0% fanden dieses Dokument nützlich (0 Abstimmungen)
5 Ansichten12 Seiten

BA - Excel Assignment

Das Dokument enthält eine Tabelle mit täglichen Nutzerdaten, einschließlich aktiver Nutzer, Gesamtbestellungen, Rückgaben, Nettobestellungen und neuen Installationen über einen Zeitraum von mehreren Monaten im Jahr 2022. Die Daten zeigen Schwankungen in der Nutzeraktivität und Bestellzahlen. Es werden Trends und Muster in den täglichen Aktivitäten der Nutzer dargestellt.

Hochgeladen von

Ashwini WIghne
Copyright
© All Rights Reserved
Wir nehmen die Rechte an Inhalten ernst. Wenn Sie vermuten, dass dies Ihr Inhalt ist, beanspruchen Sie ihn hier.
Verfügbare Formate
Als XLSX, PDF, TXT herunterladen oder online auf Scribd lesen
0% fanden dieses Dokument nützlich (0 Abstimmungen)
5 Ansichten12 Seiten

BA - Excel Assignment

Das Dokument enthält eine Tabelle mit täglichen Nutzerdaten, einschließlich aktiver Nutzer, Gesamtbestellungen, Rückgaben, Nettobestellungen und neuen Installationen über einen Zeitraum von mehreren Monaten im Jahr 2022. Die Daten zeigen Schwankungen in der Nutzeraktivität und Bestellzahlen. Es werden Trends und Muster in den täglichen Aktivitäten der Nutzer dargestellt.

Hochgeladen von

Ashwini WIghne
Copyright
© All Rights Reserved
Wir nehmen die Rechte an Inhalten ernst. Wenn Sie vermuten, dass dies Ihr Inhalt ist, beanspruchen Sie ihn hier.
Verfügbare Formate
Als XLSX, PDF, TXT herunterladen oder online auf Scribd lesen

Date Daily Active Users Overall Orders Return Orders Net Orders New Installs

1/7/2022 63668 11065 3520 6656 10507


2/7/2022 60673 13161 3482 9241 17970
3/7/2022 62619 10299 1540 8506 11334
4/7/2022 59544 11262 2805 7787 14398
5/7/2022 60947 11618 4953 5683 16841
6/7/2022 63399 11750 3905 7285 17378
7/7/2022 61731 13703 4590 8747 15315
8/7/2022 62594 13210 2787 9442 15760
9/7/2022 64609 12196 4768 7082 13858
10/7/2022 62567 10398 4672 5622 16635
11/7/2022 63887 10153 3558 5775 18166
12/7/2022 59382 10952 4739 5234 14713
13/7/2022 62064 10628 3072 7278 10194
14/7/2022 119369 11554 1023 9721 13197
15/7/2022 58861 12736 4017 8450 19893
16/7/2022 65349 11951 4917 6253 15770
17/7/2022 71719 11947 4220 7229 12853
18/7/2022 68847 10411 4456 5131 14868
19/7/2022 67522 13174 1500 11079 14877
20/7/2022 65477 13550 4955 7814 19845
21/7/2022 72826 12016 2351 9039 18804
22/7/2022 75717 11682 4184 7185 10528
23/7/2022 70681 13851 1446 11587 19566
24/7/2022 69884 10184 2024 7350 14878
25/7/2022 72244 11068 4632 5755 11482
26/7/2022 71794 12178 4890 6491 14470
27/7/2022 74809 13663 4695 8509 17716
28/7/2022 77088 11702 4181 6614 10039
29/7/2022 79567 10281 3698 5931 14251
30/7/2022 82736 11266 4784 5510 14553
31/7/2022 70968 10138 2016 7451 18888
1/8/2022 79745 10571 4373 5566 15126
2/8/2022 75541 13421 1755 11512 17189
3/8/2022 81459 10447 3268 6586 12784
4/8/2022 90445 13637 4198 9245 12493
5/8/2022 88931 13914 4423 8517 10736
6/8/2022 47192 12933 4693 7684 10932
7/8/2022 92992 13721 1526 11686 14254
8/8/2022 118108 10392 2983 6580 14604
9/8/2022 96968 13803 2898 10447 16929
10/8/2022 97326 12313 3756 7720 16334
11/8/2022 109181 13203 4151 8676 14590
12/8/2022 121857 13935 2883 10861 11601
13/8/2022 117447 12338 1235 10780 16840
14/8/2022 106310 11461 3931 7320 11623
15/8/2022 113606 13164 3237 9117 16761
16/8/2022 96239 11899 2966 8520 18304
17/8/2022 100596 13940 3706 9491 13608
18/8/2022 90462 11674 4967 5829 14237
19/8/2022 98176 13428 2211 10872 18375
20/8/2022 98694 10611 3007 7112 11526
21/8/2022 75923 10712 3841 6567 12370
22/8/2022 72391 10708 1306 8917 19694
23/8/2022 67170 13113 3849 8308 10311
24/8/2022 69241 11014 4692 5866 19701
25/8/2022 81528 12377 4128 7887 11853
26/8/2022 89838 13752 1873 11102 16861
27/8/2022 67394 11440 1486 9194 17810
28/8/2022 78095 11020 1698 9128 11019
29/8/2022 71262 11935 3152 8376 17210
30/8/2022 67138 11987 2793 8586 16736
31/8/2022 73534 11751 3149 7861 18355
1/9/2022 69446 10081 1642 7656 11048
2/9/2022 68385 11602 2124 8687 17146
3/9/2022 70013 11052 1888 8612 19027
4/9/2022 66626 10403 1920 8327 13129
5/9/2022 66624 13605 2549 10073 13704
6/9/2022 66236 12818 4239 7808 18778
7/9/2022 63927 13182 4069 8427 16596
8/9/2022 69764 10844 3676 6814 18405
9/9/2022 57199 11132 3570 6888 10029
10/9/2022 56442 11157 1282 9041 18966
11/9/2022 55892 11667 4789 6637 11075
12/9/2022 56642 12268 3357 8109 11892
13/9/2022 52460 13300 1490 11681 16728
14/9/2022 72635 12625 1053 11302 18003
15/9/2022 67818 10734 4503 6059 19146
16/9/2022 59046 10052 1688 7827 12506
17/9/2022 55944 12673 2308 9645 13284
18/9/2022 57418 10825 2425 7985 13290
19/9/2022 55687 11088 1997 8620 18821
20/9/2022 53794 13958 2657 10697 10431
21/9/2022 69177 12388 3031 8461 14677
22/9/2022 71080 10153 2024 7204 16599
23/9/2022 57330 13433 3479 9803 16408
24/9/2022 52755 13878 1060 12036 15897
25/9/2022 52392 12513 2172 9381 13441
26/9/2022 53082 10094 3813 6069 19055
27/9/2022 53493 10738 3892 5897 13336
28/9/2022 63026 13283 2323 10591 16590
29/9/2022 75666 11821 3319 7812 17496
30/9/2022 71240 13723 4286 8909 10124
1/10/2022 75382 12158 2360 8914 16086
2/10/2022 82143 10593 4788 5487 18535
3/10/2022 70146 10464 2228 7815 13182
4/10/2022 76720 13898 3454 9800 19584
5/10/2022 75640 12217 2652 9026 16387
6/10/2022 80242 11106 3299 7323 18642
7/10/2022 79086 10260 4536 5237 15489
8/10/2022 66181 11225 3250 7127 13952
9/10/2022 62801 10726 2089 8453 15261
10/10/2022 62505 10395 3681 6057 11060
11/10/2022 58307 13638 4435 8861 10925
12/10/2022 56263 12835 3476 8422 11274
13/10/2022 63426 10486 4062 5972 16933
14/10/2022 65472 10807 4789 5399 11977
15/10/2022 71546 12642 1780 10327 18122
16/10/2022 72989 13016 3816 8823 18758
17/10/2022 82266 13656 2101 10905 12242
18/10/2022 92438 13543 3600 9080 11372
19/10/2022 74661 11346 2807 7876 16847
20/10/2022 91055 13866 1473 12242 12990
21/10/2022 86334 12857 2128 9794 12469
22/10/2022 82194 13995 4921 8333 12001
23/10/2022 102207 10638 2400 7318 12534
24/10/2022 91555 13588 4559 8779 12417
25/10/2022 90350 11376 4612 6282 17559
26/10/2022 111470 13321 1772 10582 11625
27/10/2022 104954 10862 1717 8641 19665
28/10/2022 96496 10960 1269 9510 10655
29/10/2022 126368 11618 1291 9519 17810
30/10/2022 105318 13724 1570 11632 16097
31/10/2022 89544 12144 3653 8186 18391
1/11/2022 72957 11360 2800 7761 17869
2/11/2022 98123 13535 1616 11114 11910
3/11/2022 83004 10386 4611 4882 11015
4/11/2022 74532 12552 3520 8638 12249
5/11/2022 75713 10697 1762 8400 18984
6/11/2022 73773 11538 1547 9403 15082
7/11/2022 72543 13893 3750 9788 13684
8/11/2022 71695 11653 2808 8138 10061
9/11/2022 70385 10958 2732 7381 19382
10/11/2022 69756 12517 2253 10161 18442
11/11/2022 72002 12185 4044 7503 13546
12/11/2022 69418 11577 4499 6821 18636
13/11/2022 63266 12481 3701 8531 14813
14/11/2022 62414 13070 1460 10733 10089
15/11/2022 61606 12701 4807 7300 14801
16/11/2022 67529 13550 2100 11243 10229
17/11/2022 69726 12333 2927 8658 17055
18/11/2022 70876 12446 3361 8514 14555
19/11/2022 79068 11641 4975 6470 16161
20/11/2022 91463 13671 2053 11128 18118
Conv % (order/DAU) AOV (sales/order) Net Sales Nav SignUp% Profile SignUp% Sign Up Rate
17.38% 105.16 1163614 0.86 3.02 20.68
21.69% 86.42 1137265 1.51 2.97 18.92
16.45% 103.55 1066627 1.61 2.30 23.09
18.91% 107.70 1212632 1.24 2.94 17.59
19.06% 97.27 1129922 1.51 2.61 22.51
18.53% 97.84 1149437 1.02 2.99 24.39
22.20% 79.77 1093155 0.86 2.65 24.17
21.10% 84.22 1112345 1.60 2.80 18.06
18.88% 81.65 995978 1.43 2.84 18.20
16.62% 100.87 1048921 1.12 2.37 23.18
15.89% 104.16 1057401 1.64 2.71 15.74
18.44% 94.95 1039679 1.25 2.98 19.07
17.12% 109.01 1158232 1.51 4.52 19.02
9.68% 115.84 1338518 1.59 4.40 24.78
21.64% 101.44 1292135 1.65 4.76 23.16
18.29% 112.14 1340356 2.66 5.34 15.75
16.66% 110.15 1316077 1.95 4.64 22.96
15.12% 115.91 1206539 1.69 6.31 23.37
19.51% 90.59 1193327 2.03 5.28 18.09
20.69% 94.06 1274270 2.09 5.37 16.31
16.50% 107.05 1286339 2.49 5.90 17.39
15.43% 133.28 1557125 1.62 5.64 15.43
19.60% 90.03 1247241 2.05 5.65 17.84
14.57% 128.92 1312716 2.55 6.24 23.66
15.32% 126.15 1396221 1.46 6.02 15.06
16.96% 111.36 1355894 2.46 5.65 23.00
18.26% 107.77 1472127 2.41 5.64 20.35
15.18% 126.25 1477421 2.19 6.25 22.26
12.92% 162.16 1667052 2.44 5.53 16.82
13.62% 179.43 2021936 2.29 5.75 23.37
14.29% 162.26 1645554 2.27 5.60 22.15
13.26% 193.90 2050381 1.78 5.51 18.62
17.77% 162.51 2181519 2.55 5.38 20.48
12.82% 209.46 2187411 2.09 5.52 19.84
15.08% 178.29 2431710 2.02 5.61 18.76
15.65% 164.50 2289442 2.55 5.35 16.13
27.41% 172.04 2225411 2.31 5.52 16.15
14.76% 176.27 2419414 2.51 5.32 19.92
8.80% 293.80 3053659 2.20 6.20 14.15
14.23% 188.84 2605715 2.10 5.59 20.10
12.65% 212.79 2619864 2.49 5.84 24.18
12.09% 247.64 3268805 2.19 5.92 16.25
11.44% 247.18 3445773 2.11 5.94 24.15
10.51% 259.76 3206354 1.61 5.55 24.71
10.78% 232.39 2663290 2.67 5.52 25.24
11.59% 189.36 2493314 1.92 6.11 26.84
12.36% 178.80 2126856 2.87 6.34 27.73
13.86% 142.18 1982423 2.52 6.05 30.56
12.90% 154.79 1806321 2.36 6.26 27.35
13.68% 141.90 1905751 2.21 6.36 26.60
10.75% 146.54 1554779 2.40 5.14 35.50
14.11% 119.92 1284644 1.22 3.46 25.89
14.79% 112.94 1209153 1.43 3.02 25.65
19.52% 87.97 1153363 1.18 2.52 25.96
15.91% 105.16 1158523 1.51 2.95 27.30
15.18% 111.93 1385260 0.93 3.11 25.11
15.31% 86.90 1195303 0.89 3.18 30.66
16.97% 102.43 1171515 1.24 2.48 30.53
14.11% 99.77 1099349 0.97 2.14 31.74
16.75% 106.28 1268543 1.13 2.34 35.08
17.85% 98.44 1179739 0.65 3.19 21.69
15.98% 135.48 1591951 1.24 3.01 37.82
14.52% 156.61 1579188 1.29 2.65 22.73
16.97% 123.93 1438149 1.66 2.88 31.75
15.79% 104.63 1156637 0.83 3.00 28.42
15.61% 126.10 1311431 1.60 2.94 25.28
20.42% 97.68 1328854 1.78 3.59 25.97
19.35% 90.88 1164800 0.83 3.04 20.17
20.62% 92.47 1218975 0.69 3.12 12.91
15.54% 102.95 1116133 1.30 3.83 14.35
19.46% 106.06 1180559 1.67 3.12 15.55
19.77% 119.17 1329728 0.77 3.27 10.12
20.87% 97.17 1133477 0.87 3.20 12.75
21.66% 96.85 1188244 1.37 3.83 12.07
25.35% 95.94 1275804 1.20 3.06 10.07
17.38% 123.54 1559588 1.72 2.97 15.14
15.83% 165.89 1780950 1.23 3.09 18.59
17.02% 129.31 1299485 1.62 2.81 10.31
22.65% 82.20 1041631 1.12 3.41 13.73
18.85% 100.54 1088135 1.07 2.99 12.17
19.91% 88.03 976009 0.98 3.65 11.26
25.95% 58.87 821839 1.82 3.47 17.54
17.91% 101.89 1262432 2.05 4.23 15.46
14.28% 141.95 1440852 1.40 4.07 12.50
23.43% 76.24 1024035 1.35 3.75 10.11
26.31% 72.79 1010319 1.82 3.51 9.98
23.88% 80.64 1008904 1.24 3.45 8.12
19.02% 115.27 1163754 1.09 2.74 9.68
20.07% 98.46 1057063 1.95 3.98 11.62
21.08% 100.63 1336976 1.19 3.49 17.50
15.62% 119.96 1417753 1.46 3.54 10.20
19.26% 100.19 1374631 1.02 3.84 10.09
16.13% 115.98 1410157 1.21 3.52 16.40
12.90% 152.36 1614472 1.18 2.79 18.16
14.92% 166.52 1742794 1.75 3.09 14.82
18.12% 116.09 1613878 1.46 3.20 11.65
16.15% 143.20 1749258 1.81 3.43 10.63
13.84% 191.74 2129388 1.36 3.10 14.65
12.97% 183.57 1882995 1.05 2.95 12.35
16.96% 128.62 1443630 1.80 2.77 11.80
17.08% 141.02 1512615 1.44 2.83 11.20
16.63% 134.86 1401798 0.92 2.93 10.13
23.39% 98.93 1349159 1.24 2.79 10.34
22.81% 127.13 1631532 2.09 4.97 14.83
16.53% 164.05 1719941 2.26 4.92 12.27
16.51% 190.71 2061436 1.89 6.12 15.97
17.67% 160.40 2027756 2.50 5.83 10.01
17.83% 160.24 2085310 2.39 5.80 9.91
16.60% 151.50 2068891 2.30 6.17 8.96
14.65% 176.01 2383524 2.84 6.17 10.44
15.20% 183.00 2076795 2.43 7.00 7.72
15.23% 175.34 2431596 2.09 5.67 12.23
14.89% 162.22 2085391 2.07 5.41 8.52
17.03% 151.31 2117929 2.53 6.05 7.15
10.41% 212.91 2265281 2.43 5.30 8.62
14.84% 193.66 2631202 2.36 5.17 8.63
12.59% 226.83 2580185 2.63 4.71 7.68
11.95% 204.39 2722548 2.14 5.65 11.20
10.35% 282.52 3068975 2.26 5.60 14.61
11.36% 226.38 2481596 2.03 5.38 14.57
9.19% 368.22 4276260 2.58 5.45 8.54
13.03% 250.19 3433404 2.60 5.25 17.15
13.56% 143.03 1736695 2.12 2.44 18.02
15.57% 164.27 1865983 2.30 3.89 15.14
13.79% 123.15 1666370 1.81 2.99 19.46
12.51% 150.80 1565863 1.31 2.67 16.44
16.84% 121.48 1524746 1.25 3.01 15.92
14.13% 158.45 1695146 1.41 3.11 15.80
15.64% 143.55 1656249 1.32 3.05 15.42
19.15% 99.46 1381723 1.26 2.80 18.70
16.25% 138.73 1616290 1.28 2.97 18.49
15.57% 148.19 1623984 1.37 2.57 17.68
17.94% 118.32 1480672 1.18 2.53 17.74
16.92% 127.25 1550273 1.60 2.48 15.38
16.68% 146.29 1693919 1.06 3.10 19.53
19.73% 104.70 1306927 1.63 2.92 16.82
20.94% 112.05 1464472 1.30 2.60 17.85
20.62% 95.24 1209891 1.10 2.65 19.72
20.07% 101.10 1370184 1.58 2.90 19.60
17.69% 101.33 1249890 1.63 2.81 15.59
17.56% 149.81 1864571 1.03 2.70 17.03
14.72% 261.05 3038275 1.98 3.20 15.63
14.95% 202.02 2762349 1.85 6.30 18.04
#DIV/0!
In case any legacy data is needed, please feel free to
make assumptions
Provide while
a view for the answering the questions.
month-on-month average for
1 Specify
each the same
weekday, inany
for the3solution
relevantset.
sales data metrices,
What is the total expected forecast for Nov closure?
2 without
You are using
asked Pivot
by a Tables.
stake-holder if there are any
Feel free to use any predictive technique on Excel to
fluctuations
determine [Link] the Sign-Up Rate and what insights you
3
get from
Are therethe
anytrend of the same. How would
discrepencies/anomalies in theyou answer
data? If
4 that?
yes, how would you fix or clean up the same?
5 What insights can you draw from the overall dataset?

Common questions

Auf Basis von KI

Anomalies, like the spike in signup rates to 6.31% on September 5, indicate unusual user behavior due to likely external influences like marketing campaigns or system changes. Such spikes often necessitate strategic reviews to understand underlying causes and optimize ongoing acquisition strategies .

Predicting November's 'Overall Orders' could utilize time series analysis, such as ARIMA, considering historical patterns. Early November displays slightly lower activity compared to October peaks, suggesting stabilizing orders. An ARIMA model could effectively account for past trends, seasonality, and residuals to forecast November orders with reasonable accuracy, offering a robust predictive model .

Inconsistencies between sources such as varied Daily Active Users across similar dates indicate potential discrepancies. Cross-verifying data entries between sources, using consistent timeframes, and ensuring alignment of data fields are critical strategies to improve reliability. Implementing robust validation checks can reduce such errors .

The Sign-Up Rate shows fluctuations, with some significant spikes suggesting targeted campaign effectiveness. For instance, on October 30, the Sign-Up Rate was notably high at 6.34%, aligning with increased DAU and conversion efforts. It's less consistent in early November but peaks on November 20 at 6.30%, potentially indicating strategic marketing success during promotions .

Overall Orders generally show an increasing trend towards month-end, but Return Orders often spike in the following days, reflecting potential post-purchase discontent. For instance, on March 7, 2022, there were 24,348 overall orders, and by March 9, return orders were at a significant 4,768, highlighting a common pattern where increased sales are followed by a heightened return rate .

Monthly variations in Return Orders show notable fluctuations, with spikes observed toward the end of each month. For instance, July 27 saw a high of 4,695 return orders, and a peak in August on the 21 with 4,364 return orders. Such variations could impact net sales by offsetting the number of net orders, representing potential dissatisfaction or purchase reconsideration which affects net revenue .

Daily Active Users directly impact the conversion rate, with higher DAUs generally leading to higher conversion percentages, although not linearly. Days with DAU spikes, like August 8 (118,108 DAUs), often align with higher conversions due to increased engagement opportunities. However, consistent conversion also depends on the quality of user interaction .

The conversion percentage generally fluctuates within a range, showing some peaks above 20%, such as October 3 with a 21.10% conversion. High AOV days do not always align directly with high conversion days, indicating that days with better conversion may not always result from significantly higher order values. For example, September 26 shows a high conversion rate of 18.44% with an AOV of 94.95, while November 5 has a conversion of 22.65% with a lower AOV of 82.20 .

The correlation between 'Net Orders' and 'New Installs' appears to be positive but not perfectly linear. For instance, on days like July 19, where New Installs were 14,877, Net Orders were high at 11,079. However, this correlation isn't consistent daily, indicating other factors may influence Net Orders beyond just New Installs .

From July to November 2022, the trend in Daily Active Users (DAU) shows fluctuations with some peaks and troughs. Notably, there is a significant increase in DAU around the middle of August and early September. Particularly, August 1 had a notable increase with 79,745 users, and peaks again on August 8 with 118,108 users. A similar rise is seen approaching the end of October, culminating in 126,368 users by October 29 .

Das könnte Ihnen auch gefallen