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Data Encoding and Compression Techniques

This document appears to be a questionnaire survey about impulse buying behavior. It collects personal details like gender, age, occupation and income. It then asks respondents if they have ever done impulse buying and to rate the influence of various factors like low cost, promotional schemes, peer influence, and sales demonstrations on their impulse buying decisions. The survey aims to understand impulse purchasing behaviors and decisions.
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0% found this document useful (1 vote)
143 views15 pages

Data Encoding and Compression Techniques

This document appears to be a questionnaire survey about impulse buying behavior. It collects personal details like gender, age, occupation and income. It then asks respondents if they have ever done impulse buying and to rate the influence of various factors like low cost, promotional schemes, peer influence, and sales demonstrations on their impulse buying decisions. The survey aims to understand impulse purchasing behaviors and decisions.
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

QUESTIONNAIR E

I am conducting a survey on Impulse Buying Behavior . __________________ __________________ __________________

__________________ _____ _ PERSONAL DETAILSGender: Male Female Age Group: Below 25 Between 25-35 Between 35-45 Above 45 Occupation:

Business Service Selfemployed Other_____ Annual Income: Below 1, 50,000 Between 1,50,0003,00,000Between 3, 00,000-5, 00,000 Above 5,00,000

__________________ __________________ __________________ __________________ _____ _ 1. Do you have ever done the impulse buying? Yes No2.

How much do the following factors influence you for the impulse buying?
S r . N o . F a c t o r s Veryst ronglyS t r o n g l y M o deratelyLittleLe ast

1. Low cost

2. Promotional schemes 3. Waited and made available 4. By seeing others 5. Willingness to try unusual

6. Seen first time and picked up 7. First sight attraction 8. Childs influence 9. Wifes/Husbands influence

10. Friends influence 11. By watching recent ad. (To try latest) 12. Salesmans explanation/demo.

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