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CH - 1 GPT Notes

E-commerce refers to digitally enabled commercial transactions involving the exchange of value, primarily facilitated through the internet, web, and mobile apps. It differs from e-business, which focuses on internal digital processes, and has evolved through various phases, including the dot-com boom and the current mobile and social commerce dominance. Key trends include the growth of online shopping, on-demand services, and increasing privacy concerns, while unique features of e-commerce technology include ubiquity, global reach, and personalization.

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6 views5 pages

CH - 1 GPT Notes

E-commerce refers to digitally enabled commercial transactions involving the exchange of value, primarily facilitated through the internet, web, and mobile apps. It differs from e-business, which focuses on internal digital processes, and has evolved through various phases, including the dot-com boom and the current mobile and social commerce dominance. Key trends include the growth of online shopping, on-demand services, and increasing privacy concerns, while unique features of e-commerce technology include ubiquity, global reach, and personalization.

Uploaded by

antor3264antu
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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CHAPTER 1:

INTRODUCTION TO E-COMMERCE (COMPLETE NOTES)


E-commerce = Digitally enabled commercial transactions between and among organizations and
individuals.

✔ It involves:

 Internet

 Web

 Mobile apps

✔ Key condition:
👉 There must be exchange of value (money/products/services)

E-Commerce vs E-Business
Topic E-Commerce E-Business

Meaning Buying & selling online Internal digital processes

Scope External (customers, suppliers) Internal (operations, inventory)

Revenue Directly generates revenue Supports business

📌 Example:

 Online shopping → E-commerce

 Inventory system → E-business

2. Technological Foundations of E-Commerce


1. Internet

 Global network of computers

 Backbone of e-commerce

2. Web (WWW)

 System of web pages (HTML-based)

 Accessed through browsers

3. Mobile Platform

 Smartphones, tablets, apps

 Fastest growing platform

👉 From your book:

 Deep Web = Hidden data (databases, private info)


 Surface Web = Visible pages

3. Evolution of E-Commerce
1. 1995–2000 → Beginning & Dot-com boom

2. 2000–2002 → Crash (bubble burst)

3. 2002–2007 → Recovery & growth

4. 2007+ → Mobile revolution (iPhone)

5. Today → Mobile + Social + Local dominance

4. Why Study E-Commerce?


✔ Career opportunities
✔ Business innovation
✔ Future dominance (by 2050 most commerce will be digital)

📌 Important idea:

We are only in the “first 30 seconds” of e-commerce revolution.

5. Major Trends in E-Commerce


🔹 Business Trends

 Growth of online shopping (especially after COVID-19)

 Rise of on-demand services (Uber, food delivery)

 Growth of social commerce

 B2B e-commerce dominates

🔹 Technology Trends

 Mobile apps dominate

 Cloud computing

 Big data & analytics

 Internet of Things (IoT)

🔹 Social Trends

 Privacy concerns increasing

 User-generated content growing

 Government regulation increasing

6. Unique Features of E-Commerce Technology


1. Ubiquity
Available everywhere, anytime
✔ Example: Online shopping from home

👉 Result:

 Lower transaction cost

 Convenience

2. Global Reach
Ability to reach global customers

✔ Example: Amazon selling worldwide

3. Universal Standards
Same technology standards worldwide

✔ Result:

 Lower cost

 Easy communication

4. Richness
Detailed and interactive information (text, video, audio)

✔ Example: Product videos, reviews

5. Interactivity
Two-way communication

✔ Example:

 Chat support

 Comments

6. Information Density
Large amount of accurate and useful information

✔ Result:

 Price transparency

 Better decision making

7. Personalization
Tailored content for individuals

✔ Example:

 “Recommended for you”

8. Customization
Changing product/service based on user preference

✔ Example:

 Custom laptop configuration

🔍 Information Asymmetry

📌 Definition:

Unequal information between buyer and seller

✔ Example:

 Seller knows product cost, buyer doesn’t

👉 E-commerce reduces this problem

💰 Transaction Cost

 Cost of participating in a market

👉 E-commerce reduces this

🧠 Cognitive Energy

 Mental effort required to make decisions

👉 E-commerce reduces effort

🌍 Marketspace vs Marketplace

Marketplace Marketspace

Physical store Online environment

Limited reach Global reach

🚖 8. On-Demand Economy (Uber Model)

📌 Key Idea:
 Platform connects service providers & customers

✔ Examples:

 Ride sharing

 Food delivery

 Airbnb

⚠️Issues

 Legal problems

 Worker rights

 Pricing issues

 Privacy concerns

📌 Final Summary (Exam Revision)

👉 E-commerce = Digital buying & selling


👉 Built on: Internet + Web + Mobile
👉 Key difference: E-commerce vs E-business
👉 8 unique features = MOST IMPORTANT
👉 Trends = Mobile + Social + Local
👉 Future = Dominance of digital economy

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