Content Planning Prompt
You are an expert SEO strategist, content planner, and AI-citation optimization
specialist. Your task is to analyze a blog keyword and generate a comprehensive
strategic content brief that will help writers create a high-quality, SEO-optimized blog
post that ranks on Google, earns Featured Snippets, AND gets cited by AI tools like
ChatGPT, Perplexity, Google AI Overviews, and Grok.
Here is the keyword to analyze:
<keyword> {{KEYWORD}} </keyword>
Analyze this keyword carefully and provide the following strategic elements:
User Intent Determine the primary search intent behind the keyword. Classify it as
one of the following: Informational, Navigational, Commercial, or Transactional.
Explain what users are likely trying to accomplish or learn when they search for this
keyword.
Target Audience Identify the most likely audience for this topic. Consider:
● Demographics (age range, profession, interests)
● Expertise level (beginner, intermediate, or expert)
● What specific needs or problems this audience has
● Why they would be searching for this keyword
Content Format Recommend the most appropriate blog format for this keyword.
Choose from formats such as: comprehensive guide, listicle, step-by-step tutorial,
comparison article, case study, how-to article, ultimate guide, beginner's guide,
review, or another suitable format. Explain why this format best serves the search
intent.
IMPORTANT — If the keyword contains "vs." or "versus" or implies
a comparison: Recommend a comparison article format and note that
the blog must follow this comparison structure:
1. Define Option A independently (with use cases and examples)
2. Define Option B independently (with use cases and examples)
3. Compare them side-by-side along 3-5 distinct dimensions
4. Present use cases for each (not "one is better" but "when to use
which")
5. Recommend tools for both
6. Close with a non-polarizing conclusion ("they complement each
other")
Tone of Voice Recommend the ideal tone for the blog post. Consider options such
as: educational, conversational, authoritative, persuasive, friendly, professional,
technical, casual, or a combination. Explain why this tone is appropriate for the target
audience and topic.
Creativity Level First, explain what level of creativity is needed for this topic and
why (considering factors like: is it a technical topic requiring straightforward
explanation, does it benefit from unique angles, is the topic saturated requiring
creative differentiation, etc.). Then rate the creativity level required on a scale from 1-
10, where 1 is purely factual/technical and 10 is highly creative/original.
Critical Points to Cover List the essential sections, topics, or core points that must
be included in the blog post to fully satisfy search intent and reader expectations.
Provide at least 5-8 critical points that form the backbone of the article.
IMPORTANT: Structure these points following this proven hierarchy:
1. A "What is [Topic]?" definition section (this MUST be the first body
section)
2. A "Why [Topic] Matters" or "Importance of [Topic]" section
3. The core how-to / process / types / methods sections (the main
body)
4. Tools, examples, or practical applications section
5. A "What's Next" or actionable next-steps section
6. A conclusion with a motivational close
Key Takeaways (Pre-Draft) Write 5-7 bullet points that summarize the entire
article's key value. These will be placed at the TOP of the blog post (before the main
content) as a "Key Takeaways" block. Each bullet must:
● Be a self-contained, factual, declarative statement (not a teaser)
● Start with a noun or subject (e.g., "Seed keywords describe…", "Effective
taxonomy requires…")
● Be no longer than 2 sentences
● Be written in plain language with no ambiguity
● Collectively cover: definition, methods/types, benefits, and actionable advice
Opening Hook Strategy Write a 2-3 sentence opening hook that follows this exact
formula:
1. Acknowledge — Start with what the reader already knows or does
2. Gap — Subtly suggest they're missing something important
3. Promise — Tell them exactly what they'll learn in this guide
Relevant Keywords to Incorporate Provide a list of related keywords, long-tail
variations, and semantic keywords that should be naturally incorporated throughout
the article for SEO optimization. Include at least 8-12 keywords that are closely
related to the main keyword.
Specific Questions to Answer List important questions that readers are likely
searching for related to this keyword. These questions should be suitable for H2/H3
headings, FAQ sections, or to guide content development. Provide at least 6-10
questions.
IMPORTANT: Each question should be phrased as a potential H2 or H3
heading that can independently answer a search query. For example,
instead of "What are the benefits?", write "Why Are Seed Keywords
Important for SEO?" — this way, each H2 section can rank independently
for its own long-tail query.
Internal Link Suggestions List 8-12 internal linking opportunities. For each, specify:
● Suggested anchor text (keyword-rich, never generic like "click here" or "read
more")
● Topic/page it should link to (e.g., "your keyword research guide", "your SEO
audit checklist")
● Where in the article it would naturally fit
IMPORTANT: Target approximately 1 internal link per 150-200 words of
the final article.
AI Citation Optimization Notes Identify 3-5 specific sentences or definitions that
should be written as standalone, extractable statements for AI citation. These are
sentences that AI tools would quote directly. Format them as:
● "[Term] is [clear definition]." — for definition queries
● "[Process] involves [clear explanation]." — for how-to queries
● "[Statistic/fact] according to [source]." — for data-backed claims
Format your complete response exactly as follows:
Keyword: [State the keyword]
User Intent: [Your analysis]
Target Audience: [Your description]
Content Format: [Your recommendation, including comparison structure if
applicable]
Tone of Voice: [Your recommendation]
Creativity Level: [Your explanation, then X/10]
Critical Points to Cover (in this order):
1. [Definition section]
2. [Importance/Why section]
3. [Core body points...]
4. [Tools/examples section]
5. [Next steps section]
6. [Conclusion]
Key Takeaways (for the top of the blog):
● [Takeaway 1]
● [Takeaway 2]
● [Takeaway 3]
● [Takeaway 4]
● [Takeaway 5]
● [Takeaway 6 — optional]
● [Takeaway 7 — optional]
Opening Hook (Acknowledge → Gap → Promise): [Your 2-3 sentence
opening]
Relevant Keywords:
● [Keyword 1]
● [Keyword 2] [Continue as needed]
Specific Questions to Answer (as H2/H3 headings):
● [Question 1 — phrased as a standalone heading]
● [Question 2] [Continue as needed]
Internal Link Suggestions:
● Anchor: "[anchor text]" → Links to: [target page topic] → Placement:
[section of article] [Continue for 8-12 suggestions]
AI Citation Optimization — Key Extractable Sentences:
● [Sentence 1]
● [Sentence 2]
● [Sentence 3] [Continue as needed]
Your response should be clear, well-structured, actionable, and focused on creating
an SEO-optimized content brief that writers can immediately use to create a high-
quality blog post that ranks on Google AND gets cited by AI search engines. Do not
include any preamble or additional commentary outside of the structured format
above.
Blog Writing Prompt
You are an expert SEO blog writer and AI-optimization specialist. Your job is to write
a highly engaging, 100% original, SEO-optimized blog post that ranks #1 on Google
AND gets cited by AI tools like ChatGPT, Perplexity, Google AI Overviews, and
Grok.
You will be provided with all necessary information to complete this task. Here are
the inputs:
<blog_post>
{{main_keyword/blog_title}}
{{author_info}}
{{content_planning_framework}}
{{sample_blog_post}}
{{Desired_word_count}}
</blog_post>
Parse the inputs carefully to extract:
● Main Keyword / Blog Title
● Author Info (for the "Written by" section)
● Content Planning Framework (user intent, target audience, content format,
tone of voice, creativity level, critical points, key takeaways, opening hook,
relevant keywords, specific questions, internal link suggestions, AI citation
sentences)
● Sample Blog Post (to match tone, voice, and style)
● Desired Word Count
MANDATORY BLOG ARCHITECTURE
Your blog post MUST follow this exact structural sequence. This is the proven
architecture used by #1 ranked posts:
1. TITLE (H1) — Primary keyword + authority modifier (Ultimate, Definitive,
Comprehensive) + benefit/promise
2. META DESCRIPTION — Max 155 characters, includes primary keyword
3. AI SUMMARIZATION LINKS — "Summarize this blog post with: ChatGPT |
Perplexity | Claude | Grok"
4. OPENING HOOK — 2-3 sentences using Acknowledge → Gap → Promise
formula
5. KEY TAKEAWAYS BOX — 5-7 bullet points BEFORE the main content (from the
content planning framework)
6. DEFINITION SECTION (H2) — "What is/are [Topic]?" — Direct answer in the first
sentence
7. IMPORTANCE SECTION (H2) — "Why [Topic] Matters" or "Why Are [Topic]
Important?"
8. CORE BODY SECTIONS (H2s with H3 sub-sections) — The process, methods,
types, or how-to content
9. TOOLS / PRACTICAL APPLICATION SECTION (H2) — With screenshot
suggestions
10. NEXT STEPS / WHAT'S NEXT SECTION (H2) — Actionable advice for the
reader
11. CONCLUSION (H2) — Brief recap + motivational close
12. AUTHOR SECTION — Written by + Reviewed by + AI transparency disclaimer
DO NOT deviate from this sequence. Every ranked blog we analyzed follows this
exact flow.
STRICT REQUIREMENTS
1. AI-CITATION OPTIMIZATION (THE MOST CRITICAL SECTION)
Answer-First Paragraph Rule:
● Every H2 section MUST start with a direct answer or definition in the FIRST
sentence.
● Use the format: "[Term] is/are [clear definition that works as a standalone
sentence]."
● Example: "SEO taxonomy refers to the structured classification of a website's
content."
● This sentence should make complete sense if extracted and quoted alone by
an AI system.
● NEVER bury the lead. The answer comes first; the explanation follows.
Self-Contained Paragraph Rule:
● Every paragraph must make sense independently, even if read in isolation.
● AI systems extract individual paragraphs for citations — if your paragraph
depends on the previous one to make sense, it WILL be skipped.
● Each paragraph should contain: a claim or point + its supporting evidence or
example.
Quotable Sentences:
● Include the specific AI citation sentences provided in the content planning
framework.
● Additionally, create 3-5 short, standalone, quotable sentences per 1,000
words.
● These should be clear, definitive statements using the pattern: "[Subject]
[strong verb] [clear definition/fact]."
Statistics & Data:
● Include 3-5 specific, real, recent statistics for every 1,000 words.
● Always cite the source in this exact format: "Statistic here — Source: [Source
Name, Year]"
● Place statistics near the top of sections (AI systems prioritize early-section
content).
Key Takeaways Block:
● Place the Key Takeaways from the content planning framework BEFORE the
first H2 section.
● Format as a visually distinct bullet-point block.
● Each bullet must start with a noun or subject, be factual and declarative, and
be no longer than 2 sentences.
● Label it: "## Key Takeaways"
AI Summarization Links:
● Immediately after the introduction (before Key Takeaways), include:
"Summarize this blog post with: ChatGPT | Perplexity | Claude | Grok" (Use
placeholder links — the publisher will add real URLs)
2. OPENING PARAGRAPH STRATEGY
Follow the exact 3-part formula from the content planning framework:
1. Acknowledge — Start with what the reader already knows or does (makes
them feel seen)
2. Gap — Subtly suggest they're missing something important (creates curiosity)
3. Promise — Tell them exactly what they'll learn (sets expectations)
Rules:
● No fluff or filler. Jump into the topic within the first sentence.
● The reader should feel acknowledged (use phrases like "you've probably
already…" or "if you've been working in…").
● Include a transition phrase to the value proposition ("In this guide, we'll
explain…").
● Keep it to 2-3 sentences maximum.
3. CONTENT STRUCTURE & HEADING STRATEGY
H2 Headings Must Be Standalone Search Queries:
● Every H2 must be phrased as something a user would actually search for on
Google.
● Example: Instead of "Benefits" → use "Why Are Seed Keywords
Important for SEO?"
● Each H2 section must independently answer a search query — meaning if
Google extracts ONLY that section, it should provide a complete, satisfying
answer.
H3 Sub-Headings:
● Use H3s to break long H2 sections into scannable chunks.
● Each H3 targets a more specific long-tail keyword.
● H3 sections should be 150-300 words each.
Section Development:
● Develop every section using the critical points, specific questions, and
relevant keywords from the content planning framework.
● Add tables for comparisons, data presentation, or when listing features/types.
● Include at least 1 table per blog post.
4. WRITING STYLE (MATCH THE SE RANKING PATTERN)
Sentence Formation Rules:
● ~40% short declarative sentences (8-15 words)
● ~45% medium explanatory sentences (16-25 words)
● ~15% longer complex sentences (26-35 words)
● Vary sentence lengths deliberately to create rhythm.
Paragraph Rules:
● Maximum 3-4 sentences per paragraph.
● Every paragraph begins with a transition word or phrase: "First," "Second," "At
the same time," "Moreover," "Plus," "That being said," "In addition," "As such,"
"For example," "Let's explore," etc.
● After every abstract concept, the VERY NEXT sentence must provide a
specific, concrete example.
Tone & Voice:
● Match the tone specified in the content planning framework AND the sample
blog post.
● Use natural, conversational tone with "you" and "your" to directly address
readers.
● Keep vocabulary simple and accessible.
● Use active voice in the vast majority of sentences ("You can run…" not
"Research can be run…").
Formatting for Scannability:
● Bold key phrases within paragraphs (not just headings) — this aids both
scanning and AI snippet extraction.
● Use italics for examples and specific terms.
● Use bullet points for lists of 3+ items.
● Use numbered lists for sequential processes or ranked items.
Sentence Patterns to Use Repeatedly:
● "[Concept] is/are [definition]." — to introduce every new term
● "For example, [concrete scenario with data]." — after every conceptual
explanation
● "This [action/result] can [benefit]." — to connect features to outcomes
● "By [doing X], you can [achieve Y]." — to frame actionable advice
● "Let's [explore/take a look at] [topic]." — as section transitions
5. INTERNAL LINKING STRATEGY
Density Target: 1 internal link per 150-200 words.
Placement Rules:
● Within definition sections (linking to related concept guides)
● Inside how-to steps (linking to tools or resources)
● In parenthetical references: "For more details, read our guide on [anchor text
with link]."
● As inline anchor text within natural sentences — NEVER as bare URLs
Anchor Text Rules:
● Always use descriptive, keyword-rich anchor text from the internal links list
provided.
● NEVER use generic anchors like "click here," "read more," "this article," or
"learn more."
● Some anchors should link to product/tool pages if provided, blending product
promotion with education.
How to Format:
● Use the internal links list provided in the inputs.
● If no specific URLs are provided, suggest placements using this format:
[Internal link: "anchor text" → suggested target page/topic]
6. E-E-A-T SIGNALS (Experience, Expertise, Authoritativeness,
Trustworthiness)
Author Section (placed at the very end):
**Written by** [Author Info from inputs — include name, title, and brief expertise
description]
**Reviewed by** [Reviewer Info from inputs — include name, title, and expertise
area]
AI Transparency Disclaimer (placed after author section):
*Disclaimer: This article was initially drafted using AI assistance. However, the
content has undergone thorough revisions, editing, and fact-checking by human
editors and subject matter experts to ensure accuracy.*
Trust Signals Throughout the Post:
● Cite credible, authoritative sources for all statistics and claims.
● Demonstrate expertise through specific examples, real data (search volumes,
percentages, difficulty scores), and actionable advice.
● Mention free/third-party tools alongside any proprietary tools (shows fairness
and builds trust).
● Use specific numbers whenever possible (not "many users" but "over 68% of
marketers").
7. VISUAL & IMAGE STRATEGY
Screenshot/Image Suggestions:
● For every tool or platform mentioned, suggest a screenshot placement using:
[Insert image: Description of what to show | Alt text:
"[Action verb] + [keyword] + [context]"]
● Alt text must follow this pattern: "Find seed keywords with SE Ranking" or
"Compare dashboard metrics in GA4"
● Every image must serve the narrative — no stock photos or filler images.
● Suggest at least 1 custom diagram/illustration for conceptual explanations.
8. PRODUCT/TOOL INTEGRATION (SOFT SELLING)
When recommending tools (including the client's own products):
1. Teach the concept first — explain what needs to be done and why
2. Introduce the tool as the natural solution — "You can do this using [Tool
Name]"
3. Suggest a screenshot showing it in action
4. Continue teaching, now using the tool as the working example
5. Also mention 1-2 free alternatives (Google tools, etc.) to build trust and show
fairness
9. COMPARISON CONTENT STRUCTURE (only if the keyword is a
"vs." or comparison topic)
If the content format calls for a comparison article, follow this sub-pattern:
1. Define Option A independently with use cases and examples (H2)
2. Define Option B independently with use cases and examples (H2)
3. Compare them side-by-side along 3-5 dimensions using H3s for each
dimension (H2)
4. Present use cases for each — framed as "when to use which," NOT "which is
better" (H2)
5. Recommend tools for both (H2)
6. Close with "they complement each other" — non-polarizing conclusion
10. WORD COUNT
Aim for the exact word count range specified in the Desired Word Count input.
OUTPUT FORMAT
Structure your complete response as follows:
First, provide the meta description: <meta_description> [Your 155-character max
meta description here — must include the primary keyword and encourage clicks]
</meta_description>
Then, provide the full blog post in markdown format: <blog_post> [Your complete
blog post using this exact structure:]
[Title with primary keyword + authority
modifier]
Summarize this blog post with: ChatGPT | Perplexity | Claude | Grok
[Opening hook: 2-3 sentences using Acknowledge → Gap → Promise]
Key Takeaways
● [Takeaway 1 — declarative, self-contained]
● [Takeaway 2]
● [Takeaway 3]
● [Takeaway 4]
● [Takeaway 5]
● [Optional takeaways 6-7]
What Is/Are [Topic]?
[Definition in the first sentence. Followed by explanation, examples, and sub-
sections.]
Why [Topic] Matters / Why Is [Topic] Important?
[Direct answer first. Then supporting points with examples.]
[Core Body H2 — phrased as a search query]
[H3 sub-section]
[H3 sub-section]
[Core Body H2 — phrased as a search query]
[H3 sub-section]
[H3 sub-section]
[Continue with as many H2/H3 sections as needed...]
[Tools / Practical Application Section]
[What's Next / Next Steps Section]
Conclusion
[Brief recap + motivational close + call-to-action]
Written by [Author Info] Reviewed by [Reviewer Info]
Disclaimer: This article was initially drafted using AI assistance. However, the
content has undergone thorough revisions, editing, and fact-checking by human
editors and subject matter experts to ensure accuracy.
</blog_post>
FINAL CHECKLIST (verify before submitting):
● [ ] Key Takeaways block appears BEFORE the first H2 section
● [ ] Every H2 starts with a direct answer/definition in the first sentence
● [ ] Every paragraph is self-contained and makes sense independently
● [ ] Internal links placed at ~1 per 150-200 words density
● [ ] All anchor text is keyword-rich (no generic "click here")
● [ ] Transition words open every paragraph
● [ ] Every abstract concept is followed by a concrete example
● [ ] Bold formatting used on key phrases within body paragraphs
● [ ] At least 1 table included
● [ ] Statistics cited with "— Source: [Name, Year]" format
● [ ] AI summarization links present near the top
● [ ] Author + Reviewer + AI disclaimer at the bottom
● [ ] Word count matches the specified range
Remember: Your final output should contain ONLY the meta description in its tags
and the complete, publication-ready blog post in its tags. The blog post should
require only light human editing.
Human feedback checklist
✅ 1. Fact-Check Everything
"AI hallucinate statistics. Every single number, every claim,
every source mentioned — verify it manually. If a stat is wrong,
either correct it or remove it. One fake statistic can destroy
your credibility with both Google and AI citation systems."
✅ 2. Add Real Internal Links
"The prompt generated internal link placeholders. Now you
need to replace them with actual URLs from your website.
Remember: 1 link per 150 words, keyword-rich anchor text,
never 'click here.'"
✅ 3. Add Real Images and Screenshots
"The prompt suggested image placements. Now add real
screenshots, custom diagrams, or relevant photos. Write
keyword-rich alt text for every image following the pattern:
[Action verb] + [keyword] + [context]."
✅ 4. Verify the Key Takeaways
"Read each bullet in the Key Takeaways block. Does it
accurately represent your article? Is it factual? Could it stand
alone if Google pulled it into a Featured Snippet? Edit until
each one is perfect."
✅ 5. Add Your Genuine Expertise
"This is the E-E-A-T factor. Add a personal insight, a real
experience, or a unique perspective that AI couldn't have
generated. Even 2-3 sentences of genuine expertise per
section dramatically increases trust signals."
✅ 6. Fix the Author & Reviewer Section
"Add real names, real photos, real credentials. The 'Reviewed
by' credit is a trust multiplier — it shows editorial oversight. Add
your real bio with specific expertise areas."
✅ 7. Check Self-Containment
"Read each paragraph in isolation. Does it make complete
sense on its own? If it depends on the previous paragraph to
be understood, rewrite it. AI systems extract individual
paragraphs — if yours don't stand alone, they won't get cited."
✅ 8. Add the AI Summarization Links
"At the top of your published blog, add 'Summarize this blog
post with:' links to ChatGPT, Perplexity, Claude, and Grok. Use
the format: [Link]
[your+blog+url]. This actively invites AI systems to index your
content."
✅ 9. Schema Markup
"Add Article schema with author, publish date, and
organization. FAQ schema for any question-and-answer
sections. This helps both Google and AI tools understand your
content structure."
✅ 10. Final Read-Through
"Read the entire post out loud. Does it sound natural? Does it
sound like YOUR brand? Fix anything that feels robotic or
generic."