Getting Started

Workbook
A step-by-step guide to launching a
successful Distributor business

Africa
 Welcome to the Family!
At NeoLife, we’re passionate about empowering people to live healthier, happier lives. Since 1958, we’ve
been a trusted global nutrition company, serving millions across 50+ countries. Our products are created
by world-renowned doctors and scientists - not marketing gurus - ensuring the best in quality and
results. Together, we’re on a mission to end the trend of poor health and financial stress.

Meet the Team

This is your African Field Development and Support team -
here to help you every step of the way!

Drew McDermid Olusanmi Asalu Stella Mgbaja Brandon Masondo Fred Kasia Adeshina Mustapha
Vice President, Field Vice President, Director, Director, Director, Director,
Development, East & Field Development, Field Development, Field Development, Field Development, Field Support,
Southern Africa Nigeria & West Africa Nigeria Southern Africa East Africa Nigeria

Ralph Gadzeti Kwadwo Dennis Alphonce Nadege Djoumekam Essognim Bouili Elisabeth Allosse
Senior Manager, Kyerematen Manager, Manager, Manager, Manager,
Field Development, Senior Manager, Field Development, Field Development Field Development Field Support,
Ghana Operations, Tanzania & Support, & Support, Benin Republic
Ghana Cameroon Togo

Gloria Nkansah Ariya Ebrahim Cynthia Ndung’u Cosmas Godfrey Sekate Jocelyn
Manager, Manager, Manager, Mkwalakwala Manager, Omenguele
Field Support, Field Support, Field Support, Manager, Field Support, Manager,
Ghana Southern Africa Kenya Field Support, Uganda Operations,
Tanzania Cameroon

This is the Executive Team dedicated to your support.

Jerry Kendra Marco Taylor Susan Beck Simon Whetzel Bill Jarm Pieter de
Brassfield Brassfield Chief Operating Chief Science Vice President, Vice President, Bruin
Founder & Chief Executive Officer Officer International International Vice President,
Chairman Officer Operations Operations Operations,
Africa

Francis Tawiah George Veronica Locke Johan du Preez Abiodun Toyin Olaogun Brian Posalski
Vice President, van Dyk Director, Director, Sobowale Director, Vice President,
Operations, Vice President, Human Resources, Finance, Director, Finance, Digital
East and West Africa Product Supply, Africa Africa Information Nigeria
Africa Services, Africa

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Our Company Values
1. Absolute Integrity
It’s at the core of who we are and reflected in all that we do. We expect the same from you as a
member of the NeoLife family.

2. People Are Number One

We believe in the Golden Rule: Treat others the way you want to be treated. People are what make this
family special and we will never forget that.

3. Products That Work

Unique and superior products, developed and guaranteed by our Scientific Advisory Board. You won’t
find copycat fad products here. You will find quality without compromise.

4. Equal Opportunity For All

No matter who you are, what you do, or where you came from, you will be welcomed into our global
family. You will be treated with respect and given an equal opportunity for success. We celebrate
inclusivity and diversity.

5. Long Range Vision

Guides our decisions and actions for the future well-being of both existing and future NeoLife family
members so we can continue making the world a healthier and happier place for generations to come.

Important First Steps

In Your First 72 hours, Be Sure To:
Welcome / onboarding call with your Sponsor or Leader

Contact Info: __________________________________________________________________________________________________

Complete the training in this workbook

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 Why NeoLife, And Why Now?
The world’s biggest problems bring the biggest business opportunities.
As a NeoLife Distributor, you own your own business and offer solutions to two major challenges - poor
health and financial stress.

7 Key Criteria for Evaluating any Business Investment

1. [Product/Service] Do people WANT and NEED what I am offering?

The number of adults using dietary supplements is approximately

80% and increasing. Not all supplements are created equally, and
people are searching for the best - though many don’t know where

80% to find it. That’s where you come in! Whether it's better health, more
energy, weight loss, or immunity support, you’ve got the solution.
of adults using
supplements

2. [Timing] Is my product/service relevant in today’s world?

What’s more relevant than the growing demand for better health?
With the rise of flexible, independent careers, NeoLife offers
benefits that many other opportunities can’t - such as residual
income, meaningful impact, a supportive community, lifestyle perks,
and personal growth. This isn’t just a job; it’s a path to
transforming lives.

1 3 5 3. [Durability] Will this business be viable long-term?

With over six decades of success and counting, NeoLife has proven its
2 4 6
staying power. We're just getting started!

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 4. [Uniqueness] Is my product/service unique in the marketplace?

At NeoLife, our products have a unique edge. With over 60 years of

expertise, cutting-edge technology, and a commitment to excellence,
our offerings stand out in a crowded marketplace. Backed by clinical
results and a passion for making a difference, we deliver not just products,
but solutions that truly set us apart.

5. [Profitability] Can I make money doing this?

That’s entirely up to you. You're in business for yourself, but never by

yourself. There are successful social entrepreneurs around the world who
would answer this question with a resounding YES!
Over $3 Billion
paid in commissions

6. [Appeal] Is this something others will find fun and interesting?

We’re a vibrant community of innovators and entrepreneurs who enjoy

making a positive impact while achieving personal and financial growth.

74%
With opportunities for personal development, rewarding vacations, and a
supportive network, it’s no wonder 74% of Millennials and Gen Z dream
Millennials & of entrepreneurship. Join us and discover how fun and fulfilling a busi-
Gen Z want to be
entrepreneurs ness can be!

7. [Impact] Will I make a difference in people’s lives? Is it meaningful?

We can work to make a living, and live to make a difference. We can

end the trend of poor health, one person at a time, one family at a time,
and that is powerful.

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 Start with Why
Desire is the starting point of all achievement. – Napoleon Hill
And it’s those who start with why, that have the ability to inspire those around them.”
– Simon Sinek

Why Do You Want To Succeed with NeoLife?

When you choose NeoLife, people might ask, "Why?" They might challenge your decision, especially if they
don’t share the entrepreneurial mindset. That’s okay! What matters most is that you know your reason for
pursuing this path. If you have a powerful "why," you're already on the road to success. Dig deep to discover
what truly drives you - because when your motivation is strong, anything is possible.
Get to the core of what motivates you.
Rate your level of desire for the following from 1 to 10, with 10 being the most important:
(There are more than 10 listed, so some numbers will be used more than once.)

_____ To have a positive impact on people’s lives

_____ To be paid what I’m worth
_____ To set my own schedule and be my own boss
_____ To help others be successful and reach their goals
_____ To be recognised and rewarded for my contributions and successes
_____ To have economic freedom
_____ To have a business that can be passed down to generations
_____ To travel to exotic vacation destinations
_____ To get out of debt
_____ To enjoy my work
_____ To be able to give back to charity and causes that inspire me
_____ To be able to buy fun things like a new car, boat, etc.
_____ To pay for a quality education for my children/grandchildren
_____ To provide for my family and also have quality time to spend with them
_____ To earn enough money to pay for my products

Now, in your own words, write down your biggest motivating reason why you are
seeking success with NeoLife.

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Goals
Goals. There’s no telling what you can do when you get inspired by them. There’s no telling
what you can do when you believe in them. And there’s no telling what will happen when
you act upon them.” – Jim Rohn

30 Day Win
At the end of 30 days, what result would inspire you to commit to another 30?

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Income Goal
How much money would you need to make in order to feel successful?

Short Term (1 yr) per month, per year

Medium Term (2-4 yrs) per month, per year

Long Term (5-10 yrs) per month, per year

Other Goals
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7 Fundamental Skills
As you build your business, you’ll develop the skills necessary to grow a successful NeoLife business.
These skills are best learnt through sharing NeoLife every day (for an effective sharing process,
see page 12).

11 Finding Prospects

12 Inviting

13 Presenting

14 Following-Up

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55 Helping Your Prospects Become Customers or Distributors

6
16
7 Helping A New Person Get Started Effectively

17 Promoting Events

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Create Your List of Names
Pro Tip: Avoid making assumptions, but do evaluate based on results. No one is perfect, so focus on
inviting a wide range of people. Look for those who show promise and invest your time where you see
potential. This approach will help you identify your A-Players effectively.

1. 16.

2. 17.

3. 18.

4. 19.

5. 20.

6. 21.

7. 22.

8. 23.

9. 24.

10. 25.

11. 26.

12. 27.

13. 28.

14. 29.

15. 30.

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1
1 2
2
1
2 3
3
2
3 4
4
3
4 5
5
4
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1 Distant
Yours 1
Close
2
2
Sports
3
3
4 Spouse
4
Family
5
5
Work Clubs
1
1

2
Kids
Old 2

3
3

4
School 4
Evaluating Your Network

5
You
5
Dr
1 Social 1
High
2 School
2
Friends
3 3
Past
4 Church 4

College
5 Hair 5

Clubs
1 Neighbours 1
Close

2 2
1
3 1 3
1
2
2 1
4 4
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3 2
5 5
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4 3
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Package Your Story
The goal is to spark curiosity and start conversations. As you experience NeoLife products and grow your
business, your story will naturally evolve.

Everyone Has A Story!

Develop Your 3-Part Story
As you use NeoLife products, you’ll develop a personal story of how they’ve impacted your health and your
life. As you grow your business, you’ll also develop a business story. These are both powerful tools to use
when sharing NeoLife.

1. YOUR STRUGGLE – Health & Financial

Health Example:
“I've struggled with _____________” (e.g. low energy, poor digestion, weight loss, etc.)
Financial Example:
“I've struggled with _____________” (e.g. paying the bills, credit card debt, student loans, unfulfilling
career, etc.)

2. YOUR SOLUTION – What You Found

Health Example:
“I've found a solution with _____________” (e.g. NeoLife products, health solutions, joining the NeoLife
challenge, being part of a Wellness Community, etc.)
Financial Example:
“I've been introduced to _____________” (e.g. a way to earn extra income from home and the convenience
of my phone by simply helping people and sharing products I love and believe in)

3. SUCCESS & EXCITEMENT – About The Future

Health Example:
“Now I have/feel _____________” (e.g. lost weight, have more energy, feel better, feel fit, in the best shape
of my life)
Financial Example:
“Now I have/am able _____________” (e.g. see a way to get ahead financially, paid off debt, have more
time for my family, earn enough to pay for my products every month, can say “yes” to more things for
my family)

For helpful guidance on what claims can/can't be

used, please see Health Claims Guidance in your
Back Office or scan the QR code.

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 Sharing NeoLife
Putting the 7 Fundamental Skills into Action!
Sharing is just part of who we are. When we discover something amazing - like a great restaurant or an
intriguing book - we can't wait to tell others. With NeoLife, you get rewarded for sharing, and people
purchase through your site.
The aim is to add value by helping others find NeoLife solutions that fit their needs. Remember, sharing
should always enhance, not harm, your relationships. Not everyone will be ready to join you right away,
but more conversations lead to more success.

Here are 5 Steps to Share NeoLife Effectively:

Start New Conversations

•Connect
•Ask great questions
Step 1 •Discover needs
•Tell your story - or someone else’s
•Share your excitement
•Keep it brief and move to step 2

Invite Them to Learn More

Examples include:

•In-person or online event (e.g. discover NeoLife)

Step 2
•Share a video or other resource
•Share a sample
•Connect with your team (e.g. group chat or 3-way call)

Follow-Up
•Be proactive and timely
Step 3 •Ask what they liked best about what they learnt
•Use new information as an excuse to reach out
(e.g. product launch, someone’s story, etc.)

*Income applicable to the individuals (or examples) depicted are not average.

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Sharing NeoLife

Ask Them to Get Started

•“If this looks good and feels right, I’ll help you get started”
Step 4 •“Is there anything else you need to know in order to get started today?”
•“Is there anything preventing you from getting started now?”
•“What would you like your next step to be?”

Share your Personal Referral Link

[Link]/______________________________________________________________________________________________
Send your prospects to your website to shop and enrol.

Get Them Plugged into the Community

East & Southern Africa’s Monthly Leadership and Recognition Call on Zoom:

Step 5 The date and time will be shared timeously in WhatsApp groups

Scan this QR code

for Live Zoom link

For West Africa and Nigeria meetings contact your local Field Support Centre

Team Calls / Team Events

______________________________________________________________________________________
______________________________________________________________________________________
______________________________________________________________________________________
______________________________________________________________________________________

*Income applicable to the individuals (or examples) depicted are not average.

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 Handling Objections: Turning Challenges
into Opportunities
It’s natural for people to have doubts when making decisions. Your job is to address these concerns with
empathy and offer a fresh perspective.

Use the FEEL, FELT, FOUND Method to Guide Your Responses:

Acknowledge their feelings: “I understand how you FEEL.”
Share your experience: “I FELT the same way about (their objection)."
Provide a solution: “But here’s what I FOUND (offer an alternative viewpoint)."

Addressing the 3 Most Common Objections:

1. Money “The products seem too expensive/can’t afford it.”

a. The company prioritises high-quality products over lower costs. If these products could help you with
[specific need], would it be worth it?

b. I've found that buying the best is always worth it when it comes to health.

c. Business Prospect: I understand your concern. I felt the same way when I started, but I discovered that
the training system provided helped me start earning and it’s been a game-changer.

2. Time “I don’t have time.”

a. I completely understand - our lives are incredibly busy. However, I’ve noticed that those who are
busiest often find the most success because they’re determined to make improvements in their health
and lifestyle.

b. If you’re feeling strapped for time, that might be even more reason to consider this opportunity.
It could help you build a source of residual income that frees up your schedule in the long run.

c. I felt the same way at first, but then I realised that without making a change, I’d stay caught in a cycle
of being busy but unfulfilled. This opportunity has been a game-changer, helping me manage my time
better and achieve my goals.

3. Belief “I’m not a salesperson.”

a. I totally get where you’re coming from. I felt the same way at first, but I’ve found that success comes
from simply sharing what you love in an authentic way. People appreciate genuine conversations more
than a hard sell.

b. I understand - sales isn’t everyone’s thing. I didn’t have a background in sales either. We provide
all the tools and support you need to make sharing simple and natural. If it doesn’t feel right for you,
that’s perfectly okay. But if you know someone who might be interested in earning some extra income,
iI’d be happy to help them get started.

Scan this QR code to download the PDF,

How to Handle the 16 Most Common Objections

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Next Steps
Schedule a Business Launch event with your Sponsor / Leader
Date:

Time:

Location:

Get Your Tickets to Impact Summit

As a new Distributor, the Impact Summit is an event you don't want to miss.
It is an annual event to celebrate and recognise our successful Distributors.

REASONS TO ATTEND

Excitement
• Parties
Company Updates • Team activities
• Hear from the company • Have a weekend getaway
leaders • Take a break from your kids
Growth
• Vision for the future • Have a girls weekend
• Learn from the fastest
growing field leaders • Major new announcements • Spend valuable time with
• What’s working RIGHT • New product launches your team
NOW • New technology updates
• Product training • Major enhancements in
• Personal development support
• “How To” Training • New tools

Scan this QR code to purchase

your Impact Summit ticket or
contact your local Field Support
2026
Centre for more information.

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 Next Steps
Implement the 3 Daily Success Habits
The goal is for you to have success quickly. These 3 daily habits will help you.

1 Become a Product of the Products

Use the products every day. Science suggests that we should think of supplements like we do
food... eating once a week isn’t enough. Do it every day and you’ll feel better, look better and
live better.*

2 Share NeoLife
Start conversations, invite them to learn more, and follow up. The goal is to talk to at least five
people a day.

3 Personal Development
Invest 15 minutes a day reading, listening to, or watching content to help you grow into the
person you want to become. Mindset matters.

These statements have not been evaluated by the Food and Drug
Administration. These products are not intended to diagnose, treat,
cure or prevent any disease.

These statements have not been evaluated by the National Agency for
Independent Distributor Food and Drug Administration and Control
(NAFDAC). These products are not intended to diagnose, treat, cure or
prevent any disease.

These unregistered medicines have not been evaluated by the

SAHPRA for their quality, safety or intended use.

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Use the Products
Be your own best customer - NeoLife your home
Why purchase from someone else when you can purchase the best from your own online store?
Review the Product Catalogue with your upline or a leader in your team to get an understanding of
the ranges and products NeoLife offers. Then go through your home and replace supplements, skin
care, bath, and home care with NeoLife products that have a similar function.

As you build your product story, you’ll be in the best place to share with others and grow your business.

NEOLIFE
NeoLife's quality nutrition products use nature’s finest whole-food
ingredients that are based in nature and backed by leading edge
science. Every NeoLife product features the Scientific Advisory Board
seal of approval, representing the worldwide network of leading
scientists, doctors, nutritionists, and research facilities all dedicated
to delivering optimum health based on nature’s blueprint.

NUTRIANCE
Nutriance Organic skin care and personal care products are
formulated and based on NeoLife’s legendary scientific expertise.
We invite you to unleash your true radiance with clinically proven,
age-defying skin care and pampering bath and body products.

GOLDEN
Golden has been “GREEN” since the 1960s – long before it became the
fashion. Our biodegradable formulas are earth-friendly. Low-dose,
low-burden cleaning technology maximises performance with a
minimum amount of product. No toxic fumes, no harsh chemicals!

Some products may not be available in all markets.

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Explore Digital Tools
When you become a Distributor, you gain access to industry
leading digital tools to help you grow your business.

NeoLife Back Office

Login at [Link].
This is where you’ll:
• Place your own orders
• See real-time performance and business reports
• Access resources like incentives and newsletters
And so much more…

To get maximum value from your Back Office, take these action steps now:

1. Verify your Account information

• • Go to ‘Account’ in the menu and verify that all of your information is correct.

• Upload your photo under ‘Avatar’. This will also be displayed on your [Link]/you
website. Your referrals will see this when they visit your site.

2. Customise your [Link]/you referral website

• Go to ‘Manage my Website’ and input the contact information you’d like displayed for your
referrals.

• You can also customise the products that are featured on your personal referral web page.

Connect with Our Community on Social Media

NeoLifeSA NeoLifeAfrica NeoLife_Africa NeoLifeAfrica

NeoLifeSA NeoLife_Africa [Link] NeoLife Africa

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Commit to Success!
Plan of Action
Tick (√) all that you will commit to doing:

◻ The 3 Daily Success Habits (Use Products, Share NeoLife, Personal Dev.)
◻ I will work my business ____________ hours per week ( ____________ hours per day)
◻ I will add ____________ new people to my prospect list each week ( ____________ hours per day)
◻ I will start ____________ new conversations each day ( ____________ stretch goal)
◻ I will ask "Are you open to looking..." question each day ( ____________ min ____________ stretch goal)
◻ I will follow-up with ____________ prospects each week ( ____________ per day)
◻ Attending the key events (below)

Connect to the Community

East & Southern Africa’s Monthly Leadership and Recognition Call on
Scan this QR Code
Zoom: The date and time will be shared timeously in WhatsApp groups
for Live Zoom link
For West Africa and Nigeria meetings contact your local Field Support
Centre

Can't Miss Events!

◻ Rise Events Date Location
◻ Impact Summit Date Location
◻ NeoLife Vacations Date Location
◻ Team Event Date Location

My short-term commitment to make my dreams a reality is...

I will advance to by (date)

(Eg. Sapphire Director, Ruby Director...)

By signing below, I acknowledge that I am making a serious commitment to be my best and put forth the
time, energy, and perseverance necessary to take action and achieve these goals.
Print Name:
Signature:
Date:

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Scan to watch the Launchpad Getting Started series

East & Southern Africa Nigeria & West Africa French

Code 409 © February 2026. NeoLife International. All rights reserved. | [Link]