Week2 PDF
Week2 PDF
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Relevance Theory
BETTER
CAREER ADVANCEMENT OPPORTUNITIES
Public Speaking has been ranked first among the personal qualities of college
graduates sought by employers across various public and private institutions.
A Tool for Social Change
Thank You
Works Consulted
❖ Carnegie, Dale. The Dale Carnegie Course in Effective Speaking. New York:
The Dale Carnegie and Associates, 2010. Print.
❖ Lucas, Stephen, Lazaros Simeon, and Juanita Wattam. The Art of Public
Speaking. Toronto: McGraw-Hill Ryerson, 2008. Print.
❖ Ross, Raymond S. Speech Communication Fundamentals and Practice. New
Jersey: Prentice-Hall, Inc., 1977. Print.
❖ Sperber, D., & Wilson, D. Relevance: Communication and Cognition (p.
168). Blackwell Publishers. 1995
❖ Zarefsky, David. Public Speaking: Strategies for Success. Boston: Allyn &
Bacon, 2011. Print.
Public Speaking
Lecture 07: Audience Awareness and Creating Credibility
Prof. Binod Mishra
DEPARTMENT OF HUMANITIES AND SOCIAL SCIENCES
1
Awareness as a Speaker
➢ The aim of any speaker is to gain a desired response from the audience
➢ Questions that should be asked by the speaker to himself/herself before any
communication is established-
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Audience Analysis
A good public speaker knows the
difference between “over-adapting” and
“under-adapting” while taking audience
preferences into consideration.
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Awareness- A Conscious Space for Choice
➢ A speaker who is aware of the choices being made, takes into
consideration all the following intricacies-
❏ Selecting a topic
❏ Determining a specific purpose
❏ Settling on main points and supporting materials
❏ Organizing message
❏ Delivering the speech
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Types of Audience
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Classification of Audience
H.L. Hollingworth in his book, The Psychology of Audience :
❖ Pedestrian
❖ Discussion-passive Demographics of Audience
❖ Selective Age.
Gender,
❖ Concerted Education
❖ Organized Language,
Ethnicity
Culture
Attitudes & Values
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Some Facts about Behavior in Group
• “Heightening of emotionality”
• “People in group have a reduced sense of responsibility.”
(W.J.H Sprott, Human Groups)
• ‘Group Size increases, member satisfaction decreases’ (A.P.
Hare)
• Groups are collections of heterogeneous individuals.
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Controlling Factors
➢ Variety
➢ Length of time concentration
➢ Time of the day
➢ Arousal and motivation
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Content Creation with Audience Awareness
Step 1 - Prepare basic outline for the concerned talk/event.
Step 2 - Research on the type of audience.
Step 3 - Make the prepared outline focused with respect to the needs
and interest of the audience.
Step 4 - Consider following to modify and strengthen yourself:
❖ Knowledge of the audience.
❖ Emotional state of the audience.
❖ Novelty/ Familiarity of the topic to the audience.
❖ Interpersonal relationship with the audience.
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Stylistic Effect on Audience
▪ Irrespective of the novel content and solid argument, the style of a public
speaker determines the captivating impact s/he has on the audience.
▪ A responsible orator would take care of following elements to appropriate
their style with respect to the audience.
▪ Message: with respect to audience’s interests and needs
▪ Argument: with respect to the need of strong evidence and narrative.
▪ Language: with respect to the expected formality.
▪ Utterance (Length and type): with respect to the time duration.
▪ Tone: with respect to the interpersonal relationship.
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Psychology of Audience
➢ It is essential for the speaker to make the audience
choose to listen.
➢ Keeping the interest of the audience intact
throughout is challenging.
➢ Response to any communication is not based Patterns
Polarization
entirely on what is spoken but especially on the Interstimulation
understanding of the audience.
➢
Bipolar
The basis of judgement for the audience is what
they already know and believe.
➢ The message should always be related to the
audience- they should find it as relevant as the
speaker does.
“ Without an audience women relapse and men become
unkempt.”(Hollingsworth)
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Classmates as Audience
➢ Classroom is often considered as
artificial speaking situation
➢ One can develop speaking skills within
the classroom and can use it in the
outside world
➢ Classroom can provide opportunity to
inform and persuade same age group as
well as elder people
➢ No immediate impact can mostly be
registered but it can nourish one’s
speaking ability profusely
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Client as Audience
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Addressing the Diversity
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“Know yourself
and
Know your Audience.”
-Tennessee Ernie Ford
Thank You!
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Works Consulted
❏ Davidson, Jeff. The Complete Guide to Public Speaking. Breathing Space Institute,
2003.
❏ Holtz, Shel. Corporate Conversations. New Delhi: PHI, 2007.
❏ King, Dale. Effective Communication Skills: The Nine-Keys Guidebook for Developing
the Art of Persuasion through Public Speaking, Social Intelligence, Verbal Dexterity,
Charisma, and Eloquence. Hamatea Publishing Studio, 2020.
❏ Kumar, Sanjay and Pushp Lata. Communication Skills. New Delhi: OUP, 2011.
❏ Maggio, Rosalie. Talking About People: A Guide to Fair and Accurate Language, Oryx
Press, 1997.
❏ Mohan, Krishna and Meera Banerji. Developing Communication Skills. New Delhi:
Trinity Press, 2016.
❏ Sharma, Sangeeta and Binod Mishra. Communication Skills for Engineers and
Scientists. New Delhi: PHI Learning, 2009, 6th Reprint 2015.
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Public Speaking
Lecture 08: Content Creation and Organization
Prof. Binod Mishra
DEPARTMENT OF HUMANITIES AND SOCIAL SCIENCES
1
Sources for Content Creation
Library Research- With the flux caused by
Internet, the value of library has been belittled
because everything is just one click away.
However, people fail to realize that libraries are
indispensable and extremely resourceful. Some
of the features are listed below:
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❏ Periodical Database- This
allows to locate magazine
and journal articles. After
obtaining the citations of
the desired articles, one can
request and download the
full article if the library has
access to it. In some cases,
however, only abstracts are
available and one should
never cite an article on the
basis of the abstract alone.
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❏ The Catalogue- Lists all the
books in a library along with
their availability status. One can
find books using limited
information like name of the
book or author or publisher or
year of publication.
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❏ Newspapers- They are invaluable for research on diverse topics-
historical, contemporary, opinionated, debatable. Every significant
information about trivial incidents finds a dedicated column in
newspaper.
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Capitalizing on Personal Knowledge
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Biographical Encyclopedias
Aids
Reference
Works
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SPECIALISED RESEARCH RESOURCES
Government Multicultural
Virtual
Libraries
28%
Resources Resources
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Internet publications
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Evaluation of Internet Documents
Internet is a good slave but a bad master. As the documents on Internet exist
electronically, one may find difficulty in distinguishing jewels from junk on
internet. One should verify the following:
❑ Authorship
❑ Sponsorship
❑ Recency
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Create an Outline
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Preparing Notes
❖ Prepare a speech/talk outline using separate headings and subheadings
for ease of access and memory.
❖ The prepared outline should contain brief notes straight to the point.
❖ Add cues on the outline for remembering the intended pauses, silences,
loud portions, and even the usage of visual aids while public speaking.
❖ Make sure that the prepared outline notes are legible for later reference.
❖ Most importantly, Practice repetitively with the prepared speaking
notes.
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Cue-cards for Memory (Signposting)
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Supporting the Content
The content prepared should be loaded with ample evidential support for
the speaker to be able to persuade audience successfully.
Such a supportive speech can be provided through :
❖ Examples
❖ Explanations
❖ Statistics
❖ Analogies
❖ Testimony
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Continued…
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Organization the Content
✓ The whole content could be
deconstructed into a collection of
main points.
✓ The task of a public speaker lies in
organizing the procured content
from various sources into a
curated collection.
✓ There are many organizing
patterns suggested for organizing
content for public speaking.
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Monroe’s Motivated Sequence for Persuasive
Presentations
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Every speech ought to be put
together like a living creature
- Plato
Thank You
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Works Consulted
❖ Monroe, Alan H. "The Motivated Sequence." Principles of Speech
Communication, 1975, pp. 241-257.
❖ Swatridge, Colin. Oxford Guide to Effective Argument and Critical Thinking.
Oxford University Press, 2014.
❖ Sharma, Sangeeta and Binod Mishra. Communication Skills for Engineers and
Scientists. New Delhi: PHI Learning. 2009, 6th Reprint 2015.
❖ Thorpe, Edgar and Showick Thorpe. Winning at Interviews. Pearson Education.
2004.
❖ Turk, Christopher. Effective Speaking. South Asia Division: Taylor & Francis. 1985
❖ Zarefsky, David. Public speaking: Strategies for success. Allyn & Bacon, 2016
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Public Speaking
Lecture 09: Role of Personality in Public Speaking
Prof. Binod Mishra
DEPARTMENT OF HUMANITIES AND SOCIAL SCIENCES
1
Personality may be defined as the
most characteristic integration of
an individual’s structures, modes of
interests, attitude, behaviour,
capacities, abilities and aptitudes.
(NL Munn)
Do Don’t
❖ Stay close, stay direct, stay ❖ Keep hands in your pocket
involved with your ❖ Keep your arms crossed
audience. ❖ Wring your hands
❖ Use your facial nervously
❖ Have too soft voice - Lack
expressions. of confidence
❖ Vary your pitch, volume ❖ Make too loud voice -
and tone in your voice. Excessively dominant
Do Don’t
PERSONALITY OF THE
PUBLIC SPEAKING
SPEAKER
➢ Personality of the speaker and the skill of Public Speaking are
complementary to each other - proficiency at speech possesses a strong
correlation with the speaker’s personality traits.
➢ These two flourish simultaneously and mutually, interacting aspects of
the individual’s holistic development.
➢ Speech, as per scholar Eisenson, is a reflection of speaker’s experiences
in entirety - innate as well as environmental.
➢ The efficiency of Public Speaking is directly proportional to the
development of personality of the speaker. Hence, they are integral to
and constitutive of each other.
Personality Traits developed by Public Speaking
✓ Better Thinkers
✓ Confident Individuals
✓ Proficient Communicators
✓ Reliable Beings
✓ Assertive Leaders
✓ High Emotional Quotient
Works Consulted
❑ Kumar, Sanjay and Pushp Lata. Communication Skills. New Delhi: OUP, 2011.
❑ Lucas, Stephen, Lazaros Simeon, and Juanita Wattam. The Art of Public Speaking.
Toronto: McGraw-Hill Ryerson, 2008. Print.
❑ Maggio, Rosalie. Talking About People: A Guide to Fair and Accurate Language,
Oryx Press, 1997.
❑ Mohan, Krishna and Meera Banerji. Developing Communication Skills. New Delhi:
Trinity Press, 2016.
❑ Ross, Raymond S. Speech Communication Fundamentals and Practice. New
Jersey: Prentice-Hall, Inc., 1977. Print.
❑ Sharma, Sangeeta and Binod Mishra. Communication Skills for Engineers and
Scientists. New Delhi: PHI Learning, 2009, 6th Reprint 2015.
❑ Zarefsky, David. Public Speaking: Strategies for Success. Boston: Allyn & Bacon,
2011. Print.
“What you are speaks so loud, I cannot hear
what you say.”
W. T. Foster
Thank You
Public Speaking
Lecture 10: Use of Technology in Public Speaking
Prof. Binod Mishra
DEPARTMENT OF HUMANITIES AND SOCIAL SCIENCES
1
Advent of Technology in Public Speaking
➢ Print Age - The advent of printing press in Europe around mid 1400’s led
to a revolution in the world of intellectuals - generating larger amount of
data for thought, speech and action.
➢ In public speaking, one’s own voice is the preliminary tool which can be supplemented by
➢ However, the strength of the message is more important than the strength of the channel.
➢ Heavy reliance on technological aid might lead to distraction and even distortion of cause &
effect.
➢ A good public speaker must know to keep the right balance on when to use technology and
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Technological Tools for Public Speaking
➢ In public speaking, a variety of
tools are employed by a speaker
to channelize and communicate.
❖ Microphone
❖ Speakers
❖ Teleprompter
❖ Presentation Timer
❖ Projector
❖ Projector Screen
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Technological Apps for Public Speaking
Apart from the hardware support, there are countless apps available for
enhancing, checking and correcting the delivery and nuances of your speech.
1. Video-conferencing apps
a. Zoom
b. Google Meet
c. Webex
d. MS Teams
2. Teleprompter apps
3. Timer apps
4. Public Speaking Practise apps.
Eg. Orai
1. Grammar-check apps
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Bringing Technology into Classroom
➢ It enhances student-learning experience
➢ Use of technology fosters student
engagement for auditory and visual learning.
➢ Integration of simple and effective
technologies like Power Point Presentations,
filmed demonstrations, Internet homework
assignments can mark great difference in the
student’s growth in the classroom.
➢ It incorporates diverse learning styles
➢ Improves Collaboration
➢ Prepares everyone for the future
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Bringing Technology into Meeting
➢ Video conferencing systems is an efficient tool that can establish
communication from far off places.
➢ Screen Sharing allows to share one’s content on multiple screen at the same
time.
➢ Interactive white boards are handy in the brainstorming sessions during
presentations.
➢ Audience participation tools are helpful in live polling, meaningful
conversations.
➢ Social Media engagement includes large screen LED displays for marketing,
live streaming.
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Role of Technology at Events
➢ Having a responsive website
➢ Apps can be built to cater to the
queries and ease of the intended
audience
➢ Social Media has a great reach so
it could be used for publicity
➢ Virtual experiences have been
trending and gain a lot of
engagement from the audience
➢ Proper use of light can really set
the desired mood for the event
➢ Polls and surveys for feedback
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Technological Distractions
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Tips to Overcome Technological Distractions
• Test run: The public speaker must arrive early for the presentation and
make sure of the proper functioning of the technological tools given at
hand.
• Sound check: To make sure that voice is channelized loud and clear.
• Noise cancellation: Any source of noise or distractions such as
cellphones, unruly audience etc should be checked and regulated.
• Setting up the room: The speaker shall request audience to comply and
provide a distraction-free environment.
• Balanced AV stimulation: A speaker should provide a balance to
audience on what they see and hear.
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Public Speaking at Online Platforms
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❏ One should be comfortable and responsive.
❏ Passion is essential for engaging sessions at
Virtual Meetings the time of delivery, questions and
observations.
❏ Voice modulation plays a pivotal role- it
can either kill or gain attention.
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What is Webinar?
According to Merriam-Webster, a webinar (or web seminar) is “a live online
educational presentation during which participating viewers can submit
questions and comments.”
Webinar is essential because it -
● Educates the audience about business.
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“Let thy speech be better than silence, or
be silent.”
-Dionysius Of Halicarnassus
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Works Consulted