Chapter 16
Chapter 16
Variance Analysis
ensure the company’s success. Most of these items are in the operating budgets, although
financial budgets
some also appear in the financial budgets. In this chapter, we focus on the income state- Budidets offinancial
ment l?ecause it is the most important financial statement that managers use to control (/e tor example, the
operations. cash budget and the budgeted
When actual results are compared to budgeted, or planned, results, there is almost balance sheet.
always a difference, or variance. Variance analysis uses the difference between actual variance
performance and budgeted performance to Difference between planned
result and actual outcome.
1. Evaluate the performance of individuals and business units.
2. Identify possible sources of deviations between budgeted and actual performance.
731
732 Part IV Management Control Systems
As with all management accounting practices, firms and organizations may develop
many variances for their own needs. The basic idea, however, is always the same:
1. . Calculate the difference between actual performance and a planned (budgeted) number.
2. Attempt to explain the causes of the difference.
Profit Variance
The simplest measure of performance is the variance, or difference, between actual income
and budgeted income. Peak’s profit variance, for example, is $75,500. That is the actual
profit of $114,500 less the budgeted profit of $190,000. Because actual income was less
than budgeted income, this is typically referred to as an unfavorable variance. For evalu-
ation purposes, we could stop here and say that Peak’s performance did not meet expecta-
tions because actual income was less than budgeted. However, this does not provide much
information about the causes of its actual performance. We want to look more closely at
the information available and try to use it to obtain more insight into operations.
See Exhibit 16.1 for Peak Division’s actual income statement and the master budget
for August. The master budget represents the financial plan for Peak for the month, and
the actual results reflect the performance.
Before we analyze the variances in more detail, it is important to understand what the
labels “favorable” and “unfavorable” mean. Traditionally, they are used to indicate how
actual income differs from budgeted income. That is,
Exhibit 16.1 ‘ A 5 B C D |
Although it is common to consider favorable variances as The profits of one insurer, UnitedHealth Group, doubled in one
good news, we should recognize that any variance repre- quarter. The reason?
sents a difference from what we expected (the budget or
... [E]lective procedures the large health insurer pays
standard). When a unit or a firm reports higher-than-expected
for were postponed or delayed amid the spread of the
profits, it is important to understand why. It might be that
Coronavirus strain Covid-19.
the managers found more efficient ways to operate or a
marketing campaign was more successful than expected. In this case, executives at UnitedHealth Group recognized that
If so, it would be important to share this with other units. It this profit windfall did not indicate future good news.
could also be that managers have found ways to manipu-
... UnitedHealth Group didn’t raise its earnings expecta-
late operations or reported financial results to make perfor- tions or change its 2020 financial guidance as the health
mance look better than it really is. It is not uncommon when insurer braced for patients to seek care later this year and
accounting fraud cases come to light that supervisors were into 2021 that might even be more costly than anticipated.
surprised given the “favorable” results that the guilty manag-
ers had generated.
Source: Japsen, Bruce, “UnitedHealth Group Doubles Profits as Patients
Another possibility is that the favorable results this period
Defer Care in Pandemic,” [Link], July 15, 2020. [Link]
point to future events that will depress profits. One example is [Link]/sites/brucejapsen/2020/07/15/unitedhealth-group-profits
the health insurance industry during the COVID-19 pandemic. -double-as-patients-defer-treatment-in-pandemic/?sh=53b99087506c.
Although the fact that profit is $75,500 below budget provides some information, it
does not indicate where the managers at Peak should look for improvement. At a more
detailed level, we can compute the variance of each income statement line item (see Exhibit
16.2). Notice that the data in the Variance column of Exhibit 16.2 provides information
useful for understanding the source of the difference between planned and realized profit
performance. Although a simple comparison of planned and actual profit suggests that
performance was worse than planned, the additional data in Exhibit 16.2 provide informa-
tion on the impact on profit performance of each of the revenue and cost categories.
This information can be useful for two reasons. First, it allows the manager to inves-
tigate more efficiently the causes of off-budget performance. That is, the manager can
analyze those areas with a relatively large variance and, if the investigation identifies the
problem and it can be corrected, the organization will be more likely to improve its per-
formance in the following period. Second, the information allows the manager to evalu-
ate subordinate managers responsible for various aspects of the firm’s operations (for
example, marketing and production).
Flexible Budgeting
One obvious reason that actual results might differ from budgeted results is that the
LO 16-2
actual activity itself sometimes differs from the budgeted or expected activity. A master
Develop and use
budget presents a comprehensive view of anticipated operations. Such a budget is typi-
flexible budgets.
cally a static budget; that is, it is developed in detail for one level of anticipated activity.
A flexible budget, in contrast, indicates budgeted revenues, costs, and profits for virtu-
static budget ally all feasible levels of activities. Because variable costs and revenues change with
Budget for a single activity
level; usually the master
changes in activity levels, these amounts are budgeted to be different at each activity
budget. level in the flexible budget.
For example, by reviewing the master budget information in Exhibits 16.1 and 16.2,
flexible budget
Budget that indicates we see that the total cost of producing and selling 100,000 units (cases) of the energy
revenues, costs, and profits for drink at Peak is $810,000. This consists of $470,000 in variable costs and $340,000 in
different levels of activity. fixed costs. In developing the budget, Peak used the following budgeting formula to
determine costs at the master budget level:
Total cost = $340,000 + ($4.70 x Units produced and sold)
Total variable costs are $470,000 for 100,000 units, or $4.70 per unit. See Exhibit 16.3
for a graph of this cost function. This is the same type of cost line used for the cost-
volume-profit (CVP) analysis that we described in Chapter 3. The expected activity level
flexible budget line for the period is budgeted at 100,000 units. From the flexible budget line in Exhibit 16.3, we
Expected monthly costs at find the budgeted costs at a planned activity of 100,000 units to be $810,000 [= $340,000
different output levels.
+ ($4.70 x 100,000 units)].
At first glance, it might appear that the division had done a good job of cost con-
trol because actual costs were $84,500 lower than the budget plan (variable costs were
$72,320 lower and fixed costs were $12,180 lower). In fact, Peak actually produced and
sold only 80,000 units. According to the flexible budget concept, the master budget must
be adjusted for this change in activity. The adjusted budgeted costs for control and per-
formance evaluation purposes would be the flexible budget for actual activity, $716,000
[= $340,000 + ($4.70 x 80,000 units)], which is /ess than the actual costs.
The estimated cost-volume line in Exhibit 16.3 is known as the flexible budget line
because it shows the budgeted costs allowed for each level of activity. For example, if
activity increased to 120,000 units, budgeted costs would be $904,000 [= $340,000 +
($4.70 x 120,000 units)]. If activity dropped to 50,000 units, budgeted costs would drop
to $575,000 [= $340,000 + ($4.70 x 50,000 units)].
You can compare the master budget with the flexible budget by thinking of the mas-
ter budget as an ex-ante (before-the-fact) prediction of the activity (X); the flexible bud-
get is based on ex-post (after-the-fact) knowledge of the actual activity.
Chapter 16 Fundamentals of Variance Analysis 735
$
Costs
Master budget
total costs
=$ 810,000
Actual costs
=$ 725,500
Flexible budget
total costs
=$ 716,000
Fixed costs
= $ 340,000
Exhibit 16.4 A [ B c D E J
Self-Study Question
1. Prepare a flexible budget for Peak Division for August with The solution to this question is at the end of the chapter. )
the same master budget as in Exhibit 16.4 but assuming
that 110,000 units were actually sold.
Chapter 16 Fundamentals of Variance Analysis 737
Columns (5), (6), and (7) are carried forward from Exhibit 16.4. variance analysis.
Column (1) is the reported income statement based on the actual sales (see Exhibit 16.1).
Column (2) summarizes manufacturing (production) variances, which are discussed in profit variance analysis
more detail later in this chapter, and Column (3) shows marketing and administrative vari- Analysis of the causes of
differences between budgeted
ances. Costs have been divided into fixed and variable portions here and would be presented
profits and the actual profits
in more detail to the managers of centers having responsibility for them. earned.
Cost variances result from deviations in input prices and efficiencies in operating the
company. They are important for measuring productivity and helping to control costs.
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Chapter 16 Fundamentals of Variance Analysis 739
by $18,000 between the flexible and master budgets (Exhibit 16.5) because volume
decreased by 20,000 units. The $4,000 favorable variance for variable marketing and
administrative costs must be caused by factors other than sales activity. Comparing actual
costs with the flexible budget reveals a $7,680 favorable variance for fixed marketing and
administrative costs. Fixed marketing and administrative costs do not change as volume
changes; hence, the flexible and master budget amounts are the same.
Brunswick, Inc.
Peak Division
Variance Analysis: Sales versus Costs
(Note: Negative Variances Resulted in Lower Profits)
Sales
740 Part IV Management Control Systems
Exhibit 16.7 Visualization of Variances Results for Peak Division: Variances by Profit Category
Brunswick, Inc.
Peak Division
Variance Analysis: By Major Profit Category
(Note: Negative Variances Resulted in Lower Profits)
($120,000) ($100,000) ($80,000) ($60,000) ($40,000) ($20,000) $0 $20,000 $40,000 $60,000
Sales activity
Sales price
In the next section, we consider the manufacturing cost variances in more detail in
a way that provides managers information they can use to identify and possible areas for
improvement.
that is what is being used to apply the overhead. Thus, the standard cost per unit of input
for overhead is really the standard labor-based burden rate.
Direct Materials Peak determines the standard price of the materials it uses to make
the drink as follows. For simplicity we assume that a single material (powder) is used
and each unit of drink requires 4 pounds of this powder. Peak’s purchasing manager esti-
mates that the cost of powder with the correct specifications and quality should be $0.55
per pound. The $0.55 is the standard price for a unit of input, not output. The standard
materials cost for a unit of output, a case of the drink, is $2.20 (= 4 pounds x $0.55 per
pound).
Direct Labor Direct labor standards are based on a standard labor rate for the work
performed and the standard number of labor-hours required. The standard labor rate
includes wages earned as well as fringe benefits, such as medical insurance and pension
‘ plan contributions, and employer-paid taxes (for example, unemployment taxes and the
employer’s share of an employee’s Social Security taxes). Most companies develop one
standard for each labor category.
We assume that Peak Division has only one category of labor. The standard labor
cost for each good unit of the drink completed is $1 (= 0.05 hour x $20 per hour).
Exhibit 16.9
General Model for ) (2) 3)
Actual Inputs at Flexible Production
Variable Cost Variance Budget
Actual Standard Prices
Analysis
Actual input price (AP) Standard input price (SP) Standard input price (SP)
times actual quantity times actual quantity times standard quantity
(AQ) of input (AQ) of input (SQ) of input allowed for
actual good output
Efficiency variance?
2 -B3)
2 The terms price and efficiency variances are general categories. Terminology varies from company to
company, but the following specific variance titles are frequently used:
Direct materials Price (or purchase price) variance Usage or quantity variance
We shall avoid unnecessary complications by simply referring to these variances as either a price or
efficiency variance.
price variance are for the actual output attained. A price variance and an efficiency variance can
Difference between actual be computed for each variable manufacturing input (see Exhibit 16.9). The actual costs
costs and budgeted costs
incurred—Column (1)—for the time period are compared with the standard allowed per
arising from changes in the
cost of inputs to a production unit times the number of good units of output produced—Column (3). This comparison
process or other activity. provides the total cost variance for the cost or input.
Some companies compute only the total variance. Others make a more detailed
efficiency variance
Difference between budgeted breakdown into price and efficiency variances. Managers who are responsible for price
and actual results arising from variances would not be held responsible for efficiency variances and vice versa. For
differences between the inputs example, purchasing department managers are usually held responsible for direct materi-
that were budgeted per unit of
als price variances, and manufacturing department managers are usually held responsible
output and the inputs actually
for using the direct materials efficiently.
used.
This breakdown of the total variance into price and efficiency components is facili-
total cost variance tated by the middle term, Column (2), in Exhibit 16.9. In going from Column (1) to
Difference between budgeted
and actual results (equal to the Column (2), we go from actual price (AP) times actual quantity (AQ) of input to stan-
sum of the price and efficiency dard price (SP) times actual quantity (AQ) of input. Thus, the variance is calculated as
variances).
Price variance = (AP X AQ) — (SP X AQ)
= (AP — SP) X AQ
The efficiency variance is derived by comparing Column (2), standard price (SP)
multiplied by actual quantity of input (AQ), with Column (3), standard price (SP) multi-
plied by standard quantity of input allowed for actual good output produced (SQ). Thus,
the efficiency variance is calculated as
This general model could seem rather abstract at this point, but as we work examples,
it will become more concrete and intuitive to you.
As the general model outlined in Exhibit 16.9 is applied to each variable cost
incurred, a more comprehensive cost variance analysis results. The general model of the
comprehensive cost variance analysis will be applied to Peak Division’s variable produc-
tion costs. The comprehensive cost variance analysis will ultimately explain, in detail, the
unfavorable variable production variance of $25,680 that we calculated in Column (2) of
Exhibit 16.5.
As we proceed through the variance analysis for each production cost input—
direct materials, direct labor, and variable production overhead—you will notice some
minor modifications to the general model presented in Exhibit 16.9. It is important to
recognize that these are modifications to one general approach rather than a number of
independent approaches to variance analysis. In variance analysis, a few basic meth-
ods can be applied with minor modifications to numerous business and nonbusiness
situations.
Direct Materials
Information about Peak Division’s use of direct materials for August follows:
Standard costs %
4 pounds per case @ $0.55 perpound ............ =$2.20 percase |
Cases broducetim Auglist = il o F e oo n = 80,000
Actual materials purchased and used i
328,000 pounds @ $0.60 perpound.............. =$196,800
Actual cost
APROY$100.800 Femmmmntil L Sl il .
Materials price variance $16,400 U E
(SPxAQ) $180,400 [ -===============mmmee !
1
&
o 5'
6‘336 |
o :
:
1
1
1
s
80,000
AP
= $0.60 per
pound
SP
= $0.55 per
pound
SQ AQ
=4 x 80,000 = 328,000
= 320,000 pounds pounds
!'In this case, the number of units sold is equal to the number of units produced. We discuss situations in
which production and sales differ in Chapter 17.
Chapter 16 Fundamentals of Variance Analysis 745
(1) () 3)
Actual Inputs at Flexible Production
Actual Standard Price Budget
Actual materials price Standard materials price Standard materials price
(AP = $0.60) (SP = $0.55) (SP = $0.55)
X Actual quantity X Actual quantity X Standard quantity
(AQ = 328,000 pounds) (AQ = 328,000 pounds) (SQ = 320,000 pounds)
of direct materials of direct materials of direct materials
allowed for actual output
(AP x AQ) (SP x AQ) (SP x SQ)
$0.60 x 328,000 : $0.55 x 328,000 $0.55 x 320,000
= $196,800 = $180,400 : =$176,000
Price variance? Efficiency variance?
$196,800 — $180,400 $180,400 — $176,000
= $16,400 U = $4,400 U
2 Shortcut formulas: (AP x AQ)— (SP x AQ) (SP x AQ) — (SP x SQ)
= (AP - SP) x AQ =SP x (AQ - SQ)
= ($.60 — $.55) x 328,000 = $.55 x (328,000 — 320,000)
=$16,400 U =$4,400 U
T Total variance T
=$20,800 U
to management include an explanation of the variance, for example, failure to take pur-
chase discounts, higher transportation costs than expected, different grade of direct mate-
rials purchased, or changes in the market price of direct materials.
The explanation for Peak’s variance was the closure of a nearby vendor’s plant,
which required a change in suppliers and increased transportation costs that caused the
price of materials to be higher than expected. The long-term effect on prices is uncertain,
so management has begun market research to determine whether Peak should attempt to
increase sales prices for its drink.
Direct materials efficiency variances are typically the responsibility of production
departments. In setting standards, an allowance is usually made for defects in direct mate-
rials, inexperienced workers, poor supervision, and the like. If actual materials usage
is less than these standards, a favorable variance occurs. If usage exceeds standards, an
unfavorable variance occurs.
At Peak, the unfavorable materials efficiency variance was attributed to an increase
in the amount of scrap that results from the blending process. One of the new employees
hired in August required some time to learn to work efficiently with the powder. The pro-
duction supervisor claimed that this was a one-time occurrence and anticipated no similar
problems in the future.
Direct Labor
To illustrate the computations of direct labor variances, assume the following for Peak
Division:
~
Standard costs: 0.05 hour per case @ $20 perhour=........ $1 per case "
| |
Price variance? Efficiency variance?
T $79,200 — $88,000 $88,000 — $80,000
=$8,800F = $8,000 U
3 Shortcut formulas: (AP x AQ) — (SP x AQ) (SP X AQ)— (SP x SQ)
T Total variance
=$800F
!
See Exhibit 16.11 for the computation of the direct labor price and efficiency
variances.
Direct Labor Price Variance The direct labor price variance is caused by the
difference between actual and standard labor costs per hour. Peak Division’s direct labor
costs were less than the standard allowed, creating a favorable labor price variance of
$8,800. The explanation given for this favorable labor price variance is that Peak hired
less-experienced employees in August; they were paid a lower-than-standard wage, thus
reducing the average wage rate for all workers to $18.
Wage rates for many companies are set by union contract. If the wage rates used in
setting standards are the same as those in the union contract, labor price variances will
not occur.
- Standard costs: 0.05 hour per case @ $12 perhour= ......... $0.60 per case
($12 is the variable production overhead rate)
- Number of cases produced in AuUQUSt .. ................oo.... 80,000
* Actual variable overhead costin August . ..................... $53,680 sé
ms———— Ap R —
See Exhibit 16.12 for the computation of the variable production overhead price and
efficiency variances.
(1) (2) 3)
Actual Inputs at Flexible Production
Actual Standard Price Budget
Variable overhead is assumed to vary directly with direct labor-hours, which is the
base on which variable overhead is applied. Thus, inefficiency in using the base (for exam-
ple, direct labor-hours, machine-hours, units of output) is assumed to cause an increase in
variable overhead. This emphasizes the importance of selecting the proper base for apply-
ing variable overhead. Managers who are responsible for controlling the base will prob-
ably be held responsible for the variable overhead efficiency variance as well. Whoever is
responsible for the $8,000 unfavorable direct labor efficiency variance at Peak should be
held responsible for the unfavorable variable overhead efficiency variance.
=
o (AP — SP) x AQ = ($0.60 — $0.55) x 328,000 pounds
Direct materials $16,400 U
20,800 U Effici
$ [ “TICIeNCY spx (4Q — SQ) = $0.55 x (328,000 Ibs. — 320,000 Ibs)
$4,400 U
-
1€ (AP - SP)x AQ = ($18 — $20) X 4,400 hours
Total Direct labor $8,800 F
Effici
$25,680 U : 800 F | =TCIeNSY spx (40 — SQ) = $20 x (4,400 hrs. — 4,000 hrs.)
$8,000 U
Price
Actual — (SP X AQ) = $53,680 — ($12 x 4,400 hrs.)
Variable overhead $880 U
$5,680 U |
ici
Efficiency - 'spx(AQ - SQ) = $12 x (4,400 hrs. — 4,000 hrs)
$4,800 U
Chapter 16 Fundamentals of Variance Analysis 749
' A summary of this nature is useful for reporting variances to high-level managers. It
provides both an overview of variances and their sources. When used for reporting, the
computations at the right of Exhibit 16.13 usually are replaced with a brief explanation
of the cause of the variance.
Management might want more detailed information about some of the variances.
Extending each variance branch in Exhibit 16.13 to show variances by product line,
department, or other categories can provide this additional detail.
a For fixed costs, there is no difference between the flexible and master (or static) budget within the
relevant range.
Brunswick, Inc.
Peak Division
Production Cost Variance Analysis: By Manufacturing Resource
(Note: Negative Variances Resulted in Lower Profits)
Materials
Labor . u]
. Overhead
Chapter 16 Fundamentals of Variance Analysis 751
Brunswick, Inc.
Peak Division
Production Cost Variance Analysis: Detailed Breakdown
(Note: Negative Variances Resulted in Lower Profits)
Material price
Material efficiency
Labor price
Labor efficiency
Developing the Standard Unit Cost for Fixed Production Costs Like
other standard costs, the fixed manufacturing standard cost is determined before the start
of the production period. Unlike standard variable manufacturing costs, fixed costs are
period costs by nature. To convert them to product costs requires estimating both the
period cost and the production volume for the period. From Chapter 7, we know that
The estimated annual fixed manufacturing overhead at Peak was $2,400,000, and the
annual production volume was estimated to be 1,200,000 cases, or 60,000 direct labor-
hours at .05 hour per case. Thus, Peak determines its standard fixed manufacturing cost
per case as follows:
Standard cost _ $2,400,000 budgeted fixed manufacturing cost _ $40.00 per hour
per case ~ 60,000 hours (budgeted activity level) 2
Each case is expected to require .05 direct labor-hour (= 60,000 hours + 1,200,000
cases), so the standard cost per case is still $2 (= $40 per hour X .05 hour per case).
If 80,000 units are actually produced during the month, $160,000 (= $2 per case x
80,000 cases) of fixed overhead costs is applied to these units produced. The production production volume variance
Variance that arises because
volume variance is the difference between the $160,000 applied fixed overhead and the the volume used to apply
$200,000 (= $2,400,000 + 12 months) budgeted fixed overhead as in Exhibit 16.17. In fixed overhead differs from
this situation, a $40,000 unfavorable production volume variance exists. It is unfavorable the estimated volume used to
because less overhead was applied than was budgeted; production was lower than the estimate fixed costs per unit.
752 Part IV Management Control Systems
0U
average monthly estimate. This variance is a result of the full absorption costing system;
it does not occur in variable costing.
This $160,000 applied fixed overhead equals $2 per case multiplied by 80,000 units actu-
ally produced (see Exhibit 16.18). If the $40 rate per direct labor-hour had been used, the
amount applied to the 80,000 units produced would still be $160,000 (= $40 x 0.05 x 80,000).
A variance occurs if the number of units actually produced differs from the num-
ber of units used to estimate the fixed cost per unit. Again, this variance is commonly
referred to as a production volume variance (also called a capacity variance, an idle
capacity variance, or a denominator variance).
Our example has a production volume variance because the 80,000 cases actually pro-
duced during the month do not equal the 100,000 estimated for the month. Consequently,
production is charged $160,000 (point A in Exhibit 16.18) instead of $200,000 (point B
in Exhibit 16.18). The $40,000 difference is the production volume variance because it is
caused by a deviation in production volume level (number of cases produced) from that
estimated to arrive at the standard cost.
If Peak had estimated 80,000 cases per month instead of 100,000 cases, the stan-
dard cost would have been $2.50 per case (= $200,000 + 80,000 cases). Thus, $200,000
(= $2.50 x 80,000 cases) would have been applied to units produced, and there would
have been no production volume variance.
Applied: $160,000
Monthly
activity (cases
80,000 100,000 produced)
cases actually estimate
produced cases
Chapter 16 Fundamentals of Variance Analysis 753
The production volume variance applies only to fixed costs; it occurs because
‘ we are allocating a fixed period cost to units on a predetermined basis. It does not
represent resources spent or saved. This is unique to full absorption costing. The ben-
efits of calculating the variance for control purposes are questionable. Although the
production volume variance signals a difference between expected and actual produc-
tion levels, so does a simple production report of actual versus expected production
quantities.
Compare with the Fixed Production Cost Price Variance The fixed pro-
duction cost price variance is the difference between actual and budgeted fixed produc-
tion costs. Unlike the production volume variance, the price variance commonly is used
for control purposes because it is a measure of differences between actual and budgeted
period costs.
Exhibits 16.17 and 16.18 summarize the computation of the fixed production price
(spending) and production volume variances. Reviewing them will help you see the rela-
tionship between actual, budgeted, and applied fixed production costs.
Self-Study Question
Key Points
Several points regarding overhead variances are important:
¢ The variable overhead efficiency variance measures the efficiency in using the allo-
cation base (for example, direct labor-hours).
* The production volume variance occurs only when fixed production cost is unitized
(for example, when using full absorption costing). Furthermore, the budgeted fixed
overhead might not equal the amount applied to units produced.
¢ There is no efficiency variance for fixed production costs. Do not confuse production
volume variance with an efficiency variance.
Standard costing systems base the reported product costs on the development of standard costs for fixed overhead and
standards, such as those in Exhibit 16.6. Analysts and others consequently for production volume variances. Managers
have long criticized standard costing as motivating behavior evaluated by variances that include production volume
that does not increase company value. For some observers, variances do have an incentive to overproduce. This is the
the problem is that standard costing systems lead manag- reason that performance evaluation systems, including stan-
ers and workers to increase production, even if it only builds dard costing, should be applied with an understanding of
inventory, because the focus is on unit costs. In addition, stan- the undesirable incentives they provide managers. In the
dard costing appears to be an additional system, requiring case of production volume variances, we have noted that
resources to develop and maintain. the variance represents the difference between the actual
As always, it is important to distinguish between a con- production level and the production level used to develop
ceptand a practice. The concept of standard costing is simply the standard cost for fixed overhead. Rarely would this differ-
that firms can create benchmarks against which to evaluate ence reflect managerial performance that a firm would want
performance. Standard costing, as usually practiced, includes to encourage or discourage.
1. Avariance is the difference between an actual and a bud- budget is adjusted for actual sales or actual
geted number: output.
a. Afavorable variance increases operating profits. 2. Greater insights can be gained by decomposing the profit
variance based on the items that make up profit:
b. Anunfavorable variance decreases operating profits.
c. A simple example is a profit variance, calculated as a. Sales activity = (Actual sales — Budgeted sales) x
Profit variance = Actual profit — Budgeted profit. Budgeted contribution margin.
b. Sales price = (Actual price — Budgeted price) x
d. The budget may be based on either the original
Actual sales.
(master) budget or a flexible budget. A flexible
(Continued)
Chapter 16 Fundamentals of Variance Analysis 755
. (Continued)
¢. Variable manufacturing cost = (Actual variable cost ¢. Fixed cost variances depend on whether the firm is
— Budgeted variable cost) x Budgeted sales. using contribution-margin (variable) costing or
d. Fixed manufacturing cost = (Actual fixed cost — Bud- absorption costing:
geted fixed cost). « Contribution margin costing:
) Selling and administrative (SG&A) (Actual SG&A — . Fixed overhead price = (Actual fixed cost —
i) Budgeted SG&A} Budgeted fixed cost)
' Absorption costmg
SUMMARY
This chapter discusses the computation and analysis of variances. A variance is the difference
between a budget, or standard, and an actual result.
The following summarizes the key ideas tied to the chapter’s learning objectives:
LO 16-1 Use budgets for performance evaluation. Budgets provide a view of anticipated
operations and enable management to measure the performance of employees in various
areas of the production and sales processes.
LO 16-2 Develop and use flexible budgets. The master budget is typically static; that is, it
. is developed in detail for one level of activity. A flexible budget recognizes that vari-
able costs and revenues are expected to differ from the budget if the actual activity (for
example, actual sales volume) differs from what was budgeted. A flexible budget can be
thought of as the costs and revenues that would have been budgeted if the activity level
had been correctly estimated in the master budget. The general relationship between the
actual results, the flexible budget, and the master budget follows:
Actual costs and revenues C@fit&afidrevenues that would Budgeted costs and
base " “en actual activity i ‘me'béen budgeted if actual revenues based on
: nacwmy had been budgeted budgeted activity
LO 16-3 Compute and interpret the sales activity variance. The sales activity variance is
the difference between the operating profit in the master budget and the flexible budget.
This difference (or variance) occurs because the actual number of units sold is different
from the number budgeted in the master budget.
LO 16-4 Prepare and use a profit variance analysis. The profit variance analysis outlines the
causes of differences between budgeted profits and the actual profits earned. Variances
are separated into four categories: production, marketing and administrative, sales price,
and sales activity.
LO 16-5 Compute and use variable cost variances. The model used for calculating variable
production cost variances is based on the following diagram, which divides the total
variance between actual and standard into price and efficiency components.
756 Part IV Management Control Systems
Q] (2) (3)
Actual Inputs at Flexible Production
Actual Standard Price Budget
Total variance
M-03
(AP x AQ) — (SP x SQ)
LO 16-6 Compute and use fixed cost variances. Fixed production costs have no efficiency
variance. The price variance is the difference between actual fixed costs and the fixed
costs in the flexible budget. If fixed costs are unitized and assigned to units produced, a
production volume variance also can arise. The production volume variance is the dif-
ference between the budgeted fixed costs and the amount applied to production.
LO 16-7 (Appendix) Understand how to record costs in a standard costing system. In a
standard costing system, work in process is recorded at standard costs, and variance
accounts collect the difference between actual and standard costs. Variances are closed
to cost of goods sold (because we assume that production equals sales in this chapter).
KEY TERMS
9
allowed for the output produced. The difference between the actual costs assigned to a
department and the standard cost of the work done is the variance for the department.
standard costing
Accounting method that The following sections discuss the flow of costs in a standard cost system, compare
assigns costs to cost objects at the actual and standard costs of work, and demonstrate how the variances are isolated
predetermined amounts. in the accounting system. The variances are based on the calculations introduced in the
Chapter 16 Fundamentals of Variance Analysis 757
chapter. Standard cost systems vary somewhat from company to company, so in reality,
the method presented here might be modified to meet a company’s particular needs.
The example in this appendix continues the Peak Division example in this chapter.
All variances were computed earlier in this chapter.
Direct Materials
In the example in this chapter, we assume that materials are purchased as they are used so
that there are no material inventories. In Chapter 17, we discuss the case where the firm
purchases and stores materials prior to use. In August, Peak purchased and used 328,000
pounds of materials and paid $0.60 per pound. The standard for materials is four pounds
of material per case at a standard cost of $0.55 per pound. The information for this entry
comes from Exhibit 16.10.
Direct Labor
Direct labor is credited to payroll liability accounts, such as Accrued Payroll or Payroll
Payable, for the actual cost (including accruals for fringe benefits and payroll taxes) and
charged to Work-in-Process Inventory at standard. The following entry is based on the
facts about the standard costs allowed for Peak Division as described in the chapter and
in Exhibit 16.11.
Based on the data from the chapter and Exhibit 16.12, variable overhead is charged
to production as follows:
Variable overhead variances were computed in the chapter (see Exhibit 16.12): price,
$880 U, and efficiency, $4,800 U. These variable overhead variances are recorded by
closing the applied and actual accounts as follows:
Finally, Peak records the fixed overhead variances and closes the actual and applied fixed
overhead accounts:
Finished Goods Inventory This month, 80,000 cases were finished and
transferred to Finished Goods Inventory. The standard unit cost of a case is $5.80 (=
$3.80 variable cost + $2 applied fixed overhead). After they have been finished and
inspected, the cases are transferred to a finished goods storage area and recorded by
the following entry:
Cost of Goods Sold For this example, assume that the company sold all 80,000 of
the cases it produced for $10 per case. This was recorded by the following entries:
To record the sale of 80,000 cases at a price of $10 per case and a standard unit
cost of $5.80 per case.
\. >
Close Out Variance Accounts to Cost of Goods Sold
In the chapter, sales were assumed to equal production, so there were no ending invento-
ries. (We explicitly consider in more detail the case of production not equaling sales in
Chapter 17.) In this example, we assume that the company closes all variance accounts to
Cost of Goods Sold. In many firms, this will occur at the end of the year, but we assume,
for illustrative purposes, that Peak Division closes all variance accounts at the end of the
month. The following entries accomplish this:
REVIEW QUESTIONS
16-1. What are the advantages of the contribution margin format based on variable costing com-
pared to the traditional format based on full absorption costing?
16-2. How can a budget be used for performance evaluation?
16-3. “The flexible budget for costs is computed by multiplying average total cost at the master
budget activity level by the activity at some other level.” Is this true or false? Explain.
16-4. A flexible budget is
a. Appropriate for control of factory overhead but not for control of direct materials and
direct labor.
b. Appropriate for control of direct materials and direct labor but not for control of fac-
tory overhead.
c. Not appropriate when costs and expenses are affected by fluctuations in volume.
Appropriate for any level of activity.
(CPA adapted)
16-5. What is the standard cost sheet?
16-6. What is the basic difference between a master budget and a flexible budget?
a. A flexible budget considers only variable costs; a master budget considers all costs.
b. A master budget is based on a predicted level of activity; a flexible budget is based on
the actual level of activity.
c. A master budget is for an entire production facility; a flexible budget is applicable
only to individual departments.
d. A flexible budget allows management latitude in meeting goals; a master budget is
based on a fixed standard.
(CPA adapted)
16-7. Standards and budgets are the same thing. True or false?
16-8. Actual direct materials costs differ from the master budget amount. What are the three
primary reasons for the difference?
16-9. Fixed cost variances are computed differently from the variances for variable costs. Why?
J
16-10. How are actual direct labor costs used in a standard cost system? Does this differ from their
use in a normal costing system? If so, how? If not, why not?
16-20. A CEO tells you, “Division A always reports large, favorable variances. This saves us a lot
of time because we do not have to spend time reviewing their results.” Comment.
16-21. “Production cost variances are not useful in my company. There is substantial learning that
takes place, so we are more efficient, the more we produce. A standard cost sheet doesn’t
reflect that.” Do you agree?
16-22. Reviewing the variance report for one of the manufacturing plants in your company, you
see a large unfavorable fixed cost price variance and large favorable production volume
variance. You contact the plant controller, who says that there is no problem: “The two
variances together are almost zero.” How would you respond?
[ o
All applicable Exercises are included in Connect. (:om EXE RC'SES
Required
Prepare a flexible budget for Monroe Manufacturing.
Required
. Prepare a sales activity variance analysis like the one in Exhibit 16.4.
Required
Prepare a profit variance analysis like the one in Exhibit 16.5.
Required
Prepare a flexible budget for Cherrylawn Corporation.
Required
Prepare a sales activity variance analysis like the one in Exhibit 16.4.
Costs
$61,000
FB
$43,000
$25,000
Required
Given the data shown in the graph, determine the following:
a. Budgeted fixed cost per period.
b. Budgeted variable cost per unit.
c Value of FB (that is, the flexible budget for an activity level of 4,000 units).
d. Flexible budget cost amount if the actual activity had been 12,000 units.
(LO 16-2) 16-30. Fill in Amounts on Flexible Budget Graph
The following graph is from Welton Associates.
Required
Find the missing amounts for (a) and (b).
profit
Master budget
=$66,000
loss
Operating
Fixed costs
= $150,000
Chapter 16 Fundamentals of Variance Analysis 763
Required
Label (a) and (b) in the graph and give the number of units sold for each.
& $
‘5
0.
o
£
©
9]
o
O Flexible budget
=$178,000
$0
Master budget
w =$(95,000)
12}
o
()]
=
©
[}
£
o Fixed costs
= $680,000
( Master Budget ‘\
Actual (based on (based on budgeted
actual orders for orders for
392,000 units) 350,000 units)
Less
Fixed costs
Manufacturing overhead ......... 1,560,000 1,580,000
Markelingus il i i s 475,000 460,000
. R BIAIG 1 1ot s o5 o 300,000 325,000
fotabxedicosts . .. b . b $2,335,000 $2,365,000
@pErAHNGPIOfits .l i $ 243,000 $ 295,000
Part IV Management Control Systems
Required
Prepare a flexible budget for Fournier Fixtures. ‘
Required
Prepare a sales activity variance analysis for Fournier Fixtures like the one in Exhibit 16.4.
Required
Prepare a profit variance analysis for Fournier Fixtures like the one in Exhibit 16.5.
Required
a. How many units were actually sold in the most recent period?
b. Prepare a sales activity variance for the most recent year for Prest Products. '
.;;’v"y B N
Required
a. How many units were budgeted for March in the master budget?
b. Recreate the master budget for March.
Variable overhead is applied based on direct labor-hours. The variable overhead rate is
$16 per direct labor-hour. The fixed overhead rate (at the master budget level of activity)
is $12 per unit. All nonmanufacturing costs are fixed and are budgeted at $2.2 million for the
coming year.
At the end of the year, the costs analyst reported that the sales activity variance for the year
was $336,000 favorable.
Required
Prepare a flexible budget for Golden Food Products for the year.
Required
Prepare a profit variance analysis like the one in Exhibit 16.5.
Required
a. Compute the direct materials price and efficiency variances.
b. Compute the direct labor price and efficiency variances.
¢. Compute the variable overhead price and efficiency variances.
Required
Compute the labor and variable overhead price and efficiency variances.
Required
Compute the direct labor and variable overhead price and efficiency variances.
(LO 16-5,7) 16-44. (Appendix used in requirement [b]) Variable Cost Variances
Rankin Fabrication reports the following information with respect to its direct materials:
Required
a. Prepare a short report for Rankin’s management showing direct materials price and efficiency
variances.
b. (Appendix) Prepare the journal entries to record the purchase and use of the direct materials
using standard costing.
(LO 16-5,7) 16-45. (Appendix used in requirement [b]) Variable Cost Variances
Information on Chicago Crafters direct materials costs follows:
f s’i?()uantities of alloy purchased and used ... . ... .. 77,200 pounds %‘?
Actialicostiofalloyiised = -0 $3,782,800 ‘
- Standard price per pound of alloy ............ $47.00
%tandard quantity of alloy allowed . ........... 80,000 pounds J
Required
a. What were Chicago Crafters’ direct materials price and efficiency variances?
b. (Appendix) Prepare the journal entries to record the purchase and use of alloy using standard
costing.
Required
What are the fixed overhead price and production volume variances? (Refer to Exhibit 16.17 for
the format to use.)
Required
Prepare a graph like that shown in Exhibit 16.18.
Required
a. What are the fixed overhead price and production volume variances for Coe Parts?
b. What was budgeted production for the month?
Required
a. What was the budgeted volume in units for October?
b. What was the actual volume of units produced in October?
¢. What was the actual fixed overhead incurred for October?
Required
What are the fixed overhead price and production volume variances for Golden Food Products?
The master budget level of production is 45,000 direct labor-hours, which is also the produc- ‘
tion volume used to compute the fixed overhead application rate. Other information available for
operations over the past accounting period include the following:
Required
a. What was the variable overhead efficiency variance?
b. What was the fixed overhead price variance?
c. What was the fixed overhead production volume variance?
(LO 16-5, 6,7) 16-52. (Appendix used in requirement [c]) Comprehensive Cost Variance Analysis
The River Plant of Carlisle, Inc. produces a particular metal fixture used in aerospace and maritime
industries. The following information is available for the last operating month:
¢ The plant produced and sold 27,600 fixtures for $72 each. Budgeted production was 30,000
fixtures.
e Standard variable costs per fixture follow:
Required
a. Prepare a cost variance analysis for each variable cost for the River Plant.
b. Prepare a fixed overhead cost variance analysis.
¢. (Appendix) Prepare the journal entries to record the activity for the last period using standard cost-
ing. Assume that all variances are closed to Cost of Goods Sold at the end of the operating period.
Required
a. Prepare a cost variance analysis for each variable cost for last year.
b. Prepare a fixed overhead cost variance analysis like the one in Exhibit 16.17.
@tual overhead incurred. .......... $630,000 ($165,600 fixed and $464,400 variable)
Budgeted fixed overhead .......... $168,480 (8,640 direct labor-hours budgeted)
Standard variable overhead
rate per direct labor-hour. ........ $45
Standard hours allowed
for actual production:............: 10,080 hours
Actual labor-hoursused............ 10,440 hours
R R
Required
What are the variable overhead price and efficiency variances and the fixed overhead price variance?
Required
a. Construct the master budget for the period.
b. Prepare a profit variance analysis like the one in Exhibit 16.5.
(LO 16-4) 16-56. Find Missing Data for Profit Variance Analysis
The following, partially complete profit variance analysis is from October for La Salle
Manufacturing:
( Reported \
Income Marketing and Sales Flexible Sales Master
Statement Manufacturing Administrative Price Budget Activity Budget
(18,000 units) Variance Variance Variance ([a]units) Variance (19,200 units)
Required
Find the values of the missing items (a) through (q). Assume that the actual sales volume equals
actual production volume. (There are no inventory level changes.)
Required
Find the values of the missing items (a) through (x). Assume that actual sales volume equals actual
production volume. (There are no inventory level changes.)
(LO 16-2)
Chapter 16 Fundamentals of Variance Analysis
Required
Use the information for Nottingham Forest Products in Problem 16-58 to prepare a profit variance
analysis like the one in Exhibit 16.5.
Required
Prepare a flexible budget for Savery Parts for March. ‘
Required
Prepare a sales activity variance analysis for Savery Parts for March like the one in Exhibit 16.4.
Required
Prepare a profit variance analysis for Savery Parts for March like the one in Exhibit 16.5.
Required
What was the actual purchase price per gallon?
Required
Based on these data, what was the number of actual hours worked and what was the labor price
variance?
Required
What are the variable overhead price and efficiency variances and fixed overhead price variance? ‘
(LO 16-5)
Chapter 16 Fundamentals of Variance Analysis 773
Required
Prepare a cost variance analysis for the variable costs.
Required
a. Prepare a variable overhead analysis like the one in Exhibit 16.12.
b. Prepare a fixed overhead analysis like the one in Exhibit 16.17.
( (PLANT NAME} \
Cost Report
For the Month of (MONTH}
Master Budget Actual Cost Excess Cost
Raw:materialis .. ........ $540,000 $552,600 $12,600
Directlabor. fi. .. o o v 228,000 225,200 (2,800)
@vethead: . ¥ s 180,000 197,280 17,280
fotall - Rt s $948,000 $975,080 $27,080
Required
Identify and explain at least three changes to the report that would make the cost information more
meaningful and less threatening to the production managers.
774 Part IV Management Control Systems
Required
Will the lowering of the standard costs (by reducing the standard time of a call) result in improved
profit margins and increased productivity? Explain.
(CMA adapted)
Standards have been computed based on a master budget activity level of 20,000 direct labor-
hours per month. Actual activity for the past month was as follows:
e e
Materialsused ............ 46,500 pounds at $9.90 per pound %
Direct|labof. &% ALt o 17,800 hours at $32 per hour ;
Total factory overhead . .. .. $657,000
Production .2 i aiaiteee 22,500 units j
Required
a. Prepare variance analyses for the variable and fixed costs. Indicate which variances cannot be
computed. Materials are purchased as they are used.
b. Complete the following table with the total variance for a resource. Be sure to indicate whether
the variance is favorable or unfavorable. If the total cannot be determined, enter a “?”.
(LO 16-7)
Chapter 16 Fundamentals of Variance Analysis 775
Required
Prepare the journal entries to record the activity for the last month using standard costing. Assume
that all variances are closed to Cost of Goods Sold at the end of the month.
16-73. Find Actual and Budget Amounts from Variances (LO 16-5, 6)
Copland Components manufactures an electronic device for vehicle manufacturing. The current
standard cost sheet for a device follows:
Assume that the following data appeared in Copland’s records at the end of the past month:
Required
a. Prepare a variance analysis for direct materials and direct labor.
b. Assume that all production overhead is fixed and that the $27,000 underapplied is the only
overhead variance that can be computed. What are the actual and applied overhead amounts?
c. Complete the standard cost sheet.
(CPA adapted)
f K4 X7
Standards
BieGlmatetialsy | G s 0.75 pound at $6.00 per pound 1 pound at $6.60 per pound
BIEchlahorsy s i ool e Te 1.25 hours at $24 per hour 1.5 hours at $30 per hour
Variable overhead (per direct labor-hour) . . . . $19.20 $21.00 |
Fixed overhead (per month)................ $402,408 $477,360
Expected activity (direct labor-hours)........ 17,250 23,400
Actual results
Direct materials (purchased and used). . ..... 9,300 pounds at $5.40 per pound 14,100 pounds at $6.90 per pound
Biiecklabor = v e s nh i 14,700 hours at $24.30 per hour 22,200 hours at $30.60 per hour
Waligblaioverheatls & i row s oiom $291,060 $454,212
EIREdIVereadt s ot e $376,740 $475,200
Unitsiproduced (@ctual)s .o v v foiaie iy 12,000 units 14,400 uniisfig
Required
a. Prepare a variance analysis for each variable cost for each product.
b. Prepare a fixed overhead variance analysis for each product like the one in Exhibit 16.17.
,,,,,
The company planned to sell 64,800 units at a price of $11 each. Variable marketing and
administrative costs are budgeted at 15 percent of revenue. You have discovered that the manu-
facturing fixed costs are budgeted to be $3 per unit at the budgeted volume. You know that the
company policy is to budget for an operating profit of $2.55 per unit. Finally, you recall that the
master budget for fixed marketing and administrative costs is $64,800. Hamburg does not carry
any inventories.
Required ‘
Prepare a report explaining the differences between the actual results, flexible budget, and the
master budget.
Chapter 16 Fundamentals of Variance Analysis 777
y A | B
1 Harlow Parts
2 Superior Plant
i Master Budget
4 (For July)
5
6 Quantity 8,000
7
8 |Revenue $ 1,520,000
9 | Variable manufacturing cost 576,000
10; Variable SG&A cost i 96,000
11 Contribution margin $ 848,000
12 Fixed manufacturing cost 192,000
13 Fixed SG&A cost 350,000
14 |Operating profit $ 306,000
15
The following operating income statement shows the actual results for July:
A A | B
1 Harlow Parts
‘ 2 Superior Plant
3 Operating Results |
4 (For July) &
5 |
6 Quantity (units) 9,400
7z
8 Revenue $ 1,710,800
9 Variable manufacturing cost 700,394
10 Variable SG&A cost 109,040
11 Contribution margin $ 901,366
12 Fixed manufacturing cost 203,040
13 |Fixed SG&A cost 360,000
14 |Operating profit $ ' 338,326
15
Required
Prepare a profit variance analysis for the Superior Plant for July such as the one in Exhibit 16.5.
*Direct labor-hours
** Machine-hours
Part IV Management Control Systems
The actual resource usage for July per unit of output follows:
Direct materials
Direct labor
Variable overhead
Fixed overhead
Total unit cost
*Direct labor-hours
| ** Machine-hours
Required
Prepare a manufacturing cost variance analysis for the Superior Plant for July such as those in
Exhibits 16.10, 11, 12, and 17.
Required
Help the managers at Harlow understand the implications from the profit variance analysis by writ-
ing a short summary of your analysis. Include visualizations to highlight your conclusions.
Required
Help the managers at Harlow understand the implications from the production cost variance analysis
by writing a short summary of your analysis. Include visualizations to highlight your conclusions.
INTEGRATIVE CASES
(LO 16-2) 16-82. Ethics and Efficiencies
Keewee Company manufactures a single product for the military. Keewee Company had steady
work, but it only had a return on investment of 6 percent.
The CEO of Keewee Company did a test flight of Keewee’s product and subsequently had
a heart attack and died. The board of directors hired a new CEO of the company. The board of
directors had been disappointed for many years at the meager 6 percent rate of return. The board
of directors offered the new CEO a substantial bonus if he raised the return on investment to 10
percent.
The new CEO went about his task of raising the return on investment. It turned out to
be easier than he ever imagined. By installing a new standard cost system, he substantially
improved efficiencies in the operations of the company. He made remarkable progress in turn-
ing the company around. In fact, the new CEO anticipated a return on investment of 15 percent
for the year.
This created a dilemma for the new CEO. The board had promised a bonus if he reached the
10 percent threshold, but no additional bonus if he exceeded the 10 percent threshold. He discov-
ered that if he deferred some revenue until next year, and prepaid some of next year’s expenses, he
would achieve a return on investment of 11 percent. (The company should have debited a prepaid
expenses account, but they debited expenses instead.) He justified this action by saying he was
“saving for a rainy day.”
Before the end of the year, he renegotiated his contract with the board of directors, which
specified additional bonuses if he exceeded the 10 percent percent return on investment.
Required
Why would the new CEO want to defer some revenue and prepay some expenses? Is this ethical?
(CMA Adapted)
Chapter 16 Fundamentals of Variance Analysis 779
Organization
AGM Enterprises is a small, family-owned and -managed company that produces and sells wooden
baskets. The company was founded in 1947 in California by Autumn McCrum as a way of supple-
menting the family income. The business remained small until 1990, when Maya McCrum took
it over from her mother. Until that time, all orders were taken by the senior Ms. McCrum and all
baskets were handmade by her. Ten years ago, Maya moved to a model of having “dealers” take
orders and opened a small workshop where part-time labor produced the baskets. The dealers were
also looking to supplement their incomes and, supplied with a small display inventory, displayed
the baskets at home or at parties, and took orders. Order fulfillment was handled directly by AGM
Enterprises personnel, who shipped finished baskets directly to customers. Little production inven-
tory was kept.
Last year, Maya McCrum evaluated the costs and benefits of two alternative distribution chan-
nels in an attempt to expand the business beyond the West Coast. One alternative was to franchise
the business. Maya was concerned that she and the managers of AGM would lose control, espe-
cially control over quality, which she felt distinguished AGM baskets. The other alternative was to
begin taking orders over the Internet. Maya chose the Internet option. The company added a new
managerial position, chief technology officer (CTO), and established a subsidiary, agm-online, to
handle the new business. In an unusual move for the company, Maya went outside the small circle
of family and friends and hired as the CTO Mary Brown, who had experience on both the techni-
cal and management sides of a local Internet start-up. Mary was looking for something new where
she could be in charge of an entire operation and was excited that she could combine this with her
interest in basket weaving. It was agreed that if she could meet or exceed her budget for the first
year of operation, she would be given a substantial piece of agm-online.
The executives of AGM Enterprises considered the initial foray into the Internet to be an
experiment to see if the “anonymous” approach would be effective in selling baskets. Until
this time, AGM considered its network of dealers to be crucial in the growth it had experi-
enced in the last several years. To this end, a separate workshop (factory) was established in
Pennsylvania. One of the reasons for selecting Pennsylvania was the availability of part-time
labor at lower costs than in California. Another was to attempt to penetrate the East Coast
market by locating a workshop there, taking advantage of more immediate access to local
market tastes and trends. It was decided that the Pennsylvania operation would produce exclu-
sively for agm-online business and the California workshop would continue to handle the
orders from dealers.
Most of the staff functions for agm-online were provided and controlled by AGM Enterprises.
Mary Brown and Donna Cunha, the senior vice president of marketing for the parent company,
jointly decided the marketing budget. While the budget was decided jointly, media decisions and
advertising campaigns were run directly from the parent organization. Personnel and financial
services were also centralized.
Mary contracted with a major telecommunications company to provide web hosting services
for the operation. She wanted to go with a telecommunications company rather than a local Internet
service provider (ISP) for reasons of reliability. The back office operations (billing, payroll, etc.)
would be maintained on personal computers at the agm-online office.
780 Part IV Management Control Systems
The cost accounting system at AGM Enterprises and the one adopted for agm-online is a
full absorption, standard cost system. Overhead is assigned to products (at standard cost) and not
recognized in income until the product is sold. Variable overhead is allocated on the basis of direct
labor-hours and fixed overhead on the number of units. The fixed overhead rate is based on an
estimated production level for the quarter. All variances from standard are recognized in the period
recorded.
Because of the uncertainty surrounding the demand for baskets using this new channel, the
first-quarter budget was designed to be “easy” to meet. In addition, relatively large marketing
expenses were budgeted for promoting the new channel at related websites and in craft publica-
tions. This was especially important in some of the East Coast publications because AGM had a
small share in these markets. The first-quarter operating budget is shown in Exhibit 16.21. The
marketing and administration budget included the costs incurred by the parent for providing these
services, as well as the cost of the small staff assisting Mary Brown and Jeff Lancaster, the produc-
tion manager at agm-online.
First-Quarter Results
At first, things went well for agm-online. Sales in July were sufficiently strong that managers
thought the initial sales forecast might have been too limiting. Beginning in mid-August, however,
events turned against the new operation. Workers at the telecommunications company went on
strike. At first, there was little impact. On August 9, however, a phone line leading to the server
was damaged. Because of the strike, the site went off the air. It was one week before supervisors
were able to get the site back up. Although difficult to estimate, Mary suggested in a message to
AGM Enterprises that the company lost about 5 percent in unit sales (i.e., about 400 baskets). She
based this estimate on the fact that lines were down 7 days of the quarter (about 7.7 percent) but
that some of the customers that were not able to connect would return when service was restored.
Others would simply click on the next site their search engine identified.
In order to try and counteract some of the negative publicity that had occurred, agm-
online offered some concessions to customers. One concession was free shipping on all orders over
$100. (Initially, shipping was billed to the customer at cost.) This added $13,000 to the Marketing
and Administration expenses for the quarter. Also, at Mary’s request, additional marketing cam-
paigns costing $32,000 were launched in craft magazines and on cable television. These efforts
helped make up for the lost sales.
Exhibit 16.21
Budgeted sales and production. ............... 8,000 baskets
Operating Budget, First
Quarter—agm-online Revenle. - . hiidic vinie s i il s $200,000
Variable costs
Materflals - ;. .0 0 i $48,800
kabor. = ¢ .. i e 48,000
Variableoverhead. .. .............c........ 4,000 100,800
Budgeted contribution margin ................ $ 99,200
Fixedoverhead - . ¢\ . . o .o 16,000
Budgetedigrossimiofity o il i $ 83,200
Marketing and administration ................. 90,000
Operating profit{loss)... .. ... .ic o 0L, $ (6,800)
Chapter 16 Fundamentals of Variance Analysis 781
As sales were falling, the company was also hit by the booming economy in the state when the
basket makers were finding better part-time employment in the local industries. As a result, agm-
online had to increase the wage rate simply to maintain production.
Not all the news was bad, however. Mary had immediately identified a modification in the
production process at the Pennsylvania workshop that reduced the scrap on each basket by 20 per-
cent. This modification was used on all baskets produced in the quarter. (In the original process,
scrap occurred in the initial cutting of the material and, therefore, no labor was lost because of the
scrap.) In addition, she maintained the level of quality, so the company received no returns and
many comments about future purchases. Still, she was concerned that this poor first-quarter show-
ing was going to be difficult to make up.
I came here because I wanted to work at a company that, first, I had a significant owner-
ship stake in and, second, would allow me to pursue my interest in the craft of basket
weaving full time. I'm afraid that, because of the strike, I won’t meet the first-year budget
and will lose my bonus shares. I think Maya is a fair person, but she has to answer to the
other owners. They might not be so willing to assume that these results are because of
events out of my control.
Exhibit 16.22 shows the actual results for the quarter. The actual direct (materials and labor)
production inputs are shown in Exhibit 16.23. Actual total variable overhead for the quarter was
$5,760 and actual fixed overhead was $16,000.
Next Steps
As Maya contemplates the future of the new distribution channel, she is concerned as well about
the effect of the first quarter on her agreement with Mary.
I would really like the answer to just one question: Should we rewrite our agreement?
From what I have seen, Mary is really dedicated to the business. On the other hand, an
agreement is an agreement. If we revise it now, what kind of problems will we have in the
future?
Required
a. What were the factors that caused actual quarterly income to be less than budgeted? Quantify
the effect of each of these factors. Be as specific as possible.
b. For which of these factors, if any, should Mary be held responsible?
c. Should Maya rewrite the agreement with Mary?
Exhibit 16.22
Actual sales and production ......... 8,000
Actual Results, First
Revenlle .. ., o = $176,000 Quarter—agme-online
Standard cost of goods sold . ........ 116,800
Grossprofit:. ... .. oL $ 59,200
Production cost variances ........... 12,960
Marketing and administration ........ 135,000
Operating profit (I0SS). .. ............ $ (88,760)
Exhibit 16.23
Input Quantity Total Actual Cost
Actual Direct Production
Materials?® : Quantities and
Reed ' "~ ... .. 2,400 pounds $11,520 Costs—agm-online
Handle. ... «.= 8,000 handles 31,200
Direct labor ... .. 4,800 hours 65,280
782 Part IV Management Control Systems
12
(1) () @)
Flexible
Actual Inputs at Production
Actual Standard Price Budget
(AP X AQ) Price Variance (SP x AQ) Efficiency Variance (SP x SQ)
$455,000 i ‘
Direct $455,000 — $487,500
Materials T = $32500F '
b " Chapter 16 Fundamentals of Variance Analysis 783
; Applied
4 : : (based on actual
5 production of
Actual Budget 100,000 cases)