Question pool for Reference
Group-A (1 mark questions)
1. Which of the following is the correct sequence of stages in Design Thinking?
a) Ideate – Empathize – Prototype – Test – Define
b) Empathize – Define – Ideate – Prototype – Test
c) Define – Empathize – Ideate – Test – Prototype
d) Empathize – Ideate – Define – Prototype – Test
Answer: b
2. The primary purpose of the “Empathize” stage is to:
a) Generate solutions
b) Test ideas
c) Understand user needs and problems
d) Select the best prototype
Answer: c
3. In which stage is the problem statement clearly framed?
a) Empathize
b) Define
c) Ideate
d) Prototype
Answer: b
4. Which of the following is NOT a feature of Design Thinking?
a) Human-centered approach
b) Iterative process
c) Linear and rigid structure
d) Collaborative nature
Answer: c
5. Design Thinking encourages failure because it:
a) Reduces cost
b) Improves documentation
c) Supports learning through iteration
d) Avoids user feedback
Answer: c
6. Design Thinking is important in organizations because it:
a) Focuses only on aesthetics
b) Encourages user-centric innovation
c) Eliminates teamwork
d) Avoids experimentation
Answer: b
7. Which of the following best explains the business value of Design Thinking?
a) Faster coding
b) Improved employee attendance
c) Better problem solving and innovation
d) Strict management control
Answer: c
8. Which of the following is a Design Thinking tool?
a) Balance Sheet
b) Mind Mapping
c) Ledger
d) Trial Balance
Answer: b
9. Personas are mainly used to:
a) Test prototypes
b) Represent target users
c) Generate revenue models
d) Measure productivity
Answer: b
10. NABC stands for:
a) Need – Approach – Benefit – Competition
b) Novelty – Advantage – Business – Cost
c) Need – Aim – Business – Customer
d) Network – Approach – Benefit – Cost
Answer: a
11. In the NABC framework, “C” refers to:
a) Cost
b) Customer
c) Competition
d) Creativity
Answer: c
12. A 2×2 matrix is mainly used to:
a) Generate ideas
b) Prioritize ideas based on two parameters
c) Create prototypes
d) Test user feedback
Answer: b
13. Which of the following is commonly used in a 2×2 matrix?
a) Cost vs Impact
b) Empathy vs Emotion
c) Problem vs Solution
d) Idea vs Prototype
Answer: a
14. The 6-3-5 method involves:
a) 6 people, 3 ideas, 5 minutes
b) 5 people, 6 ideas, 3 minutes
c) 3 people, 6 ideas, 5 minutes
d) 6 ideas, 5 people, 3 minutes
Answer: a
15. The 6-3-5 method mainly supports:
a) Testing
b) Brainwriting
c) Prototyping
d) User interviews
Answer: b
16. A Shared Model in Design Thinking refers to:
a) A financial model
b) A common visual or conceptual understanding
c) A prototype only
d) A business plan
Answer: b
17. Shared Models help teams to:
a) Work independently
b) Avoid communication
c) Align understanding and collaboration
d) Reduce ideation
Answer: c
18. Which tool best helps in aligning team members’ perspectives?
a) NABC
b) Shared Model
c) 6-3-5 Method
d) 2×2 Matrix
Answer: b
[Link] of the following best explains why Design Thinking leads to strategic innovation?
a) It avoids experimentation
b) It focuses on technology only
c) It integrates empathy, creativity, and experimentation
d) It follows linear planning
[Link] activity best supports UX design?
a) Ledger preparation
b) Usability testing
c) Financial auditing
d) Inventory control
[Link] SDG is directly related to sustainable innovation through Design Thinking?
a) SDG 4 – Quality Education
b) SDG 9 – Industry, Innovation and Infrastructure
c) SDG 16 – Peace and Justice
d) SDG 17 – Partnerships
22. Which combination of tools best supports sustainable strategic innovation?
a) SCAMPER + TRIZ
b) UI + UX
c) Design Thinking + SDGs
d) All of the above
Answer: d
CO: CO7 | BL: Evaluate
23. UX design is concerned with:
a) Screen layout only
b) User’s overall experience and satisfaction
c) Graphic design alone
d) Coding efficiency
Answer: b
24. TRIZ is best described as:
a) Trial-and-error brainstorming
b) A systematic innovation methodology
c) A UI design framework
d) A marketing tool
Answer: b
GROUP B (5 marks)
1. What are Design Thinking tools? Give two examples.
2. How do tools like empathy maps and personas help in problem solving?
3. Why is prototyping considered an important tool in Design Thinking?
4. How does SCAMPER help in idea generation?
5. Mention any two SDGs that can be addressed through Design Thinking.
6. Mention two advantages of applying Design Thinking to business process redesign.
7. Identify two stages of Design Thinking relevant to business process modelling.
8..How does UX design improve customer satisfaction?
9. Why is consistency important in UI design?
10. .How does TRIZ differ from traditional brainstorming methods?
11. .What is SCAMPER?
12. State two ways Design Thinking helps organizations gain competitive advantage.
13. Why is Design Thinking considered a driver of strategic innovation?
14. How does experimentation contribute to strategic innovation?
15. State two ways Design Thinking helps organizations gain competitive advantage.
16. Expand any four letters of the SCAMPER technique.
17. How does SCAMPER help in idea generation?
[Link] does Design Thinking support strategic innovation in organizations?
[Link] any two characteristics of strategic innovation.
[Link] two differences between incremental innovation and strategic innovation.
[Link] do tools like empathy maps and personas help in problem solving?
[Link] any four commonly used tools in Design Thinking.
[Link] is prototyping considered an important tool in Design Thinking?
[Link] the role of Design Thinking in business process modelling.
[Link] does a human-centred approach improve business processes?
[Link] two advantages of applying Design Thinking to business process redesign.
[Link] two stages of Design Thinking relevant to business process modelling.
[Link] is Design Thinking considered a driver of strategic innovation?
[Link] does experimentation contribute to strategic innovation?
[Link] two ways Design Thinking helps organizations gain competitive advantage.
[Link] is TRIZ and its main objective?
[Link] does TRIZ differ from traditional brainstorming methods?
[Link] any two principles of TRIZ.
[Link] User Interface (UI).
36. Mention two key elements of an effective UI design.
[Link] is consistency important in UI design?
[Link] is User Experience (UX)?
[Link] between UI and UX.
[Link] does UX design improve customer satisfaction?
[Link] does Design Thinking contribute to achieving the Sustainable Development Goals
(SDGs)?
[Link] any two SDGs that can be addressed through Design Thinking.
[Link] the role of Design Thinking in creating sustainable solutions.
GROUP-C (10marks)
[Link] the concept of strategic innovation and discuss how Design Thinking acts as a
framework to achieve strategic innovation in organizations. Illustrate with suitable examples.
2. Describe the major tools used in Design Thinking. Explain how these tools support problem
identification, idea generation, and solution validation.
[Link] is TRIZ? Explain its principles and discuss how TRIZ supports systematic innovation
and problem solving in Design Thinking.
4.A mid-sized retail startup offering both online and offline services is facing declining
customer engagement. Customers complain about a confusing mobile app interface, delayed
order processing, and lack of personalized services. The management wants to redesign its
business processes using Design Thinking to achieve strategic innovation and gain a
competitive advantage.
a) Identify the key problems faced by the startup using a Design Thinking perspective. (3
marks)
b) Explain how Design Thinking tools can be applied to redesign the business process. (3
marks)
c) Discuss the role of UI and UX in improving customer engagement for the mobile application.
(2 marks)
d) Suggest any one Design Thinking tool (SCAMPER / 2×2 matrix / Prototyping) to generate
innovative solutions and justify your choice. (2 marks)
[Link] is Design Thinking applied in the Information Technology (IT) sector? Explain the
role of Design Thinking in developing user-friendly software solutions, cloud services, or mobile
applications.
[Link] the role of Sustainable Development Goals (SDGs) during the design of a product,
good, or service. How can designers integrate sustainability into the Design Thinking process?
7.A startup wants to design a mobile health monitoring application for elderly users.
Using the Design Thinking process, explain how the team would proceed through the stages of
Empathize, Define, Ideate, Prototype, and Test.
[Link] the concept of Strategic Foresight in Design Thinking. How does it help designers
and organizations anticipate future trends, risks, and opportunities while designing products or
services?
9.A software company plans to develop a cloud-based learning management system (LMS)
for rural students.
Explain how Design Thinking can be applied to understand user needs, redefine value, and
deliver an effective solution.
10.A startup wants to design a mobile health monitoring application for elderly users.
Using the Design Thinking process, explain how the team would proceed through the stages of
Empathize, Define, Ideate, Prototype, and Test.
[Link] is Design Thinking applied in the Information Technology (IT) sector? Explain the
role of Design Thinking in developing user-friendly software solutions, cloud services, or mobile
applications.
12..What is meant by Value Redefinition in Design Thinking? Explain how redefining value
can lead to innovation in products or services. Support your answer with a real-world example.
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