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Kotter's 8 Steps for Successful Change

Dr. John Kotter's research over 30 years found that 70% of change efforts fail due to not taking a holistic approach. However, following Kotter's 8-step process for successful change can help organizations avoid failure and adapt to change. The 8 steps include: 1) Establishing a sense of urgency, 2) Forming a powerful coalition, 3) Creating a vision, 4) Communicating the vision, 5) Empowering others, 6) Generating short-term wins, 7) Sustaining acceleration, and 8) Instituting change. By improving their ability to change through this process, organizations can increase their chances of success now and in the future.

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54 views2 pages

Kotter's 8 Steps for Successful Change

Dr. John Kotter's research over 30 years found that 70% of change efforts fail due to not taking a holistic approach. However, following Kotter's 8-step process for successful change can help organizations avoid failure and adapt to change. The 8 steps include: 1) Establishing a sense of urgency, 2) Forming a powerful coalition, 3) Creating a vision, 4) Communicating the vision, 5) Empowering others, 6) Generating short-term wins, 7) Sustaining acceleration, and 8) Instituting change. By improving their ability to change through this process, organizations can increase their chances of success now and in the future.

Uploaded by

sonurehal
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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The 8 Step Process of Successful Change Dr.

John Kotter
30 years of research by leadership guru Dr. John Kotter have proven that 70% of all major
change efforts in organizations fail.
Why do they fail? Because organizations often do not take the holistic approach required to see
the change through.
However, by following the 8 Step Process outlined by Professor Kotter, organizations can avoid
failure and become adept at change.
By improving their ability to change, organizations can increase their chances of success, both
today and in the future. Without this ability to adapt continuously, organizations cannot thrive.
Dr. Kotter has proven over his years of research that following this 8 Step Process will help
organizations succeed in an ever-changing world.

Step 1:
Acting With Urgency

Examine market and competitive realities


Identify and discuss crises, potential crises or major opportunities

Step 2:
Developing the Guiding Coalition

Assemble a group with enough power to lead the change effort


Encourage the group to work as a team

Step 3:
Developing a Change Vision

Create a vision to help direct the change effort


Develop strategies for achieving that vision

Step 4:
Communicating the Vision Buy-in

Use every vehicle possible to communicate the new vision and strategies
Teach new behaviors by the example of the Guiding Coalition

Step 5:
Empowering Broad-based Action

Remove obstacles to change


Change systems or structures that seriously undermine the vision
Encourage the risk-taking and nontraditional ideas, activities, and actions

Step 6:
Generating Short-term Wins

Plan for visible performance improvements


Create those improvements
Recognize and reward employees involved in the improvements

Step 7:
Don't Let Up

Use increased credibility to change systems, structures and policies that don't
fit the vision
Hire, promote, and develop employees who can implement the vision
Reinvigorate the process with new projects, themes, and change agents

Step 8:
Make Change Stick

Articulate the connections between the new behaviors and organizational


success
Develop the means to ensure leadership development and succession

For more information on the 8 steps:


[Link]

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