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Abstarct Final

The document outlines a proposal for an e-commerce website that utilizes a machine learning-based product recommendation engine to enhance user experience through personalized suggestions. By employing collaborative and content-based filtering algorithms, the system aims to improve customer satisfaction and sales conversion rates while addressing the limitations of traditional recommendation systems. Future enhancements may include advanced techniques like deep learning, AI chatbots, augmented reality, and blockchain for secure transactions.

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chitty stories
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3 views1 page

Abstarct Final

The document outlines a proposal for an e-commerce website that utilizes a machine learning-based product recommendation engine to enhance user experience through personalized suggestions. By employing collaborative and content-based filtering algorithms, the system aims to improve customer satisfaction and sales conversion rates while addressing the limitations of traditional recommendation systems. Future enhancements may include advanced techniques like deep learning, AI chatbots, augmented reality, and blockchain for secure transactions.

Uploaded by

chitty stories
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

E-COMMERCE WEBSITE WITH PRODUCT

RECOMMENDATION USING MACHINE LEARNING

ABSTRACT
In the current e-commerce landscape, most websites rely on basic filtering and manual
categorization for product recommendations. These systems offer generic suggestions based
on predefined categories, recent purchases, or best-selling products. However, they often lack
personalization, making it difficult to understand individual customer preferences. This results
in irrelevant recommendations, lower customer satisfaction, and reduced sales conversion
rates. Additionally, traditional recommendation engines struggle to handle large datasets and
adapt to real-time user behavior. The proposed system aims to enhance the e-commerce
experience by integrating a machine learning-based product recommendation engine. It uses
collaborative filtering and content-based filtering algorithms to analyze user behavior, past
purchases, and product similarities. The system applies real-time data analysis and personalized
suggestions, displaying products tailored to individual preferences. This improves user
engagement, boosts sales, and increases customer retention. Additionally, the website will
feature a user-friendly interface, secure payment gateways, and efficient order management. In
the future, the system can be enhanced by incorporating advanced techniques like deep learning
for more accurate recommendations. Sentiment analysis from customer reviews can further
refine product suggestions. Integration with artificial intelligence (AI)-powered chatbots can
provide real-time assistance and personalized product recommendations. Moreover,
incorporating augmented reality (AR) for virtual product trials and using blockchain for secure
transactions could significantly improve the overall e-commerce experience. The system can
also expand to cross-platform compatibility, catering to mobile, web, and voice-assisted
platforms.

INTERNAL GUIDE: TEAM MEMEMBERS:


Mr. B. Srishailam T. Srimehar 22BH5A6609
Assist. Prof N. Raju 21BH1A6640
G. Karthikeya Naidu 21BH1A6623
G. Sai Nithin 21BH1A6622

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