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Lu6 9

The document discusses the importance of understanding digital wallets, user profiling, and targeted advertising on social media, highlighting ethical concerns related to data collection and user privacy. It emphasizes the need for personal digital resilience plans to protect against unauthorized access, cyberbullying, and to safeguard online reputations. The assignment encourages students to critically evaluate their digital identities and develop actionable strategies for maintaining security and privacy in their digital interactions.

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Gaurav Amatya
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5 views6 pages

Lu6 9

The document discusses the importance of understanding digital wallets, user profiling, and targeted advertising on social media, highlighting ethical concerns related to data collection and user privacy. It emphasizes the need for personal digital resilience plans to protect against unauthorized access, cyberbullying, and to safeguard online reputations. The assignment encourages students to critically evaluate their digital identities and develop actionable strategies for maintaining security and privacy in their digital interactions.

Uploaded by

Gaurav Amatya
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

81

Quick Quiz

A 'semi-closed' digital wallet is best described as one that...


Is offered by a bank and can be used for any online and
point-of-sale transaction.
Only allows payments within a single company's app or
website, with no funds withdrawal.
Can be used for transactions with a specific group of
affiliated merchants and locations.
Requires a hardware device to store cryptocurrency keys
for offline transactions.

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67
Quick Quiz

The ethical concern of 'user profiling and targeted advertising'


on social media primarily involves:
The collection of extensive user data to create detailed
profiles for delivering highly specific ads.
The addictive design of social media platforms leading to
mental health issues.
Users freely choosing to share their purchase history with
advertisers.
Users being exposed to false information and conspiracy
theories.
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Summary

• Why Be Concerned About Network and InternetSecurity?


• Unauthorized Access and UnauthorizedUse
• Protecting Against Unauthorized Access andUnauthorized
Use
• Computer Sabotage
• Protecting Against ComputerSabotage
• Online Theft, Online Fraud, and Other DotCons
• Protecting Against Online Theft, Online Fraud, and Other Dot
Cons
•
Personal Safety Issues

67 84
Summary

• Protecting Against Cyberbullying, Cyberstalking, and Other


Personal SafetyConcerns
• Network and Internet SecurityLegislation

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Assignment 6

Navigating Your Digital Future: Security, Privacy, and Professional Identity (10 Marks)
As a digitally native undergraduate business student, your life is increasingly intertwined with pervasive
computing, mobile devices, and social media. You use your smartphone for everything from mobile
payments and digital wallets to academic collaboration and social networking. This extensive digital
engagement significantly shapes your "digital identity", influencing how you are perceived by peers,
academic institutions, and future employers who increasingly scrutinize online activity.

Critically evaluate the interconnected challenges to your personal and workplace privacy, and protection
against unauthorized access, cyberbullying, and cyberstalking that arise from this level of digital
immersion. Then, develop a holistic personal digital resilience plan that outlines specific, actionable
strategies you would implement today to:
1. Protect your personal and financial information when using mobile payment systems and digital
wallets.
2. Safeguard your online reputation and privacy on social media platforms, especially in light of
employer and college scrutiny.
3. Mitigate risks of unauthorized access, cyberbullying, and cyberstalking in your daily digital interactions
and general online presence.

Justify each strategy by explaining how it addresses specific threats or ethical considerations identified
in the course content. Focus on demonstrating your ability to apply core security and privacy concepts
to your own 'new age' digital life. 86
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