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0% found this document useful (0 votes)
4 views13 pages

Notes

The document contains a series of questions and statements related to marketing, finance, and management concepts, including true/false assessments and multiple-choice questions. It covers topics such as rural markets, product life cycles, cost accounting, and corporate social responsibility. The content appears to be part of an examination or educational material aimed at assessing knowledge in these areas.

Uploaded by

premthombare003
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c an efficient system of __to sell their produce at remunerative price. Page | of 7 a) They are labour intensive ‘b) They require less Capital ¢) Suitable for Tural:industrialization 4) Require highly fe ~~ b) Demand deposit of Rs. 5fahs c) Term deposits of Rs, 5 lakhs _ ©) Both A &B 4) Promoté:the indus! Ss —Y = Sy : 12, SEBL asset up as:#'statutory body in 2) (982 ey spies SS 77 77st? 4H susiness Reonoitites V r the following Statements jare TRUE or FALSE, (Any ft 10 Ymeasures to, improve the Supply side of the Indian “urban, areas with Populations between 80000 S 6 > os S See s Strategic Industries Development Board of India, Btals and on-biodegsadable mates by dati g a’ xs x a < if late‘answer from the Options given bolow (ANY TEN)(10) Concept of marketing ass Be iguetien ae that customers will prefer 5 b) Production ; d) Societal b) Demographic d) Sociographic fective covering of the product. used in safely b) Branding d) Product Safety taining for the brand, relative to other brands. er ib) Product Life Cycle ) Customer Relationship Management 7 hi 2 _ products. x a) Suppliers’ b) Competitors” c) Customers” d) Society's is one of the components of Sales Management, a) Consumer Survey b) Warehousing c) Packaging d) Performance Appraisal Page 1 of 6 9, is the pers i . buy something, co Sommunieation of ‘information a) Personal Selling ‘ ee 8 ©) Direct Marketing 5 Adena 10, Recycling 18 an example'of 4 €) Consumer Protection ~b) Corporate to Potstinds Image. ©) Green Marketing 11, Rural Markets are highly a) Scattered ©). Categoriseg roland 4) Globalisea d) Distibution Ménagemeft. 12. A diverse Product i th Portfolio reduc, a) Profit >) Slee og ee ¢) Risk 4) Competitiveness - .» Charging 2 comparatively high price while introducing the product is called as skimming the cream Pricing strategy 6. Service positioning helpsin targeting customers effectively. < sie TER zer0 level channe! one in which there are multipie intermediaries, <8. Advertising is an €lement of:[Link]. cy 9. Matérial handling is an important element of logistics 10, Attacking-the competitor directly’is [Link] Flank attack VV ) a Y ae Product testing is a strategy to expand market share. prods ° 12, Pee market the product life cycle is short. sani age ver from the opti i i ie Biven below (Any 10) My ae ——— "8n domestic marketing, Government interference ) ee ‘ 4) Limited competition > correct answ arketing invol S ome the problem of non. ‘policy from ie by the overseas buyers, Indian exporters can obtai b) EPCG d) RBI is part of India's merchandise exports, 3 ney | b) Software d) Gems and Jewellery is a'negative impact of regional economic groupings to member b) Economie growth s d) Trade Diversion ia, Thailand, Singapore ete. are members of b) EU a) OPEC ic groupings are also known as. i b) State blocs d) National blocs lowed to self-certify their manufactured goods as 0 i b)_Alllexporters d) Image holders i ods [Link] not leave coun! which go% | 1) Deemed exports ices: Antemal Stand ¢) Interim Standard in IRMAC “I” stand for__—" a) Industrial ¢) Interim 0) mpany c. Local Authority A ‘i 6. Rent from letting o1 a. Income from Salary ©. Income from Capital gi 7. Depreciation is allowed a. Tangible fixed assets o 8. Gift received from a non a. Taxable % c. a Business expendi y if itis 2 Q2a; 8) When the amount of overhead absorbed is less than the amount of incurred, it is called (a) under absorption of overhead (b) over absorption of overhead (c) proper absorption of overhead (d) lower absorption of overhead OVerhe, 9) Indirect Cos! 5 (a) Can Be traced toa Particular cost object (b) Cannot Be traced to a particular cost object (c) Are not important (d) Are always variable cost, 10) The process of charging the traceable overheads to cost centre is Called as (a) overheads allocation (b) overheads charging (c) overheads allotment (d) overheads apportionment 11) Costs which are incurred on the basis of time and are charged to the periog in which they are incurred are called as (a) Fixed Costs (b) Variable Costs (c) Normal Cost (d) Abnormal Cost 12) Selling & Distribution Overheads does not include (a) Director's Fees (b)Carriage on Sales (c) Rent of Warehouse (d) Advertisement Ql! (b) State whether the Following Statements are True or False (Any 10). 1 2. 3. 4. 5. a Ti 8. 9. . Office rent is Prime cost - Administration Cost is not included in cost of Work in Progress. (40 Marks) Variable cost is the cost which does not vary with the changes in the volume of activity in the short run - Re-order level is calculated as Maximum level - Minimum level . Under the weighted average method, a new issue price is determined after each purchase . Materials are issued from one Process to another, on the basis of Goods Received Note Reconciliation of Cost and Financial Accounts is necessary in case of non- integrated system of accounts. Profit on sale of investment is considered in cost accounts Transit Insurance relates to Value of Goods in Transit [Link] expenses written off appears only in financial accounts. 11 12, -In Halsey Plan, Time wages are guaranteed. ‘ -Idle time arises when workers are paid on piece basis. 6) Whistle Blowing is a) Whistle for Traffi b) An act of involving i 7)CSR stands for a) Co Operative Social Responsibility ¢) Common Service Responsibility b) Corporate Social Responsibility d) Corporate Service Reporting 8) Copy Rights is shown in Company Balance Sheet under the head of ‘a) Other Non Current Assets ¢) Inventories & b) Intangible Assets d) Current Investments. 9) One of the following is not a fixed income investment ‘ a) Debentures ¢) State Government Bonds b) Equity Shares é d) Central Government Bonds. 10) One of the following is not the sources of buy back of shares a) Capital Redemption Reserve -¢) Profit and Loss Neca b) Capital Reserve , i) Statutory Reserve “s) Goodwill b) Equily Shares 4) Accuracy b) Accountability

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