understand the strategic value of design in
Graphic and Visual Communication Design addressing societal needs and advancing
Industrial Product Design business goals.
Interior and Spatial Experience Design
[Link]. graduates emerge as versatile,
User Experience and Interaction Design responsible designers prepared to shape the
future of products, experiences, and
The curriculum develops well-rounded communication, contributing meaningfully to
creative thinkers by integrating design theory human well-being and economic growth.
and practice across physical, digital, and

Admission Procedure — Provisional Admission —


Merit will be prepared on the basis of the Seats to be allocated based on projected scores (12th),
qualifying exam. calculated basis the candidate’s 10th percentage.

Eligibility Criteria —
Academic Qualification: To be eligible for the Bachelor of Design ([Link].) program, a candidate must have passed
10+2 examination.
Entrance Exam: Candidate’s admission may be based on Graphic Era’s entrance test, or a personal interview,
unless they have a valid score from a national-level entrance exams like UCEED / NID-DAT / NIFT Entrance Exam.
[Link].
(Animation and
Game Design)
Highlight Areas — 2D/3D Animation, Character
Designer, 3D Modeller, Environment Designer,
Immersive Experience, VFX Design, Game Design.

This specialization trains designers to create


immersive digital experiences through Career Opportunities
imaginative thinking, problem-solving, and
interactive world-building. It blends visual Animation Designer
storytelling, character design, environment Game Designer
creation, and interactive systems to produce
engaging virtual experiences. VFX Artist/VFX Designer/FX Designer
3D Animator / 3D Modeller
The curriculum builds from visual composition,
animation, and game mechanics to advanced Environment Designer (VFX)
3D modeling, rigging, motion capture, Storyboard/Concept Designer
real-time rendering, and prototyping. Students Motion Graphics Designer
work across the full digital Animation Director
pipeline-storyboarding, asset creation, engine
Technical Director (TD) - Animation
integration, playtesting-and use VFX and
AI-assisted tools for content generation, Character - Technical Director (TD)
animation support, and smarter game VFX Supervisor
behavior. Compositing Supervisor
Students learn to craft narratives, design TD (Technical Director - VFX)
intuitive gameplay, build expressive characters VFX Producer/Coordinator
and virtual worlds, and create impactful
Technical Artist (Game)
interactive experiences. This prepares
graduates to innovate across animation, Game Animator
games, and emerging virtual media. and many more...

Top Recruiters

and many
more...
[Link].
(Graphic and Visual
Communication
Design)
Highlight Areas — Graphic Design, Motion Graphics,
Branding, Packaging, Advertisement, Corporate
Communication, Social Media, Digital Media, Illustration.

This specialization equips designers to


create compelling visual narratives and brand Career Opportunities
experiences through visual literacy, critical
thinking, and persuasive communication. It Graphic Designers
blends design principles with storytelling, Animation Designers
emphasizing typography, composition,
information design, motion graphics, and the Visual Communication Designer
ethical use of AI-assisted tools. Brand Identity Designer

Students progress from fundamentals of Advertising Designer


visual composition and typography to Motion Graphics Designer
advanced skills in branding, identity systems, 2D /3D Modeller
digital media design, and animation. They Character Designer
learn to craft visual identities, design for print
User Interaction Designer
and digital platforms, create motion graphics,
and apply strategic thinking to advertising Brand Strategist (with design focus)
and campaigns. Campaign Designer
Graduates are prepared to communicate Publication Designer
effectively, build strong brands, and create Packaging Graphics Designer
impactful visual content while navigating an Illustrator
evolving media landscape with awareness of
Creative Director
business goals and socio-cultural
responsibilities. Environmental Graphic Designer
and many more...

Top Recruiters

and many
more...
[Link].
(Industrial Product
Design)
Highlight Areas — Industrial Products, Lifestyle Accessories,
Healthcare Products, Toys, Jewellery, Furniture, Consumer
Electronics Gadgets, Lighting Products, Agricultural
Products, and Mobility Products.

This specialization trains designers to


conceive and refine physical products by Career Opportunities
creating intuitive, efficient, and desirable
solutions. It blends aesthetics with Physical Product Designers
engineering to emphasize functionality, Product Designer (Consumer Goods)
ergonomics, manufacturing feasibility, and
awareness of AI-driven production and Industrial Designer/Engineer (Appliances)
business contexts. Transportation Designer

The curriculum moves from foundational Medical Equipment Designer


courses in spatial reasoning and Furniture Designer
problem-solving to advanced skills in 3D Sustainable Product Designer
modeling, rendering, prototyping, and testing. Packaging Designer
Students apply design research, conduct user
Design Consultant
testing, explore sustainable practices, and
consider market viability. Product Development Specialist
CAD Designer/Modeler
The program culminates in the creation of
complex product systems and smart, Design Researcher (Product)
connected products with ethical focus. Universal Design Specialist
Graduates are prepared to innovate across Product Innovation Strategist
industries-from consumer goods and furniture
Studio Owner / Entrepreneur
to transportation and medical
equipment-through a human-centered, Design Manager
technologically informed approach. and many more...

Top Recruiters

and many
more...
[Link].
(Interior and Spatial
Experience Design)
Highlight Areas — Responsive Environments & Ambient Intelligence, Human-Space
Interaction (HSI) & Spatial Psychology, End-to-End Spatial Service Blueprinting,
Environmental Ethics, Universal Inclusion, and Circularity, Strategic Foresight & Trend
Integration in Habitats, Biophilic Urbanism & Socio-Spatial Design.

Interior and Spatial Experience Design


focuses on creating meaningful, functional,
Career Opportunities
and restorative physical environments,
systems, and habitats. This specialization Spatial Experience (UX) Designer
determines how people interact with the built Interior Designer
world, shaping their entire journey within a
Smart Space Designer
space to be intuitive, healthy, and culturally
resonant. Biophilic Design Consultant
Sustainable Space Strategist
The program elevates traditional interior
design to spatial experience design, teaching Exhibition & Scenography Designer
students to curate the full discourse of Retail Experience Designer
engagement a person has with a physical Hospitality Design Specialist
environment—from sensory triggers to smart 3D Visualization & Walkthrough Designer
responsiveness. It integrates environmental
foresight and deep human-centered BIM (Building Information Modeling)
Coordinator
research to manage the complexity of smart,
biophilic, and sustainable systems. The Lighting & Acoustic Designer
curriculum focuses on ethics, inclusive Adaptive Reuse Specialist
accessibility, and the enhancement of human Universal Design Consultant
well-being, ensuring that the spaces of the
Furniture & Fixture Designer
future augment user comfort and
decision-making while maintaining a Workplace Strategy Consultant
regenerative relationship with the planet. and many more...

Top Recruiters
TM

and many
more...
[Link].
(User Experience and
Interaction Design)
Highlight Areas — Mobile Application Website
Design & Development, Industrial Interface
Design, Digital Products, Service Design.

This specialization trains designers to create


user-centric digital experiences through Career Opportunities
intuitive interaction, efficient information
processing, and meaningful engagement. It Digital Product Design
integrates UX/UI principles with a Mobile Application Design
human-centered design process,
emphasizing information architecture, UI Designer - Interaction Designer/Engineer
interaction models, visual design, and the Website Design
opportunities and challenges of Artificial UX Designer
Intelligence (AI) in a rapidly evolving digital UX Researcher
landscape.
UX Strategist
The curriculum builds from design thinking Information Architect
and interaction fundamentals to advanced
Web Designer
visual design, motion design, and prototyping
for AR/VR/AI. Students conduct user Product Designer (Digital)
research, analyze behavior, design information Usability Analyst
architectures, build design systems, and UX Writer
develop service and UX strategies aligned
Conversation Designer (AI/Voice)
with business goals.
AR/VR Experience Designer
Graduates are prepared to design accessible,
Design Systems Designer
inclusive, and engaging digital products that
maximize human potential and create Service Designer
organizational value. and many more...

Top Recruiters

and many
more...
Master of Design
([Link].)
Strategic design for next-generation intelligent systems – advances
transdisciplinary practice by leveraging Human Intelligence (HI),
Artificial Intelligence (AI) and Emerging Technologies to drive innovation
in systemic design, organizational strategy, and the augmentation of Human
Environment Cognition (HEC).

The Master of Design ([Link].) program is an (HEC), which involves designing intelligent systems
advanced specialization for thinkers and leaders that enhance human awareness and decision-
aiming to move beyond conventional design making in dynamic contexts such as smart
practice. It develops design strategists capable of infrastructure, public health systems, and ecological
engaging with high levels of complexity through networks.
deep theoretical inquiry and transdisciplinary
application. The curriculum integrates the analytical Students learn to investigate, critically envision, and
power of Artificial Intelligence (AI) with the ethical strategically shape preferred societal, technological,
and creative strengths of Human Intelligence (HI), and environmental futures. Through advanced
enabling graduates to design product–service design methodologies, graduates translate theory
systems, policies, and intelligent frameworks that into actionable, resilient, and sustainable strategies
shape future technologies. that create meaningful and positive outcomes.

Focused on addressing complex, systemic


challenges, the program trains students to navigate Streams Offered
disruptive technologies and evaluate their long-term
social and environmental impacts. Rather than Design Futures
emphasizing traditional product or interface design, Graphic and Visual Communication Design
the [Link]. centers on domains such as Design for
Industrial Product Design
Complexities, Future-Proofing Organizational
Strategy, and Computational Ethics. A key Interior and Spatial Experience Design
specialization is Human Environment Cognition User Experience and Interaction Design

Admission Procedure — Provisional Admission —


Merit will be prepared on the basis of the Seats to be allocated based on projected scores
qualifying exam. (Bachelor's Degree), and calculated basis the
candidate’s 12th percentage.

Eligibility Criteria —
Academic Qualification: To be eligible for the Master of Design ([Link].) program, a candidate must have a
Bachelor's Degree of minimum 4 years duration in any specialization.
Entrance Exam: Candidate’s admission may be based on Graphic Era’s entrance test, or a personal interview, unless
they have a valid score from a national-level entrance exams like GATE / CEED / NID-DAT / NIFT Entrance Exam.
Entrance Exam is exempted for GEU Alumni.

Note: The [Link]. program is offered from AY 2026-2027, subject to necessary approval of AICTE/regulatory national-level body.
[Link].
(Design Futures)
Highlight Areas — Strategic Foresight & Speculative Design, Systemic
Change Modeling and Intervention, Algorithmic Governance and Ethical
Frameworks, Designing for Emergence and Organizational Resilience,
Future Prototyping and Narrative Creation.

Design Futures moves beyond just


predicting what's next. It is a critical inquiry
Career Opportunities
into plausible, possible, and preferred
futures for humanity and the planet, Foresight Strategist / Corporate Futurist
preparing specialists to ask, ‘What could we Product-Service-System Designer
be able to enable?’. This stream trains
Innovation Portfolio Manager
designers to become strategic foresight
leaders who drive innovation by designing Strategic Design Lead
emergence. The curriculum integrates Future of Work/Mobility/Health Designer
Radical Foresight (identifying weak signals Policy Design
and constructing scenarios) with an
Systemic Risk Analyst
understanding of Systemic Change and
Emerging Technologies (including AI and Academic/Researcher
biotech). Students learn to create Creative Technologist
provocative, strategic, and evidence-based Ethical AI/Biotech Designer
visions manifested as policy prototypes, Consulting
conceptual products, and experiential
narratives to guide organizations toward Provocation/R&D
resilient and sustainable outcomes, Software/Tools
transforming uncertainty from a threat into a Capacity Builder
field of creation. Academic/Educator
and many more...

Top Recruiters

and many
more...
[Link]. (Graphic and Visual
Communication Design)
Highlight Areas — Strategic Visual Systems and Brand Architecture,
Semiotics and Cognitive Persuasion, Information Complexity and Data
Visualization, Cross-Platform Visual Integrity and Fidelity, Designing Trust
and Ethics in Media Environments.

Graphic and Visual Communication Design


is an advanced specialization focusing on
Career Opportunities
creating meaningful, persuasive, and
engaging visual solutions that meet Visual Strategist
complex communication objectives. Creative Designer-Director
Students move beyond surface aesthetics
Design Manager/Lead
to become architects of visual information
systems. The curriculum emphasizes Brand Identity Designer
transforming complex, large-scale Packaging Designer
information into clear, actionable, and Advertising/Campaign Designer
beautiful designs for brands, media, and
UI/UX Designer (Visual Focus)
digital ecosystems. This involves a deep
integration of semiotics (the study of Information Architect
meaning-making), cognitive psychology, Motion Graphics Designer
and organizational strategy to ensure that Data Visualization Specialist
visual artifacts determine the overall clarity, Editorial/Publication Designer
perceived trustworthiness, and strategic
impact of a message across all platforms. Infographic Designer
Typographer/Type Designer
Design Researcher
Accessibility Specialist (Visual)
and many more...

Top Recruiters

and many
more...
[Link].
(Industrial Product Design)
Highlight Areas — Circular Economy and Sustainable Lifecycle Strategy, Smart
Systems Integration and AI-Driven Product Interaction, Advanced Material Science
and Fabrication, Ergonomics for Complex Human-Machine- Environment Systems,
Production-Manufacturing Management and Market Viability.

Industrial Product Design is focused on


creating meaningful, functional, and
Career Opportunities
desirable tangible products that effectively
meet user needs. It involves transforming Industrial Designer
human needs into manufacturable and Product Designer
scalable solutions by balancing form,
Design Engineer
function, and advanced technology. At the
Master’s level, this stream emphasizes Design Researcher / Human Factors
lifecycle responsibility and the integration of Specialist
smart systems and material science. Automotive/Mobility Designer
Students tackle systemic challenges like Medical Device Designer
circular economy principles and ethical
manufacturing, ensuring products are not Furniture/Lifestyle Designer
only technically feasible and economically Materials & Manufacturing Specialist
viable but also contribute positively to Sustainable/Circular Design Consultant
Human Environment Cognition (HEC) by
Design Strategist
shaping how people interact with their
physical world in complex and sustainable CAD/Visualization Specialist
ways. Innovation Consultant
Creative Director (Product)
and many more...

Top Recruiters

and many
more...
[Link].
(Interior and Spatial
Experience Design)
Highlight Areas — Critical Spatial Practice & Theory, Immersive
Technologies & XR, Regenerative Systems & Material Innovation,
Neuro-Architecture & Sensory Design, Parametricism & Data-Driven
Fabrication, Service & Systems Design.

This postgraduate program explores the


evolving relationship between people and the Career Opportunities
built environment, redefining interiority as a
dynamic ecosystem rather than a static setting. Interior Designer
It frames designers as system thinkers operating Principal Spatial Strategist
at the intersection of physical space, digital
Experience Design (XD) Director
systems, and ecological responsibility. Moving
beyond aesthetics, the course examines how Smart Cities & Urban Interaction Designer
environments can be shaped to support social Immersive Environments Architect
equity, cognitive well-being, and emotional (VR/AR/MR focus)
connection. Sustainability & Circularity Lead
Guided by a research-led approach, the Design Futures Researcher
curriculum blends spatial theory with Computational Designer
computational thinking to address future Wellness & Salutogenic Design Consultant
challenges. Students develop adaptive,
responsive spaces that integrate intelligent Museum & Narrative Environment Curator
systems and regenerative design principles. Retail Strategy Director
Graduates emerge as strategic thinkers Workplace Change Management Consultant
equipped to design resilient, hybrid Digital Twin & BIM Strategist
environments that balance technological
and many more...
innovation with planetary health.

Top Recruiters

and many
more...
TM
[Link].
(User Experience and
Interaction Design)
Highlight Areas — Digital Products, Human-AI Partnership, End-to-End
Service Design Strategy and Blueprinting, Experience Ethics, Inclusion,
and Privacy Design, Strategic Foresight and Trend Integration in UX,
Social-Tech.

User Experience and Interaction Design


focuses on creating meaningful, usable, and Career Opportunities
desirable interactive products, systems, and
services. This specialization determines UX-UI Designer-Manager
how people interact with technology and User Researcher Information Architect
digital services, shaping their entire journey
User Experience Strategist
to be intuitive, efficient, and valuable. The
[Link]. program elevates this practice to Accessibility Expert
systemic design, teaching students to Design Researcher
design the full discourse of engagement a UX Writer
person has with an intelligent service. It
Usability Tester
integrates foresight and deep
human-centered research to manage the Product Designer
complexity of AI-driven systems, focusing Front-end Developer
on ethics, accessibility, and the Service Designer
augmentation of user awareness and Usability Analyst
decision-making within the digital
environment. Accessibility Specialist
Innovation Consultant
Creative Technologist
and many more...

Top Recruiters

and many
more...
Design Computer Lab

Makers Studio
and Labs
Learning in action

3D Printing - Makers Lab

CNC Router - Fabrication Workshop Physical Computation Lab

NVIDIA AI Lab Welding Workshop


Laser Cutting - Makers Lab Wood Workshop

Physical Computation Lab

Metal Milling - Fabrication Workshop

Metal Fabrication
3D Printing Makers Lab Workshop
Beyond
Classrooms
Where Every Event Tells a Story
Career Counselling Scholarships &
Services Support Benefits
The School of Design equips students with the Upto
guidance, skills, and opportunities needed for career
success. Our Career Counseling and Professional
Development Services prepare them for every stage
100 Scholarship based on
% 12th or UG marks
of their professional journey. Upto

Domain-Specific Mentorship
We have dedicated Chair Heads for Marketing,
100 Merit-based
% Sports Scholarship
Finance, and Human Resources, providing
students with:
• Expert Mentorship
10% Scholarship to the
Girl Candidates
• Counseling Support
Professional Development Program (PDP)
Placement Support 10% Alumni Loyalty
Scholarship
Our Placement Department plays a vital role in
shaping students' careers by providing:
• Support for Summer Internships (SIP) and
Final Placements
10% Scholarship for
Parentless Child
• Internship Guidance

7.5 % Current Sibling Student


Alumni Mentorship
Scholarship

Graphic Era 05% Passed out Sibling


Student Scholarship

Common Entrance
Test (GECET)
05% Scholarship to the children
of Defense Personnel

05% Single Parent


Scholarship

Scholarship upto

Cr
05% Yearly Payment
of Fees

All students are covered under a


comprehensive health insurance plan.
Unlock up to 100% Apply Now –
scholarships with GECET – [Link]
Graphic Era Common Medical services are provided through
Entrance Test. the state-of-the-art Graphic Era Hospital.

Secure your admission &


financial support for a Student loan facilities are available to
brighter future! support financial needs.
Student Facilities
& Engagement
Well-equipped and
comfortable hostel facilities

Efficient transportation
services

Extensive sports facilities

Free student uniform

Vibrant student clubs and


extracurricular activities

Multiple hygienic and


student-friendly cafeterias

Green, eco-friendly
campus environment

ICT-enabled smart
classrooms

GET IN TOUCH
Tollfree — WhatsApp — Website —
1800 270 1280, 1800 890 6027 (+91) 70881 19995 [Link]

E-mail — Campus —
admissions@[Link] Bell Road, Clement Town, Dehradun, Uttarakhand, India 248002

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