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Lecture Notes

Module 7 covers essential aspects of graphic design, focusing on visual identity, composition, and the importance of channel banners and thumbnails in digital platforms like YouTube. It discusses the development of a visual identity, the components of effective channel banners, and strategies for designing impactful thumbnails. The module emphasizes the need for design validation through audience feedback and data analysis.

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herokua453
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4 views5 pages

Lecture Notes

Module 7 covers essential aspects of graphic design, focusing on visual identity, composition, and the importance of channel banners and thumbnails in digital platforms like YouTube. It discusses the development of a visual identity, the components of effective channel banners, and strategies for designing impactful thumbnails. The module emphasizes the need for design validation through audience feedback and data analysis.

Uploaded by

herokua453
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Module 7

Graphic Design
Introduction

Common Terminologies
Visual Identity

Composition

Channel Persona

Foreground and Background

Contrast

Interface or UI elements

Page 1 Page 1
Warm and Cool colours

Building A Visual Identity


Why do we need a visual identity?

How do we develop a visual identity?

Channel Banner Designing


Why do we need channel banners?

The Components And Structure Of A Channel Banner


The theme of the channel

Add time of posting to your channel banner

Add your unique identity to your channel

Page 1 Page 2
Design Graphics as per YouTube User Interface

Thumbnail Design
Research

How does the YouTube algorithm see your thumbnail?

Page 1 Page 3
Logo and Identity

Titles on The Thumbnail

Miscellaneous Elements

View Stamps

Page 1 Page 4
Experimenting With Thumbnails
Design Validation by Audience

Design Validation by Data

Conclusion

Page 1 Page 5

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