The Gemini app:

An AI assistant for
every role in your
organization
How to unlock the full potential
of gen AI in your day-to-day work

Google Workspace
Table of
contents
01 Executive summary

02 Your organization-wide AI assistant

03 Data privacy and compliance

04 Benefits for organizations

05 Product features and capabilities

06 What Gemini can do for your teams

For marketing For sales

For HR For finance

For software development

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Executive

summary

01
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AI-powered work is here, and organizations are 


seeing significant gains in productivity, quality of work, and
creativity. At Google Workspace, we believe that employees
across all departments and functions can benefit from AI.
This guide will outline the product features and capabilities of
the Gemini app, and practical examples of how departments
and roles can benefit from using Gemini today.










 Scan or click the 


 QR code to contact us
today to learn more.

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Your
organization-
wide AI assistant

02
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The Gemini app is a versatile generative AI platform that all

employees in your organization can use. Powered by Google’s
most capable AI models, Gemini allows users to interact
naturally via text or voice – it can reason over specific uploaded
files or images, and can generate text, code, images, audio,
video, and other types of work content like web pages.

From writing code and generating sales pitches, to analyzing

industry reports and building web apps, Gemini is a powerful
tool that can help improve how your teams work.

By processing and retaining vast amounts of information,

through its large context window, Gemini enables superior
understanding and delivers insightful responses through an
intuitive interface that requires minimal training.

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Data privacy

and compliance

03
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Using the Gemini app with a business or enterprise Workspace

plan provides enterprise-grade security* protections, allowing
your teams to work confidently. This means an organization’s
interactions with Gemini are not used for model training or
reviewed by humans, ensuring your organization’s data
remains private.

The Gemini app is a confidential, compliant, and secure 


AI assistant for your teams, as evidenced by our privacy and security
controls and compliance certifications. With Gemini, your data is your
data, independently validated by a comprehensive set of certifications,
such as ISO 42001 and SOC 1/2/3. Gemini can also help organizations
meet HIPAA and FedRAMP High compliance and effectively address
oversharing risks with built-in DLP controls.

* Enterprise-grade security is only available to Google Workspace business and education customers.

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Benefits for

04
organizations

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The Gemini app is a great option for

organizations looking to easily and securely 

deploy powerful AI at scale. Gemini can deliver
tangible value across your organization.

Increase productivity
Enhance creativity

Enable employees to save time by Spark innovation and generate new ideas
automating tasks, streamlining workflows, by brainstorming with Gemini, generating
accelerating research, documentation, images to bring ideas to life, and creating
and coding. web apps with Canvas.

Elevate work quality

Get data-driven insights

Improve written communications, Upload datasets and let Gemini run

technical documents, briefs, and 
 implicit code to analyze it and uncover
code quality with the help of Gemini’s new insights, to help with data-driven
thinking models, and access to real-time decision making.
knowledge and Google Search integration.

Cost-effectiveness

The Gemini app is a versatile AI tool that 


can be more cost-effective than procuring
multiple niche or add-on applications 

and solutions.

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Product features
and capabilities

05
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The Gemini app leverages 


Google’s advanced AI models 

for exceptional capabilities.

Multimodal understanding
Thinking and reasoning

Gemini processes and understands Powered by thinking models, Gemini

information from diverse sources, including tackles intricate problems, excels on
text, code, images, videos, and uploaded complex reasoning benchmarks,
documents (like PDFs, Google Docs). It also generates creative content, and
outputs different modes, such as text, provides insightful analysis.
images, video, code, and audio.

Large context window

Canvas

With a context window of over 1M tokens, 
 An interactive space to collaborate with

the Gemini app can process and reason Gemini. Generate and refine documents,
over large amounts of information, like generate and debug code, create web
hours of video footage or hundreds of pages, and even preview fully interactive
pages of text, unlocking new possibilities web applications directly within the
for analysis and summarization. interface using natural language
prompts. Easily export creations 

to Google Docs or other formats.

Deep Research

Deep Research performs extensive,

agentic research tasks. It outlines its plan,
shows its thinking process, searches
multiple web sources and/or leverages
sources you upload, synthesizes findings
into comprehensive reports with inline
citations, and can run in the background
while you do other things.

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Gems
Advanced coding partner
Create custom AI experts tailored to specific Gemini provides exceptional coding
needs with Gemini Gems. Simply describe the assistance, great for generating, editing,
type of specialized task you need help with transforming, and debugging code, creating
and Gemini will create a Gem to do just that. web applications, and handling agentic
You can also upload documents from your coding tasks. You can also upload code
Drive or computer to your Gem to make it folders or connect to GitHub for specialized
even more specialized. coding help.

Personalization
Data analysis

Opt-in to connect your Google Search Upload datasets (Google Sheets, CSVs, Excel)
history, allowing Gemini to deliver more and ask Gemini to analyze them. It writes and
relevant and tailored responses based on runs Python code to generate insights,
your inferred interests and past interactions. charts, and visualizations. Edit and run
You remain in control and can change this at Python code directly within the interface.
any time.

Audio Overviews
Security and compliance

Transform text-based content and outputs Peace of mind that the organization's data 


from Gemini into listenable summaries that is secure and private. The Gemini app has a

you can take on-the-go. comprehensive set of certifications, such as

ISO 42001 and SOC 1/2/3. Gemini can also

help organizations meet HIPAA and FedRAMP

High compliance and effectively address

oversharing risks with built-in DLP controls.

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What Gemini 

can do for 


06
your teams

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From marketing to sales, HR, 


and software development, 

Gemini can improve work across 

all departments.

Discover practical use cases 


and real prompt examples over 

the following pages.

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Gemini for 

marketing

teams
Help me create a
project tracker with
social media assets 

to be delivered with
status and asset names

Status Asset Delivered

Finished Yes

In progress No

In progress No

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Marketers need agility, Gemini provides it.

Accelerate audience and market research

Quickly uncover trends, understand audiences, and research

competitors using Deep Research.

Craft and refine content

Generate high-quality, personalized content rapidly. Use Gemini


to improve writing quality by refining and polishing copy.

Generate creative concepts

Boost ideation with unique campaign concepts, taglines, and imagery.


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I'm a brand manager for Cymbal Media. We're launching a new TV

show about race car drivers and are looking for brands to partner
with on a social media campaign. Who would you suggest?

You're on the right track! Social media partnerships are crucial for a
show about race drivers. Here's a breakdown of brand categories
and specific examples Cymbal Media could target, keeping in mind
broad demographics, geographies, credibility, and engagement.

Strategic Brand Categories for Social Media Partnerships:

1. Automotive Manufacturers (especially Performance & Luxury)

These are the most direct and authentic partners. They can lend
credibility and showcase the aspirational side of racing.

Premium Sports Car Brands:

Enter Porsche:
a prompt Deep
here | racing heritage (Le Mans, Carrera Cup),
known for precision and performance. Strong global
presence.

Prompt
Ferrari: Iconic, aspirational, and instantly recognizable in
racing. High luxury appeal.

McLaren: F1 heritage, known for high-performance road

example
cars.

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As a paid media specialist at Cymbal Media, I need to create a

detailed audience profile for a campaign targeting Gen Z gamers.
Please help me define their: Frequented online platforms (social
media, forums, streaming sites, etc.) and language and messaging
that resonates with them.

As a paid media specialist targeting Gen Z gamers, understanding

this audience is key to building an authentic and effective campaign.
Here is a detailed profile to guide your strategy.

Frequented Online Platforms

Gen Z gamers have a diverse digital footprint, but their activity is

heavily concentrated on platforms that prioritize real-time social
interaction, video content, and community.

YouTube & Twitch: These are the primary hubs for gaming
Enter a prompt
content. hereis| crucial for long-form content like game
YouTube
reviews, walkthroughs, and gameplay analysis, while Twitch

Prompt
dominates live streaming and real-time interaction with
streamers and other viewers.

Discord: This is the most important community platform. It acts

example
as a digital clubhouse where gamers join servers to chat, voice
call, and hang out with friends. It's where they form communities
around specific games, content creators, and interests.

TikTok & Instagram: These platforms are critical for quick,

snackable content. Gen Z gamers use them to share gameplay
highlights, memes, and short-form videos. TikTok, in particular, is
a top platform for product discovery, making it essential for ad
placement and influencer partnerships.

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Reddit: Niche gaming subreddits are where Gen Z gamers go for
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Gemini 

for sales

teams To do Due by Status

spark Gemini close

Can you help me create a

summary of earnings from 

Q1 and Q2?
Cymbal Coffee report

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Refocus sales efforts 


from admin tasks to selling.

Accelerate client discovery

Use Gemini to quickly understand clients’ portfolios, 


market positions, and challenges.

Enhance market research

Use Deep Research to identify trends, understand territories, 


and refine sales strategies.

Optimize sales strategies

Evaluate pitches, anticipate objections, and brainstorm 


effective responses.

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As an Account Executive for Cymbal Coffee, I need to get up to

speed on this new account. Research their main product lines 

and largest operating markets to help me understand their 

business better.

New Account Research for Cymbal Coffee

Initial Research Approach

My initial approach involves identifying their official website to get a

general overview of the company, including their core business and
industry. This will lay the groundwork for deeper dives into their
product lines and operating markets.

Key Research Areas

My plan is to systematically explore several key areas. After

establishing their core
Enter a prompt here | business, I'll analyze their product lines,
detailing features and target audiences. I'll also focus on identifying
their largest operating markets, looking for financial reports or

Prompt
investor information. Understanding their competitive landscape and
gathering recent news and strategic updates are also crucial steps
to build a comprehensive picture of Cymbal Coffee.

example
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I have an upcoming sales meeting with Cymbal's leadership. Please

summarize their latest earnings report using the attached PDF,
highlighting their key challenges, opportunities, and goals for the
next few quarters.

Based on the attached earnings report for Cymbal, here is a

summary of their recent performance and strategic outlook 

for the upcoming quarters, tailored for your sales meeting.

Earnings Summary

Cymbal reported a strong quarter, with a 12% year-over-year

revenue growth, largely driven by the success of their new product
line. Net income also saw a healthy increase of 8%. The report notes
that while profitability is up, the company is also absorbing higher
costs associated with supply chain logistics and marketing for new
market
Enter aentry.
promptThishere
indicates
| a period of aggressive investment in
future growth.

Key Challenges

Prompt
Supply Chain Volatility: The report highlights ongoing challenges
in sourcing raw materials, leading to increased costs and
occasional production delays. This is an area where a solution

example
offering more stable or cost-effective inputs could be highly
valuable.

Increased Competition in Key Markets: While revenue is

growing, the report mentions pressure on profit margins in their
core markets due to aggressive pricing from competitors. This
suggests they are looking for solutions that can offer a
competitive advantage beyond just cost.

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Talent Acquisition: The company is struggling to scale its sales
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Gemini for 

HR teams

Help me create a job 


posting for a marketing
manager role.

Job Descriptions

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Streamline HR processes.

Create hiring content

Generate first drafts of job descriptions and tailored 


interview questions.

Improve employee onboarding

Develop customized onboarding schedules and other materials. 


Use Canvas to create onboarding hub pages and welcome packs.

Develop training materials

Create tailored training modules and skill assessments 


for different roles across departments and seniority levels.

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As a recruiting expert, generate role-specific knowledge interview

questions for a Marketing Manager position, assessing experience in

campaign development, team leadership, budget management, and

data-driven decision-making.

As a recruiting expert, generating role-specific knowledge interview

questions for a Marketing Manager position requires delving into the

core competencies. The best questions are often behavioral,

prompting the candidate to share past experiences and

demonstrate their skills using the STAR (Situation, Task, Action,

Result) method.

Here's a breakdown of questions for each area, designed to assess a

Marketing Manager's proficiency:

Role-Specific Knowledge Interview Questions: Marketing Manager

Enter a prompt here |

I. Campaign Development & Strategy

These questions assess the candidate's strategic thinking, creativity,

and execution abilities in building and launching marketing

campaigns.

Prompt Strategic Planning: "Walk me through your process for

developing a comprehensive marketing campaign from initial

concept to launch. How do you ensure it aligns with overall

example
business objectives and target audience insights?"

Integrated Marketing: "Describe a complex, integrated

marketing campaign you led. What channels did you utilize, and

how did you ensure a cohesive message and customer journey

across all touchpoints?"

Target Audience & Positioning: "Tell me about a time you had to

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market a product or service to a completely new or challenging
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I'm a training HR expert working on a new training module. How

would you structure a session for managers on making decisions? 

I need it to cover everything from identifying the problem, gathering
information, evaluating options, and making the final choice.

You're looking to empower your managers with robust decision-

making skills! This is a critical area for leadership development.
Here's a module designed to cover identifying problems, gathering
info, evaluating options, and making choices, integrating practical
tools and common pitfalls.

Decision-Making Techniques for Managers

Module Title: Strategic Choices: Mastering Managerial 


Decision-Making

Target Audience: All Levels of Managers

Enter a prompt here |

Duration: 3-4 Hours (can be adapted for shorter/longer sessions)

Learning Objectives: Upon completion of this module, participants

Prompt
will be able to:

Identify problems and decision-making opportunities proactively.

example
Apply structured methods for gathering relevant information and
data.

Utilize various tools and frameworks to evaluate multiple options

effectively.

Make well-informed and confident choices, even in complex or

uncertain situations.

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to
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Gemini for 

finance

teams

Summary of this email

Gus: Is asking for a follow up
with all open tickets

Belinda: Customer bounce rate

update email

Me: Deck on customer service

KPIs
more_horiz

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Tackle complex financial 


analysis more efficiently.

Analyze data

Upload datasets for statistical analysis and generate explanations,

summaries, and breakdowns of complex financial models.

Build financial models

Get help creating or improving financial models 


with code snippets (e.g. Apps Script) or formulas.

Simplify learning

Upload PDFs with industry or analyst reports, create summaries,

including Audio Overviews of those reports to listen to a summary 

of its contents while commuting or on the go.

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Please provide a summary of the attached analyst report. Extract

the key findings and insights and present them as a bulleted list,
with a brief explanation for each point.

Executive Summary

Based on the attached analyst report, here is a summary of the key

findings and insights.

Strong Market Growth in Q3: The report highlights a significant

15% year-over-year increase in addressable market, driven
primarily by strong consumer demand in the North American 

and European sectors. This growth exceeded initial projections,
indicating a robust market environment.

Emerging Competitor Threat: More entrants are poised to

increase competition has captured a notable 5% market share in
Enter
the alast
prompt hereTheir
quarter. | aggressive pricing strategy and focus on a
new niche market segment pose a potential risk to our current

Prompt
market position if not addressed.

Shift in Consumer Preference: The report identifies a clear trend

toward eco-friendly products. Products with sustainable features

example
saw a 25% increase in sales compared to their traditional
counterparts, suggesting that future product development
should prioritize sustainability to align with evolving consumer
values.

Supply Chain Resilience: The analysis notes our supply chain

performed exceptionally well despite global disruptions. This
efficiency is a key competitive advantage, as it allowed for
consistent product availability while competitors faced significant
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As a spreadsheet expert, I need a Google Apps Script to help 


me analyze our monthly sales data. Could you write a script that
identifies and groups similar stores by clustering them based on
their average monthly sales and average ticket size? The output
should clearly label each store with its assigned cluster.

The script below uses a simplified K-Means clustering algorithm, a

common technique for grouping data points. The script will take your
monthly sales data, specifically the average sales and average ticket
size for each store, and group them into a specified number of
clusters. This will help you find "clusters" of stores that have similar
performance characteristics.

I have provided the complete code below. You can easily copy and
paste it into your Google Sheet's script editor.

Enter Google
a prompt here
Apps | for K-Means Clustering

Script
Open
1 Aug, 15:50

Prompt
example
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Gemini for 

software

development

teams

Task Due Date Status

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Overcome repetitive tasks 


and identify potential bugs.

Code generation and web app creation

Generate, edit, and debug code in various languages. 


Use Canvas to collaboratively build, preview and share interactive 

web applications rapidly, like websites, visualizations, or tools

Improve code quality

Review code to identify potential bugs, performance issues 


or areas for improvement.

Edit and run Python

Experiment with Python code directly in the Gemini interface.

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I'm building a recommendation engine for an e-commerce site 


and want to use collaborative filtering. Can you please provide a
high-level algorithm and a Python code example to get me started?

Collaborative filtering is a recommendation engine technique that

suggests items to a user based on the preferences of similar users. It
works on the principle that if two users have similar tastes in the
past, they'll likely have similar tastes in the future.

High-Level Algorithm

Data Representation: Create a user-item interaction matrix. This

matrix represents how users have interacted with items. The rows
are users, and the columns are items. The values can be explicit
ratings (e.g., 1-5 stars) or implicit feedback (e.g., a 1 for a purchase
and 0 otherwise).
Enter a prompt here |

Prompt
example
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Guide me through building a real-time chat application. Please cover

the full stack, including the server and client setup, and the logic for

sending and receiving messages.

Building a real-time chat application requires a full-stack approach.

Here's a guide covering the server and client setup, and the core

logic for message handling.

1. Technology Stack Selection

For real-time functionality, you need a technology that supports

WebSockets, which provide a persistent, two-way communication

channel between the client and server.

+ Server: [Link] is an excellent choice due to its non-blocking,

event-driven architecture, which is perfect for I/O-intensive

applications like a chat server.

Enter a prompt here |

Prompt
example

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Get started
with the
Gemini app
today.

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