A PROJECT REPORT ON

COMPARATIVE STUDY OF RELIANCE LIFE INSURANCE WITH BAJAJ ALLIANZ Submitted in partial fulfillment of the requirement for the Award of Degree of Bachelor of Business Administration (Banking & Insurance)

(2010 2013)

UNDER THE GUIDANCE OF: Ms. .RICHA

SUBMITTED BY: Name- Apurva Enroll no. 00112401810 Course- BBA (b&i)

DELHI INSTITUTE OF RURAL DEVELOPMENT (Affiliated to G.G.S.I.P. University) Nangli Poona, Delhi -36

Table of CONTENTS
Student Declaration ..i Certificate from Project Guide..ii Acknowledgementiii Executive Summary...iv Chapter- 1 Introduction 1.1 Company Profile of Reliance life insurance.1-3 1.2 Company Profile of Bajaj Allianz life insurance..4-5 1.3 Traditional plan of the company.6-13 1.4 Meaning of life insurance.14-30 Chapter -2 Literature Review.30-34 Chapter -3 Objective, Scope & Limitations35-37 Chapter-4 Research Methodology.38-39 Chapter-5 Analysis & Findings.40-53 Chapter -6 Conclusion & Recommendations..54-55 Bibliography Annexures

Student Undertaking

This is to certify that I Apurva had completed the Project titled Comparative study of Reliance life insurance with Bajaj Allianz under the guidance of Ms. Richa in the partial fulfillment of the requirement for the award of degree of BBA from Delhi Institute of Rural Development (Affiliated to G.G.S.I.P. University), New Delhi. This is an original piece of work and I had neither copied nor submitted it earlier elsewhere.

Student Name: Apurva Enrollment No.:00112401810 Signature : Dated

Certificate From Guide

This is to certify that the project titled Comparative study of Reliance life insurance with Bajaj
Allianz is an academic work done by Apurva submitted in the partial fulfillment of the

requirement for the award of the Degree of BBA(B&I) from Delhi Institute of Rural Development (Affiliated to G.G.S.I.P. University), New Delhi under my guidance and direction. To the best of my knowledge and belief the data and information presented by him/her in the project has not been submitted earlier.

Signature: (Ms. Richa Joshi) Assistant Professor, DIRD)

EXECUTIVE SUMMARY

Reliance Life Insurance offers you products that fulfill your savings and protection needs. Our aim is to emerge as a transnational Life Insurer of global scale and standard. Reliance Life Insurance is an associate company of Reliance Capital Ltd., a part of Reliance Anil Dhirubhai Ambani Group. Reliance Capital is one of Indias leading private sector financial services companies, and ranks among the top 3 private sector financial services and banking companies, in terms of net worth. Reliance Capital has interests in asset management and mutual funds, stock broking, life and general insurance, proprietary investments, private equity and other activities in financial services.

ACKNOWLEDGEMENT

During my course of this research I have become highly indebted to many individuals without whose willing co-operation it would not have been possible to bring my project to the present stage.

Apurva

BIBLIOGRAPHY

Following are sources which helped me during my summer trainingBOOKS

Mittal, alka & gupta s.l. (2006). Principle Of Insurance And Risk Management .Delhi, Sultan Chand & Sons. Kotler Philip (2002) Marketing Management 11th Revised edition, Gupta s.p.. (2001)Statistical Methods Thirteen revised edition, New Delhi Kotler Philip (2000) Marketing Management, Prentice Hall of IndiaMathew M.J. Insurance, RBSA Publishers Jaipur

ARTICLES

Nema , D.k & Jain, Parul (2012) Growth of reinsurance in india, International Journal of Business Economics & Management Research Vol.2 Issue 1, January 2012 , 57-70.

ONLINE

[Link]

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ANNEXURE

QUESTIONNAIRE

A comparative analysis of consumer perception regarding Traditional plans of Reliance Life Insurance with that of Bajaj Allianz Life Insurance.

NAME: ___________________________

PERSONAL DETAILS

1) AGE:_________________ 1) OCCUPATION:______________ 2) INCOME:___________________ 3) FAMILY MEMBERS:_________ Q1. Where do you prefer to invest? a) Fixed deposits b) Stock c) Mutual funds d) Insurance e) Others

Q2. What are your priorities for investment? a) Protecting your family against pre-mature death b) Wealth creation c) Retirement needs d) Child education and marriage e) Protect income against disability, sickness or critical illness Q3. What is your main motive behind investing in life insurance? a) Tax benefit b) Savings c) Risk cover

Q4. What kind of investment do you prefer? a) High risk high gain b) Low risk low gain c) Moderate d) Vary times to times

[Link] you interested to invest in Traditional Plans? a) Yes b) No Q6. What is your level of annual investment? a) below 20000 b) 20000-40000 c) above 40000

Q7. What factors would you consider most important before choosing an insurance company? a) publicity of the company b) reputation of the company c) quality of life advisors d) after sales-supporting of the company Q8. Which life insurance company would you prefer the most to invest in? a) Reliance life insurance b) Bajaj Allianz life insurance Q9. If reliance life insurance, then which particular plan you would like to invest in? a) Reliance Term Plan b) Reliance Whole Life Plan c) Reliance Endowment Plan d) Reliance Special Endowment Plan Q10. If Bajaj Allianz life insurance, then which particular plan you would like to invest in? I. ENDOWMENT PLAN

a) Bajaj Allianz Invest Gain b) Bajaj Allianz save Care Economy SP

c) Bajaj Allianz life time care d) Bajaj Allianz Super Saver plan