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Cape Town 2014 Launches Design Scout App

The World Design Capital Cape Town 2014 (WDC 2014) has launched a Facebook app called Design Scout to involve citizens in identifying how the four themes of WDC 2014 - African Innovation, Global Conversation Today for Tomorrow, Beautiful Spaces. Beautiful Things, and Bridging the Divide - are represented in Cape Town. The app allows people to share discoveries and experiences related to the themes. WDC 2014 also unveiled its exhibition stand at Decorex, built from recycled crates that will be reused in their new offices, as a preview of upcoming events in the year-long 2014 program.

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5 views2 pages

Cape Town 2014 Launches Design Scout App

The World Design Capital Cape Town 2014 (WDC 2014) has launched a Facebook app called Design Scout to involve citizens in identifying how the four themes of WDC 2014 - African Innovation, Global Conversation Today for Tomorrow, Beautiful Spaces. Beautiful Things, and Bridging the Divide - are represented in Cape Town. The app allows people to share discoveries and experiences related to the themes. WDC 2014 also unveiled its exhibition stand at Decorex, built from recycled crates that will be reused in their new offices, as a preview of upcoming events in the year-long 2014 program.

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25 APRIL 2013 FOR IMMEDIATE PUBLICATION/BROADCAST WDC CAPE TOWN 2014 LAUNCHES DESIGN SCOUT APP AT DECOREX The

World Design Capital Cape Town 2014 (WDC 2014) implementing company, Cape Town Design NPC, today launches a Facebook app called Design Scout that sees citizens of Cape Town and beyond becoming more involved in this initiative. The app was developed for locals to identify how the four themes of WDC 2014 are living in Cape Town. The themes are: African Innovation. Global Conversation Today for Tomorrow Beautiful Spaces. Beautiful Things Bridging the Divide

Lets celebrate and share the ideas, projects, products and creative solutions that will shape the transformation of our city, continent and country through design. Using design technology as a way of communication, the Design Scout App allows people to share their discoveries and must-see, must-try moments on the Facebook platform, said Cape Town Design CEO, Alayne Reesberg. With the first signature event signalling the start of the year-long WDC 2014 programme only months away, the Design Scout app was created as an opportunity to have a personal say in the year-long programme next year. The Cape Town Design team will be on hand, supported by local students, to engage with visitors to the exhibition stand at Decorex and show them how the App works.

The WDC 2014 exhibition stand at Decorex has been built out of plastic black and yellow crates, which will be re-purposed as part of the interior decor in the new offices for Cape Town Design, situated in the Fringe District. Bucket Stools designed and created by PedersenLennard will also complement the stand. Six iPads have been set up for visitors to experience first hand the journey thus far, updates on the curation process from the first call for public submissions, and a glimpse at some of the programme elements for 2014. Ends Issued by: Cape Town Design NPC. For more information, please contact: Priscilla Urquhart PR and Media Manager Priscilla@[Link] / 082 852 2428 Ben-Carl Havemann Communications Director bc@[Link] / 082 872 4208

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