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Introduction

Data mining is the process of extracting useful information from large data sets by identifying relationships and patterns using various methods such as statistics and machine learning. The CRISP-DM framework, developed in the late 1990s, provides a structured approach to data mining and is the most widely used process model in the industry due to its versatility. It consists of six interconnected phases that guide the data mining process, allowing for flexibility in the order of activities based on specific outcomes.

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6 views2 pages

Introduction

Data mining is the process of extracting useful information from large data sets by identifying relationships and patterns using various methods such as statistics and machine learning. The CRISP-DM framework, developed in the late 1990s, provides a structured approach to data mining and is the most widely used process model in the industry due to its versatility. It consists of six interconnected phases that guide the data mining process, allowing for flexibility in the order of activities based on specific outcomes.

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Resi Intan
Copyright
© All Rights Reserved
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Download as PDF, TXT or read online on Scribd

9/11/21, 6:29 PM Introduction

Module 1: The CRISP Framework 2/9

Introduction

Click the image to start the video, or read the text below.

00:35 | 02:05

What is Data Mining?

Data mining is the process of identifying relationships, trends and patterns in large sets of data,
effectively turning raw data into useful information. Data mining approaches involve various
methods such as statistics, machine learning, and database systems.

The information obtained through the data mining process can then be further processed and
used to support decision-making.

The CRISP-DM Framework

CRISP-DM is a cross-industry process for data mining and is a process model designed to
facilitate a structured approach to data mining. It was first conceived in 1996, and in 1997 it
became an official European Union project under the ESPRIT funding initiative. The project was
spear-headed by five companies: Integral Solutions Ltd (ISL), Teradata, Daimler AG, NCR

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9/11/21, 6:29 PM Introduction

Corporation
Module 1: The and OHRA,
CRISP an insurance company, and led to the first version of the methodology
Framework 2/9
being published as a data mining guide in 1999.

Recent research indicates that CRISP-DM is the most widely used data-mining process, because
of its various advantages which solved the existing problems in the data mining industries. The
apparent success and wide use of the CRISP-DM is that it is industry, tool, and application
neutral.

The process model is composed of six distinct but connected phases which represent the ideal
sequence of activities involved in the data mining process. In practice some of these activities
may be performed in a different order. Some of the paths between activities are two-way,
indicating that it will frequently be necessary to return to earlier steps depending on the
outcome of a particular activity.

© 2021 Association of Chartered Certified Accountants

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