100 SOS

One Hundred Secrets of Success

(Ravi V. Melwani)
100 SOS
One Hundred Secrets of Success

By
Copyright © RVM Foundation 2015
RVM asserts the moral right to be identified as the author of this book.

ISBN 978-81-906886-9-7
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 The Story
behind this book…
For nearly 20 years, I followed a fixed ritual – every Sunday
morning, I gave a talk on success. A keen team – the
Kempians – at my retail store Kidskemp would gather
around me while I gave the talk. These sessions, known as
“RVM's SOS”, focused only on one topic: “How to
succeed”. For 20 years, I studied and researched the lives
of successful people and discovered the secrets behind
their success. This book is a collection of my talks and
research done during those years. And now, you have in
your hands a hundred of my time-tested Secrets of Success
(SOS).
In fact, success is easy to achieve. It is well within the reach
of each and every right-thinking person, yet it remains
elusive and difficult for most people to achieve. There are
no secrets to success, but there certainly are principles and
set of rules to follow in order to succeed. When we sideline
these necessary steps, success eludes us.
I have been tempted to call these sessions “Principles of
Success”, but I settled on “Secrets of Success” because
while these are actually principles, they were unknown to
most of the people I spoke to at my retail store. These
principles turned out to be interesting revelations to them.
Hence, each week, I would take up one principle or Secret
of Success and elaborate on it. At the end of the session,
the techniques would no longer remain a secret; they would
become success principles that could be used and
implemented by the team in the days and weeks that
followed.
In all humility, I must say that hundreds from my team and
many others who attended these SOS sessions regularly
have benefitted from them and moved up the ladder of
success. I don't claim that these SOS are my own
discoveries. Rather, they have been around for some time
and used by many great achievers and successful people all
over the world. I have just put them down in simple words
and easy-to-follow steps. Each principle has been carefully
thought out and put across, in such a way, that it is easy to
remember and implement. If you look around, you will
find that there are more than a hundred secrets of success
available for just about anybody. However, this book is a
compilation of 100 of the most important of these
otherwise scattered secrets.
I can assure you that anyone who implements these
principles can become successful. This book will motivate,
inspire and guide you to be successful in everything.
However, the choice to execute the plans and follow the
principles is entirely yours. If there is no voluntary
intention to succeed, do not expect anyone to push you
towards success. In case of sheer lack of will, this book
could just as well be another “time-pass” read for you.
However, if this book is taken seriously, it has the potential
to become a magic formula or “mantra” for success. This
guarantee is not just mine alone, but it is from all those
hundreds of successful people who have implemented
these principles in their everyday life and achieved success.
These principles are not confined to gain success in a
business or career alone, but can be applied to achieve
success in everything.
The success mantras in this book can be used to achieve any
career aspiration and short-term goals of our day-to-day
life. Are you ready? If yes, continue reading, and then, do
not forget to use 100 SOS by RVM in your life to guide you
in the path to success!
 Contents
Introduction
1. Don't Let Anyone Steal Your Dreams 1
2. Bury “BUT” and Forget “BIBS” 3
3. Jot It Down 5
4. Failing to Plan is Planning to Fail 7
5. A Little Difference Makes a Big Difference 9
6. Vaccinate Yourself from “Excusitis” 11
7. Tame the Monkey in Your Mind 13
8. Check, Double check, Re-check 15
9. Change Your Pace to Win the Race 17
10. The Day You Stop Dreaming, You Start Dying 19
11. Believe in Miracles 21
12. Not to Win is Not a Sin 23
13. Don't Play the Blame Game 25
14. Life is Not a Joyride 27
15. Birds Fly Because They Think They Can 29
16. Success Means Succeeding Again and Again 31
17. Success is 1% Inspiration and 99% Perspiration 33
18. There's Always a Better Way… Your Challenge is 35
to Find It
19. When You Can't Direct the Wind, Adjust Your 37
Sails
20. Today, Not Tomorrow 39
21. Make Your Work Exciting 41
22. Be Busy 43
23. You Get What You Give 45
24. “Good Enough” is Not Good Enough 47
25. Don't wait to Die… Fly in the Sky! 49
26. Don't Just “Try” to Succeed 51
27. Dare to Fail 53
28. Write Out Your Obsession Statement 55
29. Don't Waste Time 57
30. Work, Worship and Wait 59
31. Ducks Quack, Eagles Soar 61
32. Create a Reason to Succeed 63
33. If You Keep on Doing What You are Doing, 65
You will Keep on Achieving What You are
Already Achieving
34. Horse or Elephant? It's Your Choice 67
35. Discover the Power Within 69
36. What the Mind Thinks, It Believes and 71
Achieves
37. I Shall Never Fail Because I Shall Never Quit 73
38. Focus on Solutions, Not on Problems 75
39. Unleash the Power of Enthusiasm 77
40. Stop Chasing Butterflies and Start Digging 79
Gold
41. Brick by Brick, that's the Trick 81
42. Don't Be a Bubble… Be a Ball 83
43. Don't Destroy the Morn by a Past that is Dead 85
and Gone and a Future not Yet Born
44. The Magic of 5+1 87
45. 99 Percent Right is 100 Percent Wrong 89
46. It's Not the End… It's Only a Bend 91
47. Pilot Your Plane to Success 93
48. Be a Winner, Not a Whiner 95
49. The Secret of the Mastermind 97
50. No One is Born Successful 99
51. You Need Volition, Not Just Motivation to Win 101
52. Skill × Will = Success 103
53. It's Only a Game 105
54. Cope Through Hope 107
55. The 8 Factor 109
56. Make God Your Partner 111
57. Work Made Fun Gets Done 113
58. Innovation Works 115
59. None of Us is as Smart as All of Us 117
60. A Passion for Perfection 119
61. Failures are Milestones on the Highway 121
Called Success
62. Every Day is a Holiday 123
63. The Magic of the Superconscious Mind 125
64. Flip Over from NEP to PEP 127
65. Live with FAITH 129
66. There is Always a Better Way, Your Challenge 131
is to Find It
67. Know Where You Want to Go, and Then Go 133
Where You Want to Go
68. Kaizen 135
69. Readers are Leaders 137
70. Decade, Pentad, Annual, Quarter, Month, 139
Week, Day
71. KOKO – The Stonecutter's Secret 141
72. Program Your Mind to Succeed 143
73. Replace Fear with Faith 145
74. God is on My Side 147
75. Make Happiness the Goal 149
76. Lift! Don't Drift! 151
77. The Power of Surrender 153
78. Curiosity Can Conquer 155
79. Prepare Before You Push 157
80. Play the Possibility–Thinking Game and Win 159
81. Don't Inflate Your Problem Balloon 161
82. Convert Obstacles into Challenges 163
83. Don't Just Achieve… Transcend Your Goals 165
84. Do You Have a Life Philosophy? 167
85. Willpower will Power You to Success 169
86. Put Your Energy in Motion 171
87. Practice Does Not Make Perfect 173
88. Don't Miss the Bus! 175
89. Luck Goes to Those Who Pluck 177
90. Build Habits Bit by Bit 179
91. You Deserve to Succeed 181
92. Is Your Glass Half Empty or Half Full? 183
93. What is Your Paradigm? 185
94. The Diamond Rule 187
95. The Magic of Imagination 189
96. Don't just Work Hard… Work Smart! 191
97. The Science of Attraction 193
98. Attitude of Gratitude 195
99. Making the Ordinary Extraordinary 197
100. I Know Nothing 199
Conclusion 201
 SoS 1

Don’t Let Anyone

Steal Your Dreams
The Secret of Success is to have dreams and the
drive to make them come true, come what may.
Many people have dreams, but unfortunately, their
dreams are stolen by dream stealers! Yes, there are
robbers all around, who come to steal your dreams.
Who are these dream stealers? Sadly, they are
sometimes our closest friends and relatives – our
very near and dear ones. When we set a dream that
may seem impossible to fulfill in the beginning, they
discourage and tell us, “This dream is impossible!
How will you convert it into a reality?” These people
are, in fact, the dream stealers who come in from the
back door and steal our dreams without our
realization.
To be successful, it doesn’t matter if somebody
steals your wallet, credit cards, or cash, you can still
go ahead without these. But by letting someone steal
your dreams, you let them steal your success too!

2
 SoS 2
Bury “BUT”
and Forget “BIBS”
Success can be achieved provided you learn to bury
the word “but”. “But” is a failure word. When you
use “but” in your life very often, it actually stops you
from succeeding. Hence remove the word “but”
from your vocabulary completely!
People sometimes say, “I would have succeeded,
“but” because of certain reasons, I did not do it”; “I
also would have succeeded, “but” the markets were
not right at that point of time”; or “I would have
succeeded, “but” my family didn’t support me”.
These types of statements with “but” are sure to
hold us back from success.
To be successful, BURY BUT, and along with
burying “but”, forget “BIBS”. We all know that bibs
are for babies, but the “BIBS” I am referring to here
is an acronym for “But, If, Because, and Someday”.
Many people use all of BIBS, which is another cause
for their failure. Stop saying “I would have
succeeded “if ” I had the money”; “I did not succeed
“because” I fell sick”; and “I will succeed
“someday””. Once you forget and bury “But” and
“BIBS”, you will surely be on your way to success!

4
 So S 3
Jot It Down
A simple secret of success is to write down
whatever is important. Very few people have this
good habit of jotting down important pointers or
ideas.
For instance, at a seminar you can see two types of
people in the audience. One group listens
attentively and jots down the important points in
their notepads or books. The second group may
also listen to the seminar attentively, but they do not
care to take notes of the important ideas they have
heard. Two days later, the latter would have
forgotten what the seminar was all about. They may
try to remember the ideas, but the mind is just like
the sands on a beach - whatever you draw on it gets
washed away by the next wave.
To be successful, remember this simple secret – “Jot
it down”. Jot down the ideas that come to your mind
and jot down the noteworthy points in a meeting or
seminar.
Jot down anything and everything that is important
because the pen and the paper are your best friends.
Long after the mind forgets an idea, the pen and
paper makes you remember it from what you had
written. Successful people will tell you that one of
the best ways to be successful is just to “jot it down”.
Jot the ideas down and soon you will be on your way
to success.
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