CHAPTER FOUR
SITE COMPONENTS AND FUNCTIONAL
PROGRAMMING OF ENDODE CAR MARKET
The Endode Car Market in Gelan Sub City has been designed as a fully integrated automotive
hub. The 185-hectare master plan divides the area into specific zones and components to ensure
operational efficiency, customer satisfaction, investor viability, and urban cohesion. The
following sections describe all major and minor components of the site, including functional,
architectural, and urban considerations.
4.1 Showroom Buildings
The heart of the Endode Car Market is the network of showroom buildings. Each showroom is
designed to cater to both new and used vehicle displays. Modern architectural approaches
emphasize high-ceilinged spaces, glass façades for natural lighting, and open floor plans to
allow flexible vehicle arrangement. The buildings are designed to accommodate multiple
automotive brands, ensuring clear visual identity for each investor while maintaining coherence
across the district. Inside, separate zones are provided for reception, vehicle display, customer
consultation, and staff administrative areas. Showroom layouts also integrate interactive
areas where customers can explore vehicle specifications digitally, configure models, and
schedule test drives.
To optimize operational flow, showrooms are strategically oriented along main access roads,
allowing easy entry for vehicles, while ensuring sufficient parking areas for both customers and
staff. In addition, vertical and horizontal circulation within multi-story showrooms is carefully
designed to separate staff-only areas, storage, and service bays from public areas, enhancing
customer experience and safety.
4.2 Administrative Buildings
Administrative buildings are positioned in proximity to the showroom clusters to facilitate
operational management and investor coordination. These buildings house management offices,
sales administration, finance, marketing, and human resources departments. The design
prioritizes flexibility and adaptability; office interiors include modular furniture arrangements,
conference rooms, and IT infrastructure capable of supporting modern dealership management
systems.
Administrative buildings are connected to internal road networks, allowing smooth coordination
with logistics, storage, and service areas. Green buffer zones around these buildings contribute to
visual harmony and environmental quality, while pedestrian pathways provide safe access for
employees and visitors.
4.3 Restaurants, Cafés, and Customer Waiting Areas
Recognizing the importance of customer comfort and extended dwell time, the Endode Car
Market incorporates restaurants, cafés, and waiting lounges within strategic locations. These
spaces provide shaded seating, modern amenities, and child-friendly zones to ensure that visiting
families experience comfort during vehicle selection or service waiting times.
The children’s waiting areas include play zones with safe, visible spaces where parents can
supervise. Design elements incorporate soft flooring, educational play equipment, and interactive
digital screens. These areas reinforce family-friendly environments and encourage repeat visits.
Restaurants and cafés are positioned along main circulation corridors and public plazas to
activate pedestrian zones and enhance the overall vibrancy of the district.
4.4 Modern Security Systems
A modern camera-based security system is embedded across the Endode Car Market, covering
entrances, perimeters, parking areas, storage zones, and internal showroom areas. Surveillance
includes high-resolution CCTV cameras, motion sensors, and digital monitoring platforms
accessible to the security control unit. Security zones are integrated with access control systems,
ensuring that staff, visitors, and vehicles are monitored efficiently. Emergency response
protocols are developed, including alarm systems and remote monitoring options.
Security planning also integrates lighting design, pedestrian sightlines, and natural surveillance
principles to deter unauthorized activity while maintaining an open and welcoming environment.
4.5 Car Testing Lanes and Vehicle Movement Areas
To ensure operational functionality, dedicated car testing lanes are integrated into the site.
These lanes are designed to allow potential buyers and service staff to test vehicle performance
safely without interfering with pedestrian circulation or showroom access. Testing lanes are
paved with durable asphalt or concrete surfaces capable of supporting vehicle weight, with traffic
flow patterns clearly marked and separated from customer and service areas.
Adjacent to testing lanes are staging areas for vehicle deliveries, temporary storage, and vehicle
preparation before display or service. These zones are equipped with drainage systems to prevent
waterlogging, and surfaces are designed to minimize dust and debris, preserving showroom
quality standards.
4.6 Surface Car Market Areas
Open-air car markets are strategically allocated for used vehicle display and trading. These areas
are designed with durable paving, clear circulation pathways, and organized plots for individual
vendors. Shade structures and canopy installations are provided to protect vehicles and visitors
from sun exposure, while pedestrian pathways ensure safe and comfortable movement. Digital
display boards for pricing, availability, and promotions are integrated to support vendor
operations and customer engagement.
4.7 Green Areas and Landscaping
Green areas are critical in enhancing the visual identity of the Endode Car Market. Landscaped
zones include boulevards, pedestrian plazas, buffer zones, and pocket parks. Trees, shrubs,
and grassed areas are selected for climate resilience, minimal maintenance, and aesthetic appeal.
These areas not only improve microclimatic conditions but also create public spaces for
relaxation, informal gatherings, and temporary events.
Green corridors are interspersed along main roads, connecting different functional zones while
reinforcing the district’s identity. The landscaping strategy also incorporates rainwater
infiltration, stormwater management, and urban biodiversity features.
4.8 Fire Safety and Emergency Management
Fire safety is integrated throughout the market and showroom district. Designated fire
extinguishing zones are distributed across the site, including hydrant connections, water
reservoirs, and access for emergency vehicles. Buildings exceeding G+4 include dedicated fire
escape routes and alarm systems. Public plazas and roads are dimensioned to allow unobstructed
access for fire trucks and emergency response teams.
Training and operational manuals for fire safety are mandatory for all stakeholders, ensuring
preparedness and compliance with local and federal safety codes.
4.9 Utility Infrastructure Areas
Utilities are critical for operational efficiency. The site includes dedicated utility zones for
water supply, sewage management, electricity, and ICT infrastructure. These areas are
strategically located to minimize visual impact while allowing easy maintenance access.
Substations, pumping stations, and communication hubs are integrated with landscaping buffers
and architectural screens to maintain aesthetic quality.
4.10 Drainage and Stormwater Management
The Endode Car Market employs a comprehensive drainage system, integrating natural
topography, retention ponds, and engineered channels to manage stormwater runoff. Permeable
paving is used in pedestrian and light-vehicle zones to reduce surface water accumulation.
Drainage corridors are coordinated with green spaces and roads to ensure environmental
sustainability and minimize erosion risks.
4.11 Customer Interaction Areas
Customer areas are strategically designed to maximize comfort and engagement. These include:
Open-air plazas
Resting and waiting lounges
Interactive digital zones
Cafeterias and retail kiosks
These spaces are located along major pedestrian corridors and near showroom entrances to
encourage exploration while ensuring safety and comfort. Universal design principles are applied
to ensure accessibility for people with disabilities.
4.12 Logistics and Storage Areas
To support operational efficiency, logistics and storage zones are integrated at the rear of
showroom and service areas. These areas include secure vehicle storage, spare parts warehouses,
loading docks, and supply handling zones. Circulation paths for heavy vehicles are separated
from pedestrian and customer zones to prevent conflicts. Proper paving, signage, and lighting are
incorporated to optimize workflow, security, and safety.
4.13 Service Centers
Service centers are fully equipped for vehicle maintenance, repair, and cleaning operations. They
include multiple service bays, wash stations, inspection pits, alignment equipment, and
diagnostic zones. Service centers are connected to showroom areas through internal vehicle
circulation paths, ensuring seamless transitions from customer delivery to service completion.
4.14 Parking and Circulation Networks
Parking areas are distributed to serve both customers and employees. Surface parking lots are
complemented by multi-level structures where required to maximize space utilization. Pedestrian
pathways, service lanes, and main vehicle circulation routes are clearly demarcated. Traffic
signage and directional systems ensure smooth movement and reduce congestion during peak
activity periods.
4.15 Event Arena and Public Engagement Spaces
The inclusion of an event arena allows the market to host automotive exhibitions, promotional
events, and community activities. The arena is designed as an open, flexible space adjacent to
main roads and public areas, with temporary seating, utility connections, and digital signage
infrastructure. This enhances the visibility of the district and strengthens its role as a regional
automotive hub.
4.16 Integrated Safety and Security Measures
In addition to cameras and fire safety systems, the site includes controlled perimeter fencing,
access gates, emergency evacuation routes, and security personnel deployment. Emergency
assembly points and signage are provided to guide staff and visitors during critical situations.
Safety and security protocols are embedded in site management manuals.
4.17 Utilities, ICT, and Energy Management
Energy-efficient lighting, backup generators, water treatment, and ICT infrastructure ensure
uninterrupted operations. Renewable energy solutions, such as solar panels on rooftops and EV
charging stations, are integrated into the design. Utility corridors are consolidated to reduce
visual clutter while ensuring service accessibility.
4.18 Summary of Integrated Components
In summary, the Endode Car Market includes the following integrated components:
1. Showroom buildings (new and used vehicles)
2. Administrative offices
3. Restaurants, cafés, and children’s waiting areas
4. Modern camera-based security systems
5. Car testing lanes and vehicle movement zones
6. Surface car market areas for vendor trading
7. Green areas, landscaping, and pedestrian plazas
8. Fire extinguishing zones and emergency access points
9. Utility infrastructure zones (water, electricity, ICT)
10. Drainage and stormwater systems
11. Customer interaction and engagement areas
12. Logistics and storage zones
13. Service centers for repair and maintenance
14. Parking and circulation networks
15. Event arenas and exhibition spaces
Each component is designed to integrate functionally, aesthetically, and environmentally,
resulting in a fully coordinated automotive hub that meets global standards.
Technical Descriptions of Functional Areas –
Mega Car Showroom, Gelan Endode
1. Showroom Buildings
The showroom buildings are the heart of the Mega Car Showroom, serving as the primary point
for customer engagement, vehicle display, and brand representation. These buildings are
designed with large, flexible floor plates to accommodate multiple car models and brands
simultaneously. Glass curtain walls provide maximum visibility, allowing natural daylight to
illuminate vehicles while enhancing the visual appeal. Structural steel framing is preferred for its
durability, large-span capabilities, and flexibility, allowing column-free interiors to showcase
cars without obstructions.
The interior layout is divided into display zones, customer interaction zones, and brand-
specific areas, allowing for clear navigation and efficient traffic flow. Raised platforms and
ramps are incorporated to highlight premium vehicles. HVAC systems are installed to maintain
comfortable temperatures, while acoustics and lighting are carefully engineered to create an
inviting and sophisticated ambiance. Accessibility standards are strictly followed, with ramps,
wide aisles, and barrier-free pathways for customers with disabilities.
2. Service and Maintenance Centers
Adjacent to the showroom, service and maintenance centers are critical for after-sales support
and operational efficiency. These centers are designed with multiple service bays equipped
with hydraulic lifts, alignment machines, and wash bays, enabling simultaneous servicing of
several vehicles. Each bay is equipped with overhead cranes, tool storage, and advanced
diagnostic equipment to ensure safe and efficient maintenance.
The layout prioritizes workflow efficiency, with clearly defined zones for intake, repair,
inspection, and delivery. Waiting areas with transparent partitions allow customers to observe
vehicle servicing, enhancing trust and transparency. Exhaust ventilation systems, chemical
storage facilities, and oil recycling units are incorporated to ensure environmental compliance
and worker safety. Fire safety provisions, including sprinklers and extinguishers, are mandatory
in all areas with flammable materials.
3. Administrative Offices
Administrative offices serve as the operational control center of the Mega Showroom. These
offices house management, finance, marketing, and operations departments, requiring efficient
spatial organization and technological integration. Open-plan layouts promote collaboration,
while enclosed offices and conference rooms support privacy and focused work.
Advanced ICT systems are integrated for inventory management, customer relationship
management (CRM), and real-time monitoring of showroom and service operations.
Ergonomic furniture, well-planned lighting, and soundproofing enhance staff productivity.
Administrative areas also include staff lounges, training rooms, and meeting halls to support
continuous professional development and effective management of day-to-day operations.
4. Customer Amenities
To enhance the customer experience, the Mega Car Showroom provides a comprehensive suite
of amenities. Waiting lounges are equipped with comfortable seating, Wi-Fi, infotainment
systems, and refreshments, creating a welcoming environment. Children’s play areas are
located within visual range of waiting zones, incorporating safe, hygienic, and engaging play
structures.
Restaurants and cafés are strategically placed near showroom entrances and waiting areas to
encourage longer dwell time. Interactive kiosks and digital configurators allow customers to
explore car features, personalize their vehicles, and compare models in real time. Accessibility
features such as elevators, ramps, and tactile guides ensure all customer groups, including people
with disabilities, can navigate the premises easily.
5. Car Testing Lanes and Internal Circulation
Dedicated internal circulation zones and testing lanes are essential for customer safety and
operational efficiency. Test lanes are designed to simulate real driving conditions, including
straight tracks, turns, and speed control zones, while adhering to traffic safety standards. Internal
roads are hierarchical, with main arteries connecting showrooms, service areas, parking, and
logistics zones.
Pavement surfaces use high-strength asphalt or reinforced concrete to withstand heavy
vehicle loads and frequent movement. Signage, lane markings, and lighting are carefully planned
to guide vehicle flow and minimize congestion. Emergency vehicle access is provided
throughout the site to ensure rapid response during incidents.
6. Parking Facilities
Parking facilities are divided into surface lots, multi-level parking structures, and dedicated
zones for staff, customers, and logistics vehicles. Surface parking areas are landscaped with
trees and shaded canopies to improve thermal comfort, while multi-level parking uses pre-
engineered steel or concrete structures to maximize space efficiency.
Vehicle circulation within parking areas incorporates clear signage, traffic flow separation,
and pedestrian pathways, ensuring safety and ease of access. Electric vehicle (EV) charging
stations are strategically integrated, and reserved spaces for VIP customers or car test drives
enhance operational flexibility.
7. Green Spaces and Sustainability Measures
Green spaces, parks, and landscaped corridors are interspersed throughout the Mega Car
Showroom to improve environmental quality and urban identity. These areas use native
vegetation, permeable pavements, rain gardens, and bioswales for stormwater management.
Trees and shaded areas reduce heat islands and provide comfortable zones for staff and visitors.
Sustainable design elements include solar panels, energy-efficient lighting, water recycling,
and electric vehicle charging infrastructure. Building envelopes and glazing are optimized for
thermal performance, while material selection prioritizes low-carbon, recyclable, and durable
construction solutions.
8. Security and Fire Safety Systems
Modern security systems are critical for the safety of high-value vehicles and customers. The site
integrates CCTV surveillance, access-controlled gates, intruder alarms, and 24/7 monitoring
centers. Fire safety is ensured through hydrants, sprinklers, fire extinguishers, emergency
exits, and smoke detection systems.
Evacuation routes are clearly marked, and regular drills are conducted to ensure preparedness.
Security zones are designed for high-risk areas such as parking lots, logistics yards, and
warehouses, incorporating fencing, lighting, and surveillance redundancy.
9. Logistics and Storage Areas
The Mega Showroom incorporates dedicated logistics and storage areas for spare parts, vehicle
inventory, and operational materials. Warehouses use high-bay shelving systems, forklifts, and
automated inventory management tools for efficient storage and retrieval. Delivery docks and
staging areas allow smooth movement of vehicles from suppliers to showroom floors without
disrupting customer circulation.
Temperature control, dust management, and spill containment systems ensure preservation of
sensitive parts. The layout prioritizes proximity to service centers and showrooms for quick
access, reducing downtime and enhancing operational efficiency.
10. Utility and Drainage Infrastructure
All functional areas are supported by robust utility and drainage systems. Underground
electrical, water, and ICT conduits are routed to minimize visual clutter, while dedicated
pumping stations and retention ponds manage stormwater. Sustainable drainage systems (SuDS),
permeable pavements, and bioswales mitigate flooding and ensure soil conservation. Energy-
efficient HVAC systems, water recycling units, and backup power generators support continuous
operations, even during extreme weather or utility interruptions.
11. Event and Exhibition Areas
The Mega Showroom includes a central event arena for car launches, auctions, and
exhibitions, designed with flexible modular spaces, retractable seating, and high-capacity
audiovisual systems. These areas are designed to accommodate both large public gatherings and
private VIP events. Integrated access points allow vehicles to be driven directly into exhibition
spaces, and temporary display structures can be installed without disrupting permanent facilities.
12. Integration of Technology
All areas are technologically integrated to enhance operational efficiency, customer experience,
and management oversight. This includes digital signage, mobile apps for customer
navigation, inventory tracking systems, automated check-ins, and interactive VR/AR
configurators. Smart lighting, climate control, and security monitoring optimize energy use and
operational performance.